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- Tasks: Join our team as an SEO Coordinator, optimising search strategies and improving website rankings.
- Company: Beaverbrooks is a family-run jeweller with a rich history and a commitment to enriching lives.
- Benefits: Enjoy a contributory pension, life assurance, and fantastic discounts for you and your loved ones.
- Why this job: This role offers hands-on experience in SEO within a supportive, award-winning company culture.
- Qualifications: You need at least 2 years of SEO experience and a passion for digital marketing.
- Other info: Hybrid working options available; interviews start on 16th June 2025.
The predicted salary is between 21500 - 25500 £ per year.
Performance Marketing/ Digital and Brand Experience Team
£25,000 - £30,000 per annum, depending on experience
Permanent, 37.5 hours per week (Monday - Friday 9am-5pm)
Closing date: Sunday 15th June 2025
Interviews - First stage W/C 16th June / Final stage W/C 23rd June
We have an exciting opportunity for a passionate and data-driven SEO Coordinator to join our Performance Marketing team. The successful candidate will play an integral role supporting the execution of our organic search strategy as well as being responsible for improving and maintaining our search engine rankings; ensuring our website maintains best practice standards and we continue to drive high quality traffic to the website through organic search. This role is perfect for someone wanting to pursue a career in SEO. We are based at our head office in Lytham St Annes but our teams are currently operating a hybrid way of working which can be discussed further at interview.
Main Responsibilities
- You will be the day to contact for our SEO agency, ensuring our search strategy aligns with KPIs and business goals.
- You’ll support key campaigns and brand launches – like Black Friday and Valentines Day by providing keyword research, optimising content and improving metadata.
- You will collaborate with our internal PR and content marketing teams to develop our digital PR / outreach strategies.
- Working closely with our SEO agency and internal teams you will coordinate the implementation of technical and on page recommendations and optimisations.
- You will be required to provide regular reporting and analysis on organic search rankings and overall performance to key stakeholders.
- You’ll also take ownership of our local search presence (Google My Business and Bing Places), run regular audits, and deliver insights that support continuous optimisation.
About Beaverbrooks
Established in 1919, we have 79 locations across the UK. This includes 57 Beaverbrooks stores & 22 dedicated brand boutiques, including TAG Heuer, OMEGA, Breitling & Tudor. We also have 3 Loupe boutiques, with Rolex showrooms. We’re a family business. And you can tell that when you get here. It feels like family. From the very smallest details to the big important things. Our core purpose is to enrich lives. We aim to make a positive difference to the world we live in. This includes our colleagues, customers, suppliers & the wider community. As a company – we’re true to our word. When we say we’re going to do something, we go all out to do it. And every individual is truly valued.
The awards we’ve been given as an employer speak volumes about what it’s like to work here, some of which are:
- Retail's 3rd Best Company to Work For - Best Companies 2024
- We have been awarded a 3 star accreditation for 'World Class levels of Engagement' for 19 years running - Best Companies 2024 - based on colleague feedback
- 'Employer of the Year 2024' - The UK Jewellery Awards
Amazing benefits for amazing people
They say you get out what you put in. And, at Beaverbrooks, our people put in so much. In return, just some of the benefits we offer include:
- Contributory Pension & Life Assurance
- Outstanding colleague discounts, which extend to your family & friends
- Employee & family support & counselling in partnership with the Retail Trust
- A variety of different schemes to help you support charities close to your heart
Requirements
- At least 2 years hands on organic search experience with solid knowledge on technical SEO, outreach and content SEO.
- Good working knowledge of Google search console and Google Analytics.
- Strong competencies in Microsoft Excel.
- Incredibly organised and confident in a fast-paced environment.
- A passion for all things digital.
DESIRABLE SKILLS
- Ideally educated to degree level.
- A good understanding of eCommerce.
- Experience assisting with or managing digital marketing campaigns in the retail sector.
- Experience/knowledge of the full Digital Marketing channel mix including PPC, paid social, affiliates and retargeting.
Beaverbrooks - the hallmark of amazing people
SEO Coordinator employer: Beaverbrooks
Contact Detail:
Beaverbrooks Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Coordinator
✨Tip Number 1
Familiarise yourself with the latest SEO trends and best practices. This will not only help you in interviews but also show your passion for the field, which is crucial for a role like this.
✨Tip Number 2
Network with professionals in the SEO industry. Attend webinars or local meetups to connect with others who can provide insights or even refer you to opportunities at companies like us.
✨Tip Number 3
Prepare to discuss specific SEO tools and techniques you've used in the past. Being able to talk about your hands-on experience with tools like Google Analytics and Search Console will set you apart.
✨Tip Number 4
Showcase your analytical skills by preparing examples of how you've improved search rankings or traffic in previous roles. Data-driven results are key in demonstrating your capability for this position.
We think you need these skills to ace SEO Coordinator
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in SEO, digital marketing, and any specific tools mentioned in the job description, such as Google Analytics and Google Search Console. Use keywords from the job listing to align your skills with what Beaverbrooks is looking for.
Craft a Compelling Cover Letter: In your cover letter, express your passion for SEO and digital marketing. Mention specific campaigns or projects you've worked on that demonstrate your ability to improve search engine rankings and drive traffic. Show how your values align with Beaverbrooks' core purpose of enriching lives.
Showcase Your Analytical Skills: Since the role involves reporting and analysis, include examples of how you've used data to inform decisions in previous roles. Highlight any experience you have with keyword research, content optimisation, and technical SEO to demonstrate your analytical capabilities.
Prepare for Interviews: If selected for an interview, be ready to discuss your previous SEO experiences in detail. Prepare to explain your approach to keyword research, content optimisation, and how you measure success in SEO campaigns. Familiarise yourself with Beaverbrooks' brand and recent campaigns to show your enthusiasm for the role.
How to prepare for a job interview at Beaverbrooks
✨Know Your SEO Basics
Make sure you have a solid understanding of SEO fundamentals, including keyword research, on-page optimisation, and technical SEO. Be prepared to discuss how you've applied these concepts in previous roles or projects.
✨Familiarise Yourself with Tools
Get comfortable with tools like Google Analytics and Google Search Console, as well as any other SEO software you might have used. Be ready to explain how you've used these tools to analyse performance and drive improvements.
✨Showcase Your Data Skills
Since the role is data-driven, be prepared to discuss how you've used data to inform your SEO strategies. Bring examples of reports you've created or insights you've derived from data analysis that led to successful outcomes.
✨Prepare for Collaboration Questions
As the role involves working with various teams, think about past experiences where you've collaborated effectively. Be ready to share specific examples of how you worked with PR or content marketing teams to achieve common goals.
