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- Tasks: Lead innovative marketing campaigns for artists, blending traditional and digital strategies.
- Company: Join Believe, a global leader in artist development and music marketing.
- Benefits: Enjoy remote work, generous leave, and wellness support.
- Other info: Be part of a vibrant team that values diversity and personal growth.
- Why this job: Make a real impact in the music industry while working with diverse talent.
- Qualifications: 2+ years in music marketing, strong digital skills, and a passion for creativity.
The predicted salary is between 35000 - 45000 ÂŁ per year.
Believe is a global artist development company. We empower local artists, labels and publishers to grow their audiences at each stage of their careers with expertise, respect, fairness and transparency. Operating in 50+ countries, with more than 2,000 employees, Believe offers a full range of services including audience development, publishing, marketing and distribution, with a tailor‑made approach to fit any artist, label or publisher. Believe champions independence and innovation through a unique model that combines local expertise with a global tech platform, delivering exclusive solutions for artists to promote and monetize their music thanks to strategic partnerships with leading global digital service providers.
With a leading portfolio of brands that includes Nuclear Blast, naïve, TuneCore, GrooveAttack, Sentric, AllPoints and Byond, Believe artists generated more than 800 billion streams worldwide in 2024 across all genres, and were recognized with more than 70 leading industry awards. Believe is a simplified joint‑stock company under French law.
Job Description
Managing a wide range of artists across our growing frontline and catalogue roster, you will own the execution and delivery of comprehensive marketing and promotional campaigns with a heavy emphasis on digital strategy. This role is designed to bridge the gap between traditional artist development and modern digital activation. Working both autonomously and as part of the broader Artist Services team, you will drive campaigns from inception to completion, ensuring that creative storytelling is seamlessly integrated with innovative, data‑driven digital execution.
Key Responsibilities & Tasks
- Strategic Planning: Lead the end‑to‑end planning of marketing campaigns, ensuring a unified approach across both traditional and digital channels.
- Artist Relations: Liaise directly with artists and management teams to build trust and deliver creative, successful campaigns that align with the artist's vision.
- A&R Collaboration: Work closely with the A&R team to coordinate product delivery, timelines, and budgets, ensuring all deliverables are met on schedule.
- Creative Oversight: Oversee the creation of campaign assets—including artwork, photography, and video content—to ensure high‑quality visual storytelling.
- Digital Innovation: Create and lead social media strategies and digital advertising campaigns that are both creative and platform‑efficient.
- Streaming & EMP: Partner with the EMP team to develop streaming strategies and execute innovative activations across all major DSPs.
- Audience Development: Cultivate online communities and build "super‑fan" networks using best‑in‑practice retention and engagement strategies.
- Data & Insights: Analyze and interpret audience data to inform strategy, set clear KPIs, and optimize campaign performance in real‑time.
- Reporting: Deliver clear sales and marketing reports to all internal teams and external stakeholders.
- Budget Management: Confidently manage campaign budgets, ensuring resources are allocated effectively to drive maximum impact.
- Third‑Party Coordination: Source and manage external social agencies, press, radio, and TV teams when required to round out a 360‑degree campaign.
Qualifications
- At least 2 years of experience running successful integrated marketing and digital campaigns within the music industry.
- Ability to confidently plan and deliver high‑standard campaigns while juggling multiple projects in a fast‑paced environment.
- Experience liaising directly with artists, managers, and third‑party partners at a professional level.
- Digital native with a deep understanding of social media trends and hands‑on experience with ad tools and analytics (Meta, YouTube, TikTok, etc.).
- A strong understanding of how to use data and consumer insights to drive creative decision‑making.
- A creative mindset with a hunger for new digital activations and a positive, team‑player attitude.
- Deeply knowledgeable about current market trends, cultural shifts, and a genuine passion for music!
Additional Information
Working at Believe means having individual and collective impact in a fast‑growing company! At all stages of their careers, Believers are an important part of what we are doing: shaping the future of the music industry. We need teams that truly reflect the diversity of our clients: our international presence is an inspiring and enriching work environment for each one of us, with daily opportunities to connect with our colleagues all over the world.
We have two hearts at Believe - our People and our Artists. We believe in THE POWER OF OUR PEOPLE, who grow every day to develop their potential… We aim to provide our Believers with the best environment to thrive.
ROCK THE JOB
- Two remote working days per week
- Pension plan with matched contribution up to 10%
- 25 days annual leave (with 1 day for your birthday, 1 moving house day, up to 3 compassionate leave days)
- Life assurance and income protection
- Access to Eutelmed, a digital mental health and well‑being platform offering sessions with experienced psychologists
- Tailor‑made training and coaching programs
- 40% discount on gym membership and free sport classes
SING IN HARMONY
Ambassador program: an employee volunteering initiative dedicated to all Believers interested in having a positive impact on Diversity, Equity & Inclusion (DEI), wellbeing and the planet. We are committed to having a workforce that is representative of the community it serves at all levels of the organisation. We, therefore, welcome applications from all backgrounds and all sections of the community regardless of age, disability, gender, race, religion and sexual orientation.
Campaign Manager employer: Believe
Contact Detail:
Believe Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Campaign Manager
✨Tip Number 1
Get your networking game on! Connect with industry professionals on LinkedIn and attend music events or webinars. The more people you know, the better your chances of landing that Campaign Manager role.
✨Tip Number 2
Show off your creativity! When you get the chance to chat with potential employers, share your ideas for innovative marketing campaigns. This will demonstrate your passion and understanding of the digital landscape.
✨Tip Number 3
Be prepared to discuss data! Brush up on how you've used audience insights in past campaigns. Employers love candidates who can back their creative decisions with solid data analysis.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in being part of the Believe team!
We think you need these skills to ace Campaign Manager
Some tips for your application 🫡
Show Your Passion for Music: When you're writing your application, let your love for music shine through! Share your experiences and how they connect to the role of Campaign Manager. We want to see that you’re not just qualified, but genuinely excited about the industry.
Tailor Your Application: Make sure to customise your application for Believe. Highlight your relevant experience in digital marketing and artist relations, and explain how you can bridge traditional and modern strategies. We appreciate a personal touch!
Be Data-Driven: Since this role involves a lot of data analysis, don’t shy away from showcasing your analytical skills. Mention specific tools or methods you've used to drive campaign success. We love seeing how you can turn insights into action!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets the attention it deserves. Plus, it shows us you’re serious about joining the Believe team!
How to prepare for a job interview at Believe
✨Know Your Artists
Before the interview, dive deep into the artists that Believe works with. Familiarise yourself with their music, recent campaigns, and any unique aspects of their brand. This will not only show your passion for the role but also demonstrate your understanding of how to effectively manage and promote diverse artists.
✨Showcase Your Digital Savvy
Since this role heavily emphasises digital strategy, be prepared to discuss your experience with social media trends and ad tools. Bring examples of past campaigns you've managed, focusing on how you used data to drive decisions and optimise performance. This will highlight your ability to bridge traditional and modern marketing approaches.
✨Prepare for Creative Collaboration
Expect questions about how you work with artists and A&R teams. Think of specific instances where you successfully collaborated on a campaign. Highlight your communication skills and how you build trust with artists, as this is crucial for delivering successful marketing strategies.
✨Understand the Market Trends
Stay updated on current market trends and cultural shifts in the music industry. Be ready to discuss how these trends can influence campaign strategies. Showing that you have your finger on the pulse of the industry will set you apart as a candidate who can innovate and adapt in a fast-paced environment.