At a Glance
- Tasks: Lead marketing strategies for Women's Health products and drive impactful initiatives across Europe.
- Company: BD, a global leader in medical technology with a purpose-driven culture.
- Benefits: Competitive salary, flexible work arrangements, and opportunities for professional growth.
- Other info: Join a culture that values creativity, collaboration, and personal development.
- Why this job: Make a real difference in women's health while collaborating with diverse teams.
- Qualifications: MBA or equivalent, 5-8 years in marketing, and strong communication skills.
We are the people who give possibilities purpose BD is one of the largest global medical technology companies in the world.
Advancing the world of health™ is our Purpose, and it’s no small feat.
It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of Med Tech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
BD is hiring for the exciting opportunity of Senior Product Manager Women's Health!
As a Senior Product Manager for Women's Health at BD, your days will be filled with strategic planning, collaboration, and driving impactful initiatives.
You'll work closely with cross-functional teams to develop and execute marketing strategies that position BD as a trusted partner in minimally invasive breast biopsy practices across the European Union.
This role offers location flexibility across Europe.
The Senior Product Manager Women’s Health is accountable for accelerating growth, adoption, and customer engagement for BD’s Women’s Health Solutions across European Union.
This role drives regional marketing planification execution, commercial readiness, and field enablement, ensuring BD is positioned as the trusted partner supporting best-in-class minimally invasive breast biopsy practices.
Working in a matrix environment, the Senior Product Manager collaborates closely with Product Managers, Sales, European Marketing Team, Medical Affairs, Professional Education, Market Access, Finance, Regulatory, Supply Chain, and Global Marketing to deliver impactful programs, strengthen customer loyalty, and achieve business targets.
- Main Responsibilities Will Include
- Co-develop and implement the regional marketing strategy for Women’s Health, Marketing plan and ASR projection, aligned with BD’s business priorities and growth ambitions.
- Collaborate with Platforms to identify and implement holistic solutions that meet customer expectations and strategic goals
- Drive portfolio performance through a strong understanding of clinical pathways, customer needs, and competitive landscape
- Support the implementation of the European product portfolio strategies including value proposition, positioning, product promotion, pricing and portfolio lifecycle management.
- In conjunction with the country’s marketing teams, develop market specific strategies and tactics for our customer offerings to ensure that BD PI is well positioned for success.
- Develop and maintain expert market knowledge in terms of quantitative data (e. g. market data, market trends, competitor offering) and qualitative data (e. g. customer needs, technologies and applications).
- Develop and implement new product launch campaigns, aligning with market specific strategies and coordinating launch activities with all relevant stakeholders.
- Support the Sales team with product information as the main Subject Matter Expert and contribute to product training initiatives on a regular basis.
- Develop promotional material / marketing collateral and tools which will deliver key messages, positioning and reflect brand essence.
- Develop and maintain a competitive intelligence database for your portfolio.
- Identify, evaluate and develop Key Opinion Leader (KOL) plan and network in conjunction with Clinical & Medical functions.
- Develop and support market research activities (Voice of Customer) and Post Market Surveillance studies.
- Conduct regular customer visits to develop deep understanding of the key market requirements / customer unmet needs.
- Support the evaluation and prioritization of Interfacing and Integration requirements in different markets and support the engagement with 3rd parties to plan and enable collaborations.
- Ensures budgets and schedules meet business requirements
About You
- Education: MBA or equivalent in Marketing, Business, Market development, Life Sciences or related field required.
- Experience: 5–8+ years of marketing experience & business development with consistent track record in portfolio marketing, go-to-market, and commercialization in the medical device sector.
- Travel: 35%
- Core
Competencies: Critical thinking with execution discipline; analytical mindset and financial acumen; strong communication and storytelling; customer-centric approach; project management and prioritization; collaborative leadership aligned with BD values.
- Languages: Fluent English required; additional European languages are a plus.
At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry.
For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance.
Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.
Why Join Us?
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do.
We welcome people with the imagination and drive to help us reinvent the future of healthcare.
At BD, you’ll discover a culture in which you can learn, grow and thrive.
We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture.
Join us and enjoy a culture where face-to-face collaboration supports your learning, your progress, and your success.
To learn more about BD visit https://bd. com/careers.
Becton, Dickinson, and Company is an Equal Opportunity Employer.
We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.
- Primary Work Location
- GBR Winnersh - Eskdale Road
At BD, we reward, support and develop our associates through our comprehensive Total Rewards program.
We are committed to attracting and retaining high quality talent by providing reward and recognition opportunities that promote a performance-based culture, as well as a competitive package of compensation and benefits programs.
You can learn more on our career site under Our Commitment to You
Our salary or hourly rate ranges reward associates fairly and competitively. We regularly review these ranges and factors, such as location, contribute to the range displayed.
Our pay is based on the role and the necessary skills and education to perform it successfully.
The salary or hourly pay ranges are influenced by labor laws and Collective Bargaining Agreement (CBA) requirements applicable to the work location which may also affect the workplace arrangement of the role.
- Salary Range Information
- #J-18808-Ljbffr
Senior Product Manager, Women's Health - Europe in Winnersh employer: BD
BD is an exceptional employer that values professional development and offers a collaborative work culture, particularly in the vibrant regions of Birmingham, Wales, and the West Midlands. As a Field-Based Vascular Access Clinical Trainer, you will benefit from competitive salaries, bonuses, and comprehensive training opportunities, all while making a meaningful impact in healthcare through evidence-based practices. Join us to grow your career in a supportive environment that prioritises innovation and excellence in patient care.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Manager, Women's Health - Europe in Winnersh
✨Join Product Management Meetups
Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like BD!
✨Show Off Your Product Sense
Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at BD would be by your initiative!
✨Utilise Online Communities
Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.
✨Leverage Your University Network
If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at BD through your school's career services!
We think you need these skills to ace Senior Product Manager, Women's Health - Europe in Winnersh
Some tips for your application 🫡
Show Off Your Product Passion:When applying for a product management role like Senior Product Manager, Women's Health - Europe, let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!
Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!
Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.
Tailor Your CV to the Role:Make sure your CV is tailored for the Senior Product Manager, Women's Health - Europe position at BD. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!
How to prepare for a job interview at BD
✨Understand the Product Life Cycle
As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.
✨Showcase Your Cross-Functional Skills
Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.
✨Prepare for Case Studies
In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.
✨Know Your Metrics
Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.
