At a Glance
- Tasks: Lead a team to turn growth priorities into actionable business development plans.
- Company: Join BDO, a leading accountancy and business advisory firm.
- Benefits: Competitive salary, professional development, and a dynamic work environment.
- Other info: Opportunity to create a high-performance culture and lead a talented team.
- Why this job: Make a real impact by driving business growth and enabling success.
- Qualifications: Strong stakeholder influence and experience in the sales cycle required.
The predicted salary is between 70000 - 90000 £ per year.
BDO is an accountancy and business advisory firm that advises entrepreneurial organisations and works with high‑growth businesses.
The Head of Business Development Enablement leads a specialist team that turns agreed growth priorities into practical business development activity that improves pipeline and conversion. The role helps partners and fee‑earning teams execute business development consistently by translating market priorities, value propositions and insight into repeatable routines, clear actions and effective follow‑through aligned to the firm’s sales methodology.
Key Responsibilities- Translate agreed growth and market priorities into business development plans (objectives, actions, cadence and measures).
- Build shared agreement with stakeholders on what will be enabled, by whom, and what success looks like—including actions required from the business.
- Define priority audiences and buyer types and ensure plans are designed around buyer needs and decision dynamics.
- Ensure plans support the firm’s Target and Priority Client programmes where relevant and align to the wider portfolio and capacity assumptions.
- Work with relevant owners to ensure proposition tools are current for priority themes (narrative, proof points, buyer relevance).
- Own the development and upkeep of business development tools (routines, talk tracks, actions, recording guidance).
- Partner with GTM Business Partners to ensure enablement aligns to contracted priorities and briefs are decision‑ready.
- Partner with Marketing (campaigns, digital, content) to align messaging, timing and assets to enablement plans.
- Convene the right stakeholders to align on buyer problems, proof points and “how we win”.
- Own and continuously improve the business development methodology (routines, enablement formats, templates and guidance).
- Define and track measures for enablement effectiveness, linking activity to pipeline outcomes where possible.
- Provide inputs to monthly performance reporting with recommended interventions.
- Lead and develop the Business Development Enablement team.
- Create a high‑performance culture with clear expectations, feedback loops and learning routines.
- Strong stakeholder influence and ability to mobilise partners and fee‑earning teams.
- Experience across the end‑to‑end sales cycle with strong commercial judgement.
- Deep knowledge of sales methodologies and experience driving adoption through tools, routines and coaching.
- Strong facilitation and enablement delivery skills.
Head of Markets Activation in London employer: BDO UK LLP
BDO is an exceptional employer that fosters a dynamic and collaborative work culture, empowering employees to drive growth and innovation within high-growth businesses. With a strong focus on professional development, BDO offers numerous opportunities for career advancement and skill enhancement, ensuring that team members are equipped to excel in their roles. Located in a vibrant business environment, employees benefit from a supportive network and access to industry-leading resources, making it an ideal place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Markets Activation in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. The more connections you make, the better your chances of landing that Head of Markets Activation role.
✨Tip Number 2
Prepare for interviews by researching the company inside out. Understand their growth priorities and how your skills can help them achieve their goals. Tailor your responses to show how you can translate market insights into actionable business development plans.
✨Tip Number 3
Practice your pitch! You need to clearly articulate your value proposition and how you can drive business development success. Role-play with a friend or mentor to refine your delivery and ensure you’re ready to impress.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of resources to help you stand out. Plus, it shows you’re genuinely interested in joining our team and makes it easier for us to find your application.
We think you need these skills to ace Head of Markets Activation in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to reflect the specific skills and experiences that align with the Head of Markets Activation role. Highlight your experience in business development and stakeholder management, as these are key for us.
Showcase Your Achievements:Don’t just list your responsibilities; share your successes! Use quantifiable results to demonstrate how you've improved pipeline and conversion in previous roles. We love seeing numbers that tell a story!
Be Clear and Concise:Keep your application straightforward and to the point. Use clear language and avoid jargon unless it’s relevant to the role. We appreciate clarity, and it helps us see your thought process more easily.
Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at BDO UK LLP
✨Know Your Market Inside Out
Before the interview, dive deep into the market trends and challenges relevant to the role. Understand BDO's position in the industry and be ready to discuss how you can translate those insights into actionable business development plans.
✨Showcase Your Stakeholder Management Skills
Prepare examples that highlight your ability to influence and mobilise stakeholders. Think of specific situations where you've successfully aligned teams around common goals and how you ensured everyone was on the same page.
✨Demonstrate Your Sales Methodology Knowledge
Brush up on various sales methodologies and be prepared to discuss how you've implemented them in past roles. Share concrete examples of how you've driven adoption through tools and routines, as this will show your practical experience.
✨Highlight Your Leadership Style
As a potential leader of the Business Development Enablement team, be ready to talk about your approach to creating a high-performance culture. Discuss how you provide feedback, foster learning, and set clear expectations for your team.
