At a Glance
- Tasks: Drive new business growth in healthcare, building relationships and managing sales opportunities.
- Company: Bender UK, a leader in innovative electrical safety solutions.
- Benefits: Competitive salary, company car, commission, pension contributions, and generous holiday entitlement.
- Other info: Enjoy a collaborative culture with social opportunities and career development.
- Why this job: Join a dynamic team making a real impact in the healthcare sector.
- Qualifications: Sales experience, strong communication skills, and a background in technical or healthcare environments.
The predicted salary is between 45000 - 45000 £ per year.
About Bender UK
Bender UK designs and delivers innovative electrical safety and monitoring solutions across healthcare, industrial, and infrastructure environments. We are proud of our values ‘Dedication, Excellence, Trust, and Teamwork’ which guide how we work with customers and each other every day.
Due to continued growth and to assist in our ambitious plans for the region we have a requirement for a Healthcare Sales Manager covering all 32 counties of Ireland. This is an extremely unique and rewarding role and would ideally suit a candidate with an electrical background who is looking to take on and learn customer focused management and sales skills.
The role will be to strengthen and develop new relationships within the electrical contractor across Ireland. Account management with our NHS and HSE hospital estate and project teams and development of our clinical range of products with clinical engineering.
Role Purpose
The Healthcare Sales Manager is responsible for driving new business growth across Bender UK’s healthcare portfolio within Ireland. The role focuses on identifying, developing, and converting new opportunities, building relationships across electrical contractors, healthcare estates, and clinical stakeholders. Operating in a predominantly new business (“hunter”) capacity, the role works across the full sales lifecycle, engaging customers early, developing opportunities, and securing orders, while supporting longer‑term relationship development across key healthcare accounts.
Key Responsibilities
- Drive new business activity across the healthcare sector, focusing on opportunity identification and pipeline growth.
- Build and develop relationships with electrical contractors, NHS/HSE estates teams, clinical engineers, and project stakeholders.
- Identify and progress opportunities across Bender’s healthcare product portfolio from initial engagement through to order.
- Manage and convert a strong pipeline of opportunities, maintaining clear visibility of progress and priorities.
- Deliver customer presentations, demonstrating the value and application of Bender’s solutions.
- Prepare and present sales proposals, ensuring strong technical positioning.
- Support tender activity where required, contributing to opportunity development and submission.
- Work with internal teams across Ireland, the UK, and Germany to support opportunity delivery and customer requirements.
- Maintain accurate customer and pipeline data within CRM systems.
- Support account development activity, including engagement with existing customers to identify further opportunities.
- Manage pricing and margin performance in line with commercial targets.
- Respond to customer enquiries and provide timely follow‑up to sales activity.
- Represent Bender UK professionally across customer meetings, site visits, and industry engagement.
What good looks like at Bender UK
- Dedication to actively seeking and converting new business opportunities.
- Excellence in preparation, presentations, and pipeline management.
- Commercial excellence, demonstrated through strong conversion, margin control, and opportunity ownership.
- Trust‑based relationships, built with customers, contractors, and stakeholders.
- Teamwork in action, collaborating across regions and functions to win business.
- A proactive, driven approach to building market presence and delivering growth.
Skills & Experience
Essential
- Proven experience in a sales or commercial role, ideally within a technical or healthcare environment.
- Strong ability to identify and develop new business opportunities.
- Excellent communication and relationship‑building skills.
- Commercial awareness, including pricing, negotiation, and margin management.
- Strong organisational and pipeline management capability.
- Full driving licence and willingness to travel extensively.
Desirable
- Experience working with healthcare customers (NHS / HSE) or electrical contractors.
- Background in electrical, engineering, or technical sales environments.
- Experience managing sales of complex or project‑based solutions.
- Familiarity with CRM systems (e.g. Salesforce).
Salary and Benefits
- Salary: £45,000 + DOE
- Company Car or Car Allowance
- Commission: Based on performance
- Pension: 6% employer contributions and opportunity to make your pension contributions via salary sacrifice
- Holiday Entitlement: 25 days + 8 bank holidays with a buy/sell leave scheme in place at the start of each holiday year
- Health and Well being: Single private medical cover and access to an employee assistance programme
- Social: Regular opportunities to meet and interact with colleagues on a social basis
Sales Manager Healthcare in Belfast employer: Bender
Bender UK is an exceptional employer that fosters a culture of Dedication, Excellence, Trust, and Teamwork, making it an ideal place for professionals seeking to grow in the healthcare sales sector. With a focus on employee development, competitive benefits including a generous salary, commission structure, and comprehensive health coverage, as well as opportunities for social engagement, Bender UK ensures that its employees thrive both personally and professionally while contributing to innovative solutions across Ireland's healthcare landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Manager Healthcare in Belfast
✨Tip Number 1
Get to know the company inside out! Research Bender UK’s products and values, especially their focus on healthcare solutions. This will help you tailor your conversations and show that you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events where Bender UK might be present. Building relationships can give you insider info and make you stand out as a candidate.
✨Tip Number 3
Prepare for those interviews by practising your pitch! Highlight your sales experience and how it relates to the healthcare sector. Be ready to discuss how you can drive new business growth and build trust-based relationships.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the team at Bender UK.
We think you need these skills to ace Sales Manager Healthcare in Belfast
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Sales Manager role in healthcare. Highlight your relevant experience, especially in sales and any technical background you have. We want to see how your skills align with our values of Dedication, Excellence, Trust, and Teamwork.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how your experience can help us drive new business growth. Be sure to mention your understanding of the healthcare sector and your ability to build relationships.
Showcase Your Achievements:When detailing your past roles, focus on specific achievements that demonstrate your sales success and relationship-building skills. Numbers speak volumes, so if you’ve hit targets or grown accounts, let us know!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Bender
✨Know Your Product Inside Out
Before the interview, make sure you understand Bender UK's healthcare product portfolio. Familiarise yourself with the technical aspects and benefits of the solutions offered. This will help you confidently discuss how these products can meet customer needs during your interview.
✨Showcase Your Relationship-Building Skills
Since the role focuses on developing relationships with electrical contractors and healthcare stakeholders, prepare examples from your past experiences where you've successfully built and maintained professional relationships. Highlight your communication skills and how they contributed to successful outcomes.
✨Prepare for Scenario-Based Questions
Expect questions that assess your ability to identify and convert new business opportunities. Think of specific scenarios where you’ve successfully driven sales or managed a complex project. Use the STAR method (Situation, Task, Action, Result) to structure your responses clearly.
✨Demonstrate Your Commercial Awareness
Be ready to discuss pricing strategies, margin management, and how you approach negotiations. Show that you understand the commercial aspects of sales and how they relate to the healthcare sector. This will demonstrate your readiness to manage the financial side of the role effectively.
