At a Glance
- Tasks: Translate trends and cultural insights into clear product strategies for fashion clients.
- Company: BDA London, a strategic creative consultancy in fashion and retail.
- Benefits: Opportunity to grow into a senior role and work with industry leaders.
- Other info: Dynamic environment with opportunities for international travel and mentorship.
- Why this job: Make a real impact by blending creativity with commercial strategy in fashion.
- Qualifications: Experience in street and sport fashion, with strong organisational skills.
The predicted salary is between 40000 - 50000 £ per year.
Mid Creative in Street & Sport Fashion Menswear/Womenswear BDA London is looking for a Mid Creative with strong mens & womenswear experience in Street and Sport Fashion who can translate trend, cultural insight, and retail analysis into clear product direction for clients. This role is for someone who understands fashion through the lens of product, range logic, and customer reality, not just aesthetics. You should be comfortable discussing how ranges are structured, priced, and positioned in the real world of retail, not just creating visual inspiration. You might currently be working in trend forecasting, buying, design, or product development and want to apply that thinking in a more strategic environment.
You’ll work closely with our creative leadership team to help clients turn insight into clear, commercially grounded product strategy.
THE ROLEYou’ll sit within BDA’s core creative team, leading defined workstreams across multiple client projects. Your job is to help translate trend intelligence and cultural signals into clear product recommendations that support buying decisions, range architecture, and customer positioning. You’ll contribute to client workshops, shape creative thinking, and ensure the work we produce is grounded in retail reality. This role sits at the point where creative thinking meets commercial logic.
WHAT YOU’LL BE DOING- Translating trend intelligence and cultural insight into clear product direction
- Contributing to client workshops, presentations, and strategic discussions
- Supporting product segmentation and range logic for fashion retail clients
- Ensuring outputs reflect customer intent, price architecture, and retail reality
- Working with senior creatives to sharpen thinking early and reduce rework
- Building strong category knowledge within Mens and Womenswear with a Street & Sport lens and adjacent markets
- Supporting and mentoring junior team members where appropriate
- Strong street and sport experience within fashion retail, buying, design, product development, or trend forecasting
- A good understanding of how ranges are built, priced, and positioned in the real retail environment
- The ability to translate broad cultural signals into clear product recommendations
- Confidence contributing to client presentations and discussions
- Strong organisational discipline and ability to manage multiple workstreams
- Curiosity about fashion, retail behaviour, and consumer change
BDA London is a strategic creative consultancy working across fashion, lifestyle, and retail. We help brands translate insight and culture into clear product direction. The business is currently going through a deliberate evolution. We’ve strengthened our leadership team and are shifting toward a more commercially grounded approach to creative strategy. This role offers the chance to:
- Work closely with senior creative leaders
- Develop strategic thinking alongside creative delivery
- Contribute to meaningful client discussions, not just production work
- Grow into a senior creative role over time
This role will not suit someone who prefers purely aesthetic trend work or loosely defined creative briefs. The work we do requires translating insight into clear commercial direction for product and merchandising teams. You will need to be able to travel internationally approximately once per quarter.
Mid Creative: Street & Sport Fashion Strategy employer: BDA London
BDA London is an exceptional employer for those passionate about street and sport fashion, offering a dynamic work culture that fosters creativity and strategic thinking. Employees benefit from close collaboration with senior leaders, opportunities for professional growth, and the chance to engage in meaningful client discussions that shape the future of fashion retail. Located in the vibrant heart of London, BDA provides a stimulating environment where insights translate into impactful product strategies, making it an ideal place for creative minds eager to make a difference.
StudySmarter Expert Advice🤫
We think this is how you could land Mid Creative: Street & Sport Fashion Strategy
✨Tip Number 1
Network like a pro! Get out there and connect with people in the fashion industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your expertise! When you get the chance to chat with potential employers, make sure to highlight your understanding of product direction and range logic. Share examples of how you've translated trends into actionable strategies in past roles. This will show them you’re not just about aesthetics but can think commercially too.
✨Tip Number 3
Prepare for interviews by diving deep into the company’s recent projects and clients. Bring insights to the table that demonstrate your knowledge of their work and how you can contribute. This shows you’re genuinely interested and ready to hit the ground running!
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who are proactive and engaged. Plus, it gives you a chance to showcase your passion for the role right from the start. So, get your application in and let’s see what you’ve got!
We think you need these skills to ace Mid Creative: Street & Sport Fashion Strategy
Some tips for your application 🫡
Show Your Street & Sport Passion:Make sure to highlight your experience in street and sport fashion. We want to see how you’ve translated trends into real-world product strategies, so don’t hold back on those examples!
Be Clear and Concise:When writing your application, keep it straightforward. We appreciate clarity, so make sure your thoughts are well-structured and easy to follow. This will show us you can communicate effectively, which is key for this role.
Connect the Dots:Link your past experiences to the job description. Show us how your background in buying, design, or trend forecasting aligns with what we’re looking for. This helps us see how you can contribute to our team right away!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen to join our team at StudySmarter!
How to prepare for a job interview at BDA London
✨Know Your Trends
Make sure you’re up to speed with the latest trends in street and sport fashion. Be ready to discuss how these trends can be translated into product direction. Bring examples of how you've applied trend intelligence in your previous roles.
✨Understand Retail Reality
Familiarise yourself with how ranges are structured, priced, and positioned in the retail environment. Prepare to discuss specific examples from your experience that demonstrate your understanding of product segmentation and range logic.
✨Engage in Client Discussions
Practice articulating your thoughts clearly and confidently, especially when it comes to client presentations. Think about how you can contribute to strategic discussions and showcase your ability to turn insights into actionable recommendations.
✨Showcase Your Curiosity
Demonstrate your passion for fashion and retail behaviour during the interview. Share insights or observations about consumer changes that could impact product strategy, showing that you’re not just knowledgeable but also genuinely interested in the industry.
