Head of Marketing in Kent

Head of Marketing in Kent

Kent Full-Time 65000 - 70000 £ / year (est.) No home office possible
Benenden School

At a Glance

  • Tasks: Lead a dynamic marketing team to drive growth and enhance brand awareness.
  • Company: Benenden School, a prestigious institution shaping visionary women for over 100 years.
  • Benefits: Competitive salary of £65,000 – £70,000, plus an attractive remuneration package.
  • Why this job: Join a high-profile role at the forefront of girls' education and make a real impact.
  • Qualifications: Proven marketing experience with strong strategic thinking and leadership skills.
  • Other info: Work in a beautiful parkland setting, just an hour from London.

The predicted salary is between 65000 - 70000 £ per year.

Benenden is one of the UK’s leading boarding and day schools, educating around 550 girls aged 11–18. The school’s location, in 250 acres of attractive parkland in Kent, offers the opportunity to experience beautiful countryside whilst being only an hour from London by train. Benenden has been shaping the future of successful, visionary women for over 100 years.

This is an exciting moment to join: not only is Benenden continuing to strengthen its position at the forefront of single-sex girls’ education; in recent months, it has expanded its family of schools by bringing Orwell Park School into the Benenden group.

Benenden is now seeking to appoint a Head of Marketing to lead a team of four professionals to deliver growth across the strategic areas of marketing and student recruitment. This is an exciting opportunity for a dynamic and experienced marketeer to lead a step change in the marketing of this prestigious girls’ school.

Reporting into the Director of External Relations and working closely with the Head of Admissions, this is a high-profile new role that will focus on delivering the School’s ambitious marketing objectives. The successful candidate will be a highly effective practitioner with an impressive skillset and demonstrable track record in marketing and multi-channel brand development gained from within or outside the education sector.

A strong strategic thinker with a good understanding of the independent schools market, the new Head of Marketing will be responsible for ensuring a consistent brand message to align with Benenden’s premium reputation. They will lead on market insights and audience segmentation work to underpin digital campaigns that will raise awareness of Benenden and deepen the understanding of its unique offer.

They should be an inspiring leader who can shape and develop a highly focused, creative and dynamic Marketing team. An attractive remuneration package is offered, reflecting the significance and seniority of the position. The eventual salary will depend on skills and experience; however, it is anticipated that it will be in the region of £65,000 – £70,000 per annum.

Interested candidates are invited to contact RSAcademics to arrange an informal and confidential discussion about the role: Susannah Thompson: susannahthompson@rsacademics.com Further information about the role and details of how to apply can be found at: www.rsacademics.com

Closing date: 10.00am (UK time) on Wednesday 22 April 2026.

Benenden School is committed to safeguarding and promoting the welfare of children and applicants must be willing to undergo child protection screening appropriate to the post, including checks with past employers and the Disclosure & Barring Service. This post is exempt from the Rehabilitation of Offenders Act 1974 and the amendments to the Exceptions Order 1975, 2013 and 2020. The safeguarding responsibilities of this post are detailed in the candidate information brochure. RSAcademics is committed to safeguarding and promoting the welfare of children and young people and to promoting diversity and inclusion in schools.

Head of Marketing in Kent employer: Benenden School

Benenden School is an exceptional employer, offering a vibrant work culture that values creativity and collaboration within its picturesque 250-acre parkland setting in Kent. With a commitment to professional development and a competitive remuneration package, the school provides unique opportunities for growth and innovation in the field of education marketing, making it an ideal place for passionate individuals to thrive while contributing to the empowerment of young women.
Benenden School

Contact Detail:

Benenden School Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Marketing in Kent

✨Tip Number 1

Network like a pro! Reach out to your connections in the education sector and let them know you're on the hunt for a Head of Marketing role. You never know who might have the inside scoop on opportunities or can put in a good word for you.

✨Tip Number 2

Show off your skills! Create a personal website or portfolio that highlights your marketing achievements, especially those relevant to the education sector. This will give potential employers a taste of what you can bring to the table.

✨Tip Number 3

Prepare for interviews by researching Benenden School and its unique offerings. Tailor your responses to show how your experience aligns with their mission and values. We want to see that you’re genuinely excited about the role!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the team and ready to make an impact in the world of girls' education.

We think you need these skills to ace Head of Marketing in Kent

Strategic Thinking
Brand Development
Digital Marketing
Market Insights
Audience Segmentation
Team Leadership
Creative Thinking
Communication Skills
Project Management
Understanding of Independent Schools Market
Multi-Channel Marketing
Data Analysis
Stakeholder Engagement
Campaign Management

Some tips for your application 🫡

Show Your Passion: When writing your application, let your enthusiasm for education and marketing shine through. We want to see why you're excited about the role and how you can contribute to Benenden's mission of shaping visionary women.

Tailor Your CV: Make sure your CV is tailored to highlight your relevant experience in marketing and brand development. We’re looking for specific examples that demonstrate your skills and achievements, especially in the education sector or similar fields.

Craft a Compelling Cover Letter: Your cover letter should tell a story about your journey in marketing. We want to know how your experiences have prepared you for this role and how you plan to lead the marketing team at Benenden. Keep it engaging and personal!

Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity. Plus, it makes the process smoother for everyone involved.

How to prepare for a job interview at Benenden School

✨Know Your Audience

Before the interview, take some time to research Benenden School and its values. Understand their approach to education and how they position themselves in the market. This will help you tailor your responses to align with their mission and demonstrate that you're genuinely interested in contributing to their goals.

✨Showcase Your Strategic Thinking

As a Head of Marketing, you'll need to exhibit strong strategic thinking skills. Prepare examples from your past experiences where you've successfully developed and implemented marketing strategies. Be ready to discuss how you can apply these skills to enhance Benenden's brand and student recruitment efforts.

✨Highlight Team Leadership Experience

Benenden is looking for an inspiring leader to manage a dynamic marketing team. Share specific instances where you've led a team to achieve significant results. Discuss your leadership style and how you foster creativity and collaboration within your team to drive success.

✨Prepare Insightful Questions

At the end of the interview, you'll likely have the chance to ask questions. Prepare thoughtful questions that show your interest in the role and the school. For example, inquire about their current marketing challenges or how they envision the future of their brand. This not only demonstrates your enthusiasm but also helps you gauge if the role is the right fit for you.

Head of Marketing in Kent
Benenden School
Location: Kent

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