At a Glance
- Tasks: Help local businesses thrive with innovative marketing solutions and build lasting client relationships.
- Company: Join Beasley Media Group, a leader in advertising and media with a collaborative culture.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Other info: Dynamic role with excellent career advancement opportunities in a diverse environment.
- Why this job: Make a real impact in the advertising world while developing your sales skills.
- Qualifications: Passion for sales, strong communication skills, and a self-motivated attitude.
The predicted salary is between 27000 - 33000 £ per year.
- Account Executive
- Position Summary
As an Account Executive, you will serve as a trusted marketing consultant to local businesses and advertising agencies, helping clients achieve their business goals through innovative advertising and marketing solutions.
This role combines prospecting, relationship building, strategic planning, and revenue generation across Beasley Media Group's portfolio of broadcast, digital, streaming, event, and experiential marketing assets.
The ideal candidate is a motivated self-starter with a passion for sales, strong communication skills, and the ability to develop long-term client partnerships while driving new business growth.
- Key Qualifications
- Self-motivated, goal-oriented professional who thrives both independently and in a collaborative team environment.
- Excellent verbal, written, presentation, and interpersonal communication skills.
- Strong organizational and time management abilities with attention to detail.
- Effective negotiator with a customer-focused, consultative sales approach.
- Ability to identify client needs, develop strategic recommendations, and deliver impactful marketing solutions.
- Proficiency with CRM systems and sales pipeline management.
- Passion for building relationships and creating measurable results for clients.
- Valid driver's license, proof of insurance, and reliable transportation required.
- Employment is contingent upon successful completion of an MVR check.
Essential Responsibilities
- Business Development & Sales
- Generate new business opportunities through prospecting, networking, referrals, and outreach efforts.
- Maintain and grow existing account relationships while increasing revenue and market share.
- Develop integrated marketing solutions utilizing Beasley Media Group's full suite of advertising platforms.
- Create and deliver compelling sales presentations and marketing proposals to local businesses and advertising agencies.
- Identify client business challenges and recommend customized advertising and marketing strategies.
- Secure sponsorships, promotional partnerships, experiential marketing opportunities, and digital advertising campaigns.
- Consistently achieve or exceed monthly, quarterly, and annual revenue goals.
- Client Relationship Management
- Build and maintain strong relationships with key decision-makers, stakeholders, and business owners.
- Serve as the primary point of contact for assigned accounts, ensuring exceptional customer service and responsiveness.
- Regularly communicate with clients regarding campaign performance, marketing initiatives, sponsorships, and business objectives.
- Identify opportunities to expand partnerships through upselling and cross-selling solutions.
- Strategic Planning & Market Research
- Prepare thoroughly for all client interactions by researching industries, market conditions, business objectives, and competitive trends.
- Analyze client needs, target audiences, and historical advertising investment to develop effective recommendations.
- Stay informed on emerging advertising, media, digital marketing, and consumer behavior trends.
- Utilize market insights and audience data to enhance client outcomes and sales effectiveness.
- Product & Industry Expertise
- Maintain comprehensive knowledge of Beasley Media Group's products, platforms, pricing, audience insights, and marketing capabilities.
- Continuously expand expertise in radio, digital advertising, streaming audio, video, events, promotions, and experiential marketing.
- Understand competitive offerings and effectively position Beasley Media Group's advantages in the marketplace.
- Administrative & Reporting Responsibilities
- Maintain accurate and up-to-date customer records, activity logs, and sales opportunities within the company CRM.
- Effectively manage schedules, appointments, account plans, and follow-up activities.
- Provide timely sales forecasts, pipeline updates, and performance reports as requested by management.
- Document client interactions and strategic account activities to support business growth and customer retention.
- Collaboration & Communication
- Maintain regular communication with leadership regarding sales activity, pipeline development, client opportunities, and business needs.
- Collaborate with internal teams to ensure successful execution of advertising campaigns and client initiatives.
- Support client events, promotions, and experiential marketing activities as needed.
- Contribute positively to a culture of teamwork, accountability, and continuous improvement.
- What Success Looks Like
- Consistently meeting or exceeding revenue goals.
- Developing strong client relationships that result in long-term partnerships.
- Generating new business opportunities and expanding existing accounts.
- Delivering strategic marketing solutions that help clients achieve measurable business results.
- Serving as a knowledgeable and trusted advisor within the local advertising community.
Beasley Media Group is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Account Executive in Somerset employer: Beasley Media Group
Beasley Media Group is an exceptional employer for the Digital Account Executive role, offering a dynamic work environment where creativity and collaboration thrive. With a strong commitment to employee growth, we provide ongoing training and development opportunities, ensuring that our team members can excel in their careers while building meaningful relationships with local businesses. Our inclusive culture celebrates diversity, making it a rewarding place to work in the heart of the community.
StudySmarter Expert Advice🤫
We think this is how you could land Account Executive in Somerset
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Account Executive at Beasley Media Group, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Beasley Media Group. Tailor your message to explain why you’re drawn to them and how you can contribute as a Account Executive. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Account Executive in Somerset
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Beasley Media Group:When writing your cover letter, make sure to tailor your message specifically for Beasley Media Group. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Beasley Media Group
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Beasley Media Group that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Beasley Media Group that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Beasley Media Group’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
