At a Glance
- Tasks: Lead the development of go-to-market strategies for our Tax stream and drive measurable outcomes.
- Company: Join BDO, a leading accountancy and business advisory firm with a people-centred culture.
- Benefits: Enjoy career development support, agile working, and state-of-the-art collaboration spaces.
- Other info: Collaborative environment with opportunities for continuous learning and personal growth.
- Why this job: Shape impactful strategies and work with entrepreneurial businesses that fuel the UK economy.
- Qualifications: Experience in GTM leadership, commercial strategy, and strong stakeholder management skills.
We're BDO, an accountancy and business advisory firm providing the advice and solutions entrepreneurial organisations need to navigate today's changing world. We work with ambitious, entrepreneurially-spirited and high growth businesses that fuel the economy, directly advising the owners and management teams that lead them.
Our Sales and Marketing team is being reshaped to support BDO's growth ambitions. We're building a high-performing function that is proud of its technical skills, reliable in delivery, and outcome-led in how we prioritise and execute. You'll join a team big enough to offer diverse roles and opportunities, yet personal enough to ensure you're supported and empowered from day one.
Here, we think beyond activity. You'll bring ideas, fresh thinking and help shape how we deliver campaigns, insights and engagement across the business. Working closely with internal clients, you'll deepen your understanding of our sectors and add value in your role. From strategic storytelling to capability building and smarter ways of working, you'll grow your skills while working with people who care about doing the right thing and doing it well.
The Head of GTM Tax is accountable for shaping and delivering go-to-market direction for their deployed area by translating growth priorities into an insight-led GTM strategy and contracted plan that drives measurable commercial outcomes. The role operates as a senior business partner to leadership in the deployed area, ensuring work is focused, integrated and prioritised in a demand > supply environment.
Key responsibilities include:
- Lead development of the deployed GTM strategy and annual plan in partnership with business leadership and Sales & Marketing capability leaders.
- Contract priorities based on growth strategy, local market context and buyer needs, including clear measures and success criteria.
- Shape briefs with the business that describe the outcome required, the buyer problem to solve and the target audience.
- Run demand intake and shaping conversations with deployed leadership to create a holistic view of needs and opportunities.
- Translate demand into a prioritised portfolio with clear sequencing, dependencies and resourcing assumptions.
- Ensure prioritisation supports issue-led, solution-oriented selling and avoids fragmented service-led activity.
- Mobilise the right expertise from Sales, Marketing and Operations to meet contracted priorities.
- Build trusted relationships with deployed leadership and maintain a clear engagement rhythm.
You'll be someone with significant experience in GTM (Tax) leadership, strong ability to contract priorities and outcomes with senior stakeholders, and proven experience shaping demand and making trade-offs. Confidence with using performance insight and data to shape decisions and drive interventions is essential.
At BDO, we'll help you achieve your personal goals and career ambitions, and we have programmes, resources, and frameworks that provide clarity and structure around career development. Mutual support and respect is one of BDO's core values, and we're proud of our distinctive, people-centred culture.
We're looking forward to the future at BDO, helping entrepreneurial businesses to succeed and fuelling the UK economy. Our success is powered by our people, and we're always finding new ways to invest in you.
Head of GTM - Tax employer: BDO UK
At BDO, we pride ourselves on being an exceptional employer, offering a supportive and people-centred culture that fosters personal and professional growth. Our commitment to collaboration and innovation is reflected in our state-of-the-art workspaces and agile working framework, ensuring you have the resources and connections needed to thrive. Join us in shaping the future of entrepreneurial businesses while enjoying a wealth of learning opportunities and a clear path for career advancement.
StudySmarter Expert Advice🤫
We think this is how you could land Head of GTM - Tax
✨Join Tax Networks
Get involved in tax-focused networks or associations, like the Chartered Institute of Taxation. These communities often host events and workshops which can help you make connections with industry professionals, plus they might even have job boards exclusive to members.
✨Attend Industry Events
Keep an eye out for tax-related conferences and seminars. Events like these are not only great for learning but also for meeting potential employers face-to-face. Use these opportunities to ask questions and express your interest; it’s all about putting a face to the name!
✨Leverage Social Media
Follow leading tax advisory firms, such as BDO UK, on social media. Engage with their posts – comment, share insights, or even ask questions. This can help you get noticed and show your enthusiasm for the industry before you even apply!
✨Showcase Your Knowledge
Consider writing articles or blogs on tax trends and issues. Sharing your expertise on platforms like LinkedIn can boost your visibility and establish you as someone who is serious about a career in tax advisory. Plus, it gives you something to discuss when you land that interview!
Some tips for your application 🫡
Show Off Your Tax Knowledge:Make sure your CV highlights any relevant tax qualifications, certifications, or coursework you've completed. We want to see that you understand tax laws, regulations, and compliance issues—so detail your academic background or any practical experience in tax advisory to catch BDO UK's eye!
Quantify Your Achievements:In the tax consultancy field, showing measurable outcomes from your previous work can set you apart. Use your CV to include specific examples of how your advice helped clients save money or avoid penalties. Numbers speak volumes in our industry and can really highlight your impact.
Tailor Your Cover Letter:Your cover letter is your chance to express why you're passionate about tax consultancy and why you're excited about working at BDO UK. Share any personal experiences or insights that fuel your interest in the tax advisory field—let your enthusiasm shine through!
Keep It Professional but Approachable:While your written application should maintain a professional tone, don’t be afraid to let a bit of your personality show. Tax advisory is about building relationships, so if you can convey your approachable nature in your writing, that's a bonus when applying for this full-time role at BDO UK!
How to prepare for a job interview at BDO UK
✨Know Your Tax Fundamentals
Brush up on the core principles of tax law, especially recent updates that might affect clients. During the interview, we could face scenario-based questions where we'll need to apply these principles to solve problems, so get comfy with hypothetical situations!
✨Show Your Analytical Skills
Tax advisory isn't just about knowing the rules; it’s about interpreting them. Make sure to prepare examples from your previous studies or experiences where you successfully analysed complex data. We want to demonstrate how we can bring those analytical skills to the table for BDO UK.
✨Understand the Consulting Aspect
Since this is a full-time role, the interview might involve discussing how we communicate tax strategies to clients. Think about times we've interacted with clients or presented technical information in a digestible way. This shows we’re not just tax boffins but can also connect with people!
✨Your Long-Term Vision
As we're aiming for a full-time position, it's important to convey our enthusiasm and long-term interest in tax advisory. Be prepared to chat about why we’re passionate about this field and how we see ourselves growing within BDO UK. It helps to show our commitment!
