MRKETING, Events & Membership Manager
Bembridge Sailing Club
Reports ToGeneral Manager / SecretarySalary~Β£35,000 + KPI bonus
LocationBembridge & Isle of Wight; occasional mainland visitsEmploymentFull-time
Purpose: Drive membership growth, event revenue and the Club's profile through sales, marketing, events and communications β modernising the Club's approach while respecting its traditions.
Key Responsibilities
- ?Membership Sales: proactive recruitment strategy, open days/taster events, enquiry pipeline & retention reporting
- ?Events & Events Sales: year-round events programme, venue sales for private/corporate functions, end-to-end booking management
- ?Marketing & Brand: annual marketing plan, partnerships, sponsorships, media coverage
- ?Social Media & Digital: manage all channels, content calendar, campaigns targeting new/younger audiences, analytics
- ?Business Development: local business & tourism partnerships, sponsorships, networking
- ?Communications: newsletters, email campaigns, website content, PR
- ?Member Experience: ambassador role; strong first impressions; member integration & feedback
- ?Website restructure and management
- ?General Administration office duties
Key Performance Indicators
- ?New enquiries, recruits, conversion & retention rates
- ?Event bookings and revenue; sponsorship value
- ?Social media growth, website traffic, digital enquiries
- ?Engagement from younger members and new sailing audiences
Person Specification
Essential: Sales/marketing/events experience; strong communication & relationship-building; proven business development; project management; social media literacy; creative, self-directed and professional.
Desirable: Sailing/yacht club or hospitality background; marine industry knowledge; CRM/email marketing experience; photography/video/design skills; existing local business network.
Personal Attributes
Proactive, commercially aware, creative, people-focused, confident, organised, enthusiastic, professional, forward-thinking, and respectful of the Club's tradition.
Overall Objective
Grow membership and revenue, raise the Club's profile and attract new audiences β while keeping Bembridge Sailing Club a welcoming, successful, forward-thinking private sailing club.
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Marketing, Events & Membership Manager - Bembridge Sailing Club employer: Bembridge Sailing Club
Bembridge Sailing Club is an exceptional employer that values innovation while respecting its rich traditions. With a strong focus on employee growth, the club offers opportunities for professional development in a supportive and collaborative work culture. Located in a picturesque setting, employees enjoy a unique blend of community engagement and the chance to make a meaningful impact on membership and events.