Be Technology | Digital Marketing Manager | newcastle-upon-tyne, tyne and wear

Job Title: Digital Marketing Manager Location: Newcastle (Fully Onsite) Salary: £30,000 – £35,000 PLEASE ONLY APPLY IF YOU LIVE WITHIN A REASONABLE COMMUTE FROM NEWCASTLE UPON TYNE AS THIS IS A FULLY ONSITE ROLE. About the Role My client is seeking a creative, and data-focused Digital Marketing Manager to join their team in Newcastle. This is a fully onsite role where you’ll work directly with the department leader to support and execute key digital marketing initiatives that drive growth and engagement. This position requires a proactive individual who is passionate about data and results, with strong technical SEO and PPC expertise. The ideal candidate will have a B2C background and a proven track record in e-commerce marketing. Key Responsibilities Support Digital Marketing Initiatives: Work closely with the department leader to strategize and execute digital marketing campaigns, focusing on core marketing pillars. Technical SEO: Conduct detailed technical SEO audits and implement optimizations to improve search visibility and site performance. PPC Campaign Management: Develop, manage, and optimize PPC campaigns across various platforms, analyzing performance and driving cost-effective customer acquisition. Email Marketing: Execute and analyze email marketing campaigns to nurture leads, improve engagement, and maximize conversions. Lead Forensics: Utilize lead forensics tools to track, analyze, and optimize lead generation, identifying and capitalizing on opportunities. Essential Experience and Skills Technical SEO: Strong technical SEO skills with hands-on experience in optimizing websites for improved organic search visibility. PPC Campaigns: Demonstrated experience in managing and scaling PPC campaigns with measurable success in a B2C and e-commerce environment. Data and Analytics: Exceptional analytical skills with a data-driven approach to decision-making; experience with tools like Google Analytics, SEMrush, or similar. B2C and E-Commerce Background: A solid background in B2C digital marketing and a strong understanding of the e-commerce landscape. About You Creative and Strategic Thinker: You bring fresh ideas and have a keen eye for innovation within digital marketing. Data-Driven and Results-Focused: You are meticulous in analyzing metrics and driven to achieve results. Proactive and Adaptable: Able to work independently and collaboratively, with a flexible approach to evolving priorities and campaign needs. This role offers an exciting opportunity to make a real impact in a fast-paced, dynamic team. If you’re passionate about digital marketing and thrive in a data-rich, results-driven environment, we’d love to hear from you! BeTechnology Group Limited is acting as an Employment Agency in relation to this vacancy. JBRP1_UKTJ