At a Glance
- Tasks: Lead a dynamic sales team to drive growth in Urology and Critical Care medical technology.
- Company: Join BD, a global leader in medical technology with a purpose-driven culture.
- Benefits: Competitive salary, comprehensive rewards, and opportunities for personal and professional growth.
- Other info: Exciting time to join with strong investment and new product launches on the horizon.
- Why this job: Make a real impact in healthcare while advancing your career in a supportive environment.
- Qualifications: 5-10 years in medical device sales and proven leadership experience required.
The predicted salary is between 59100 - 90150 £ per year.
We are the people who give possibilities purpose. BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
This role of National Sales Manager Urology & Critical Care is responsible for driving revenue growth and sustainable profitability by increasing category share and unlocking new market opportunities through BD’s differentiated and highly effective Urology and Incontinence medical technology portfolio. This position sits within the BD Urology & Critical Care (UCC) business in the UK, a division currently experiencing significant investment and a strong pipeline of new product launches. It’s an exciting time to join, offering the opportunity to align your ambition with a business on a clear growth trajectory.
You will play a pivotal leadership role, coaching and developing a high-performing sales team across the full care pathway—from acute hospital settings through to discharge—delivering long-term commercial success. Working with a dedicated, professional and highly experienced team, you will bring energy, insight and leadership to help shape the next phase of growth for UCC. Success in this role will be underpinned by ambition, drive, high performance standards and integrity—qualities that will not only deliver strong business outcomes, but also support your own career progression within BD.
Responsibilities- Sustainably grow sales revenue of BD Urology / urinary Incontinence products.
- Direct management, leadership and coaching of sales team to deliver a high-performance culture and impact.
- Implementation of business strategy and alignment of sales strategies to market trends and new product opportunities.
- Relentless focus on opportunity management and sales data / analytics.
- Forecasting, budgeting and target setting.
- Ensure the adoption of modern business technologies, tools and initiatives to improve performance effectiveness throughout the sales team.
- Control of operating expenditure with awareness relative to platform’s P&L.
- Conduct regular business reviews with salespeople and provide coaching & feedback to optimise ongoing performance.
- Build close working relationships with a range of internal and external contacts, including key opinion leaders, societies and educational bodies within industry and UK and European work colleagues.
- Build strategic customer partnerships in conjunction with BD’s UCC team.
- Maintain a high level of technical competence in the fields of operation to aid anticipation of future clinical and business trends and opportunities.
- Demonstrate creativity with the ability to challenge the norms with thoughtful concepts.
- 5–10 years’ medical device sales experience.
- Proven sales leadership (c.5 years) with a track record of coaching high-performing teams.
- Degree educated.
- Strong leadership, coaching and people development capability.
- Solid understanding of the NHS and healthcare landscape.
- Experience building and growing key customer relationships in hospital settings.
- Confident presenting and communicating technical information.
- Excellent communication, negotiation and networking skills.
- Commercially minded with strong business development focus.
- Customer-centric, hands-on and self-driven.
- Highly organised with strong prioritisation and problem-solving skills.
- Proficient in Microsoft Office and AI tools.
- Full UK driving licence.
BD is proud to be certified as a Top Employer 2026 in the United Kingdom reflecting our commitment to creating an exceptional working environment.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you’ll discover a culture in which you can learn, grow and thrive.
We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture. Join us and enjoy a culture where face-to-face collaboration supports your learning, your progress, and your success.
National Urology & Critical Care Sales Leader in Brighton employer: BD
BD is an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation in the healthcare sector. With a strong commitment to employee growth, you will have access to comprehensive development programs and a competitive rewards package, all while being part of a team that is dedicated to transforming healthcare through cutting-edge medical technology. Located in Winnersh, you'll enjoy a vibrant community and the opportunity to make a meaningful impact in the lives of patients and healthcare professionals alike.
StudySmarter Expert Advice🤫
We think this is how you could land National Urology & Critical Care Sales Leader in Brighton
✨Tip Number 1
Network like a pro! Reach out to your connections in the medical tech field, especially those who know BD. A friendly chat can open doors that applications alone can't.
✨Tip Number 2
Prepare for interviews by researching BD's latest products and market trends. Show them you’re not just another candidate; you’re someone who’s genuinely interested in their mission and ready to contribute.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with BD’s goals. Highlight your leadership skills and how you can drive sales growth in Urology and Critical Care.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the BD team.
We think you need these skills to ace National Urology & Critical Care Sales Leader in Brighton
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for the role shine through! We want to see how your passion aligns with our purpose of advancing health. Share why you’re excited about the opportunity to lead in Urology and Critical Care.
Tailor Your CV:Make sure your CV is tailored to highlight your relevant experience in medical device sales and leadership. We love seeing specific examples of how you've driven revenue growth or coached high-performing teams. Don’t just list your duties; show us your achievements!
Be Clear and Concise:Keep your application clear and to the point. We appreciate well-structured applications that are easy to read. Use bullet points where necessary and make sure to proofread for any typos or errors before hitting send!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, you’ll find all the details about the role and our company culture there!
How to prepare for a job interview at BD
✨Know Your Products Inside Out
Make sure you have a solid understanding of BD’s Urology and Incontinence product portfolio. Familiarise yourself with the features, benefits, and recent innovations. This will not only help you answer technical questions but also demonstrate your genuine interest in the role.
✨Showcase Your Leadership Skills
Prepare examples that highlight your leadership experience, especially in coaching high-performing sales teams. Think about specific situations where you’ve driven results or improved team performance, as this aligns perfectly with the responsibilities of the National Sales Manager.
✨Understand the Healthcare Landscape
Brush up on your knowledge of the NHS and the broader healthcare landscape in the UK. Be ready to discuss current trends, challenges, and opportunities within the sector, as this will show your awareness of the market dynamics that affect BD’s business.
✨Build Rapport with Interviewers
During the interview, focus on building a connection with your interviewers. Ask insightful questions about their experiences at BD and share your own relevant stories. This will not only make you memorable but also demonstrate your interpersonal skills, which are crucial for the role.
