At a Glance
- Tasks: Create engaging content and manage social media to connect with patients and stakeholders.
- Company: Join a dynamic health organisation focused on impactful communication.
- Benefits: Enjoy competitive salary, pension contributions, health benefits, and free parking.
- Other info: Inclusive workplace welcoming diverse backgrounds and perspectives.
- Why this job: Make a real difference in health marketing while developing your creative skills.
- Qualifications: Degree in Marketing or Communications and at least 1 year of relevant experience.
The predicted salary is between 30000 - 40000 £ per year.
Contract type: Full time (37.5 hours), Permanent
Join us and make an impact. Are you a creative professional with a passion for health, marketing, and engagement? Do you thrive in a fast‑paced environment where your words can inform, inspire, and influence? We’re looking for a Communications & Marketing Executive to bring energy, creativity, and precision to our growing team. This is your opportunity to play a key role in shaping how we connect with patients, members, and stakeholders, helping to grow awareness and drive engagement across multiple channels.
About the role:
- You will be at the heart of our communications activity, responsible for delivering high‑quality written content that supports our integrated communications and engagement strategy.
- From crafting compelling health stories to supporting campaigns that expand our reach, your work will directly contribute to increasing self‑funded patients, insurance referrals, and paid services.
What you’ll be doing:
- Raise the profile of Benenden Hospital internally and externally through high‑quality written communications.
- Create relevant and engaging content—including copy, video, and photography—for a variety of channels.
- Develop and manage the social media content plan.
- Support the PR & Communications Manager in growing awareness across local and national media, business leaders, and the medical community.
- Build and support stakeholder identification and targeting activity.
- Engage and influence members to consider self‑pay through compelling content, including for Be Healthy magazine.
- Support internal engagement initiatives, including the self‑pay agenda.
- Manage the Patient Ambassador Programme.
- Respond to patient reviews on key platforms (e.g. Doctify, Google), escalating where appropriate.
- Collaborate with marketing colleagues on the creation and production of marketing materials.
- Analyse campaign performance and collate KPI data to inform future strategies.
- Proofread and refine all creative copy to ensure exceptional quality and consistency.
- Develop and maintain strong specialist product knowledge.
- Support the marketing team with engagement events and stakeholder activities.
- Work collaboratively with the wider Benenden Health marketing function.
- Provide day‑to‑day administrative support within the department.
Skills and experience required:
- Degree in Marketing, Communications, or a related field.
- At least 1 years’ experience in PR or communications.
- Strong, adaptable written and verbal communication skills.
- Solid understanding of marketing principles and techniques.
- Experience with CMS platforms and Microsoft Office.
- Excellent analytical skills with attention to detail.
- Strong organisational and time management abilities.
We’re an inclusive employer and welcome applications from people of all backgrounds and walks of life. This includes people with disabilities, people from all gender identities, individuals from all ethnic backgrounds, and those who are neurodivergent. We actively encourage applications from groups that may be under‑represented within our workforce.
Communications Marketing Executive employer: Benenden Hospital Trust
At Benenden Hospital, we pride ourselves on being an exceptional employer that values creativity and engagement in the health sector. Our inclusive work culture fosters collaboration and innovation, providing ample opportunities for professional growth while offering a comprehensive benefits package, including a generous pension scheme and health membership perks. Join us in a vibrant environment where your contributions will directly impact patient care and community awareness.
StudySmarter Expert Advice🤫
We think this is how you could land Communications Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your creativity! When you get the chance to interview, bring examples of your work—whether it’s content you’ve created or campaigns you’ve supported. This will help us see your skills in action.
✨Tip Number 3
Be prepared to discuss your ideas! Research our current communications and marketing strategies, and come ready with suggestions on how you could enhance them. We love fresh perspectives!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at Benenden Health.
We think you need these skills to ace Communications Marketing Executive
Some tips for your application 🫡
Show Your Creative Side:When you're crafting your application, let your creativity shine! Use engaging language and showcase your passion for health and marketing. Remember, we want to see how you can inform and inspire through your words.
Tailor Your Content:Make sure to tailor your written application to the role. Highlight your relevant experience in PR or communications and how it aligns with our mission at Benenden Hospital. We love seeing how you connect your skills to what we do!
Proofread Like a Pro:Before hitting send, give your application a thorough proofread. We’re all about high-quality written content, so ensure there are no typos or grammatical errors. A polished application shows attention to detail, which is key for us!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows you’re serious about joining our team and making an impact!
How to prepare for a job interview at Benenden Hospital Trust
✨Know Your Audience
Before the interview, research the company and its target audience. Understand their mission and values, especially how they connect with patients and stakeholders. This will help you tailor your responses and show that you're genuinely interested in making an impact.
✨Showcase Your Creativity
As a Communications Marketing Executive, creativity is key. Prepare examples of past projects where you've crafted engaging content or campaigns. Bring along a portfolio if possible, showcasing your writing, social media posts, or any multimedia content you've created.
✨Prepare for Scenario Questions
Expect questions about how you'd handle specific situations, like managing a PR crisis or creating content for diverse channels. Think through potential scenarios in advance and be ready to discuss your thought process and strategies for success.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready. Inquire about the team dynamics, upcoming projects, or how success is measured in the role. This shows your enthusiasm and helps you gauge if the company is the right fit for you.
