At a Glance
- Tasks: Lead client accounts, drive growth, and build strong relationships with C-level stakeholders.
- Company: Dynamic tech company focused on innovative solutions and client success.
- Benefits: Competitive salary, extensive training, generous holiday allowance, and wellness support.
- Other info: Enjoy a vibrant workplace culture with social events and recognition for long service.
- Why this job: Shape your career while making a real impact in the tech industry.
- Qualifications: Proven experience in account management and solution sales, especially with SMEs.
The predicted salary is between 120000 - 150000 £ per year.
Location: Reading office (Hybrid + client visits)
Hours: Monday to Friday, 37.5 hours per week
Salary: Up to £150,000 OTE (uncapped commission)
Focus of the role: We are seeking an experienced “SME/C Account Director” to oversee the commercial management of a portfolio of named customer accounts. You will serve as the strategic link between BCN and your clients, driving value, identifying new opportunities, and expanding revenue by understanding their business needs and the Microsoft technology landscape. The role is based in our Reading office, covering territory across London, Oxfordshire, Southampton, Swindon, and Bristol. You’ll manage and grow a portfolio of existing clients, build consultative relationships with senior C-level stakeholders, drive profitable growth through solution‑led selling, and work closely with technical and delivery teams to align solutions with client needs. You’ll inherit a robust client base and are expected to deepen engagement, reduce churn, and uncover new opportunities across multiple solution areas.
Responsibilities:
- Be the trusted commercial lead and single point of contact for all client account matters.
- Lead the execution of client and sector growth plans, ensuring strong visibility and ownership.
- Drive client value by building a strong pipeline, expanding into new areas, and maximizing upsell opportunities through continuous focus on value creation and strategic growth.
- Collaborate with internal teams (pre-sales, CTO office, practice specialists) to qualify and advance opportunities.
- Consistently meet all Success Framework metrics, including sales targets and pipeline goals, to achieve business objectives.
- Demonstrate strong commercial and financial acumen, including a solid grasp of contract structures, key business terms, and their impact on both BCN and client organizations.
- Lead and own the end-to-end bid management process, from influencing and responding to formal procurement (FRI/FRQ/FRP) to compiling high-quality, coherent submissions by coordinating contributions across multiple functions.
- Maintain consistent, accurate sales reporting—including pipeline management, forecasting, CRM data, contract renewals—and actively strive to meet sales KPIs, using effective GAP analysis across monthly, quarterly, and yearly cycles to ensure targets are met or exceeded.
- Possess strong proficiency in the use of relevant business systems and tools, ensuring data integrity and leveraging these platforms for effective sales management, performance tracking, and decision‑making.
Person, Skills & Experience:
- Extensive experience with proven track record in MSP account management or solution sales.
- Significant experience selling into SME business 100-500 seats.
- Maturity and gravitas to build effective relationships with C-Level decision-makers across diverse sectors, with a proven track record of managing complex, multi-stakeholder, multi-service accounts.
- Strong familiarity with Microsoft technologies (Azure, Modern Workplace, Power Platform & Data, AI, and Security & Compliance).
- Experience transitioning clients from transactional to strategic engagement models.
- Consultative, client-focused approach with clear communication and strong emotional intelligence.
- Ambitious, career-driven, resilient, adaptable, and self-motivated.
- Coachability and aspiration to continually develop and improve.
- Prepared to invest time to attain Microsoft solution accreditations, as well as role specific competency requirements.
Benefits:
- The opportunity to shape your own future with industry leading training and development, with access to our BCN Academy.
- Competitive salary with the ability to progress.
- 23 days holiday allowance, increasing with length of service, plus bank holidays, an extra day off on your birthday and the option to buy more!
- Company pension scheme.
- 2 paid leave days per year to volunteer and support your local community – if it matters to you it matters to us.
- Health cash plan with free access to a confidential Employee Assistance Programme (EAP) supporting bereavement, financial, health and wellbeing, and much more.
- Life assurance.
- Cycle to work scheme, electric vehicle scheme, home and tech scheme, and retail discounts.
- Free on‑site gym at our Manchester and Leeds locations to help you stay active.
- Long‑service recognition to celebrate all the milestones.
- Beer (or soft drinks) and Pizza Fridays, dress down every day, social events such as Summer BBQ, Christmas party and lots more!
Account Director in Reading employer: bcngroup
At BCN, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters growth and innovation. Our Reading office provides a hybrid working environment, allowing for flexibility while engaging with clients across the South of England. With industry-leading training through our BCN Academy, competitive salaries, and a range of benefits including volunteer days and social events, we empower our employees to thrive both personally and professionally.
StudySmarter Expert Advice🤫
We think this is how you could land Account Director in Reading
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for those interviews! Research the company and its clients thoroughly. Understand their needs and how your experience aligns with their goals. This will help you stand out as the ideal candidate who can drive value and growth.
✨Tip Number 3
Showcase your achievements! When you get the chance to chat with hiring managers, highlight your past successes in account management and solution sales. Use specific examples that demonstrate your ability to build relationships and drive results.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team and contributing to our success.
We think you need these skills to ace Account Director in Reading
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Account Director role. Highlight your experience with SME account management and solution sales, and show how you can drive value for our clients using Microsoft technologies.
Showcase Your Achievements:Don’t just list your responsibilities; share specific achievements that demonstrate your ability to manage complex accounts and build relationships with C-level stakeholders. Numbers and results speak volumes!
Be Authentic:Let your personality shine through in your application. We’re looking for someone ambitious and self-motivated, so don’t be afraid to show us what makes you unique and how you align with our values.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets the attention it deserves, and you’ll find all the details you need to make your submission stand out!
How to prepare for a job interview at bcngroup
✨Know Your Clients Inside Out
Before the interview, dive deep into understanding the clients you'll be managing. Research their business models, recent news, and how Microsoft technologies can benefit them. This will help you demonstrate your consultative approach and show that you're ready to build strong relationships with C-level stakeholders.
✨Showcase Your Commercial Acumen
Be prepared to discuss your experience with contract structures and financial metrics. Bring examples of how you've driven profitable growth in previous roles. This will highlight your ability to manage complex accounts and align solutions with client needs, which is crucial for the Account Director position.
✨Demonstrate Solution-Led Selling Skills
Think of specific instances where you've successfully identified upsell opportunities or transitioned clients from transactional to strategic engagement models. Share these stories during the interview to illustrate your consultative, client-focused approach and your ability to drive value creation.
✨Prepare for Bid Management Discussions
Since the role involves leading the bid management process, brush up on your experience with formal procurement processes. Be ready to discuss how you've compiled high-quality submissions and coordinated contributions across teams. This will show your capability to handle the end-to-end process effectively.
