At a Glance
- Tasks: Lead global advertising strategy and develop commercial partnerships for BBC Studios Audio.
- Company: Join the iconic BBC Studios Audio team in London.
- Benefits: Competitive salary, bonus eligibility, flexible working, and career development opportunities.
- Other info: Dynamic environment with opportunities to shape the future of podcasting.
- Why this job: Be at the forefront of innovative audio content and make a real impact.
- Qualifications: Extensive experience in digital media, strong advertiser relationships, and leadership skills.
The predicted salary is between 60000 - 75000 € per year.
BBC Studios Audio is an end‑to‑end podcast studio growing monetised networks of premium audio and audio‑visual content aligned with the BBC’s values and reputation. We are recruiting a Head of Commercial Partnerships who will report directly to the Commercial & Content Partnerships Director and support senior management in delivering the department’s overall strategic commercial objectives. The successful applicant will lead the global advertising strategy for the business, grow revenue year‑on‑year, and identify and deliver new commercial partnerships which support our vision.
The role will research and develop partnership opportunities, manage relationships with advertisers and other content funders, and lead a small specialist team that shapes and executes commercial and advertising partnership deals.
Your Key Responsibilities and Impact
- Set the advertising strategy for the business in collaboration with relevant senior leaders.
- Communicate and execute the strategy and targets with sales partners, ensuring the operational sales plan is implemented and maintained.
- Define a multi‑platform product offering and design a go‑to‑market strategy, overseeing media placements, creative executions, ad operations and measurement tools.
- Ensure competitive product pricing, determining cost‑of‑sale and package pricing frameworks.
- Review revenue yield potential across the portfolio, including RSS, YouTube, social platforms, newsletters and other distribution routes.
- Collaborate with creative production teams to develop and produce content that aligns with advertiser needs.
- Ensure successful delivery of campaigns against agreed KPIs, using measurement tools and analytics.
- Support the sales team in client relationships, turning one‑off deals into recurring partnerships.
- Identify opportunities for new and innovative solutions to drive revenue from market‑relevant categories.
- Work within BBC Advertising and Sponsorship frameworks, maintaining editorial and advertising standards.
- Monitor advertising and podcast market trends, including responsible use of AI, and provide business intelligence.
- Lead trade marketing strategy and key forums to raise the profile of the podcast business.
- Coach and develop a small team of direct reports, setting objectives that support the overall strategy.
Essential Criteria / Your Skills and Experience
- Extensive experience of strategic and commercial success at senior level within digital media or podcasting.
- Extensive advertiser relationships and sales/negotiating experience in the UK or US.
- Ability to develop powerful partnership proposals and pitch confidently.
- Experience delivering integrated creative solutions for advertising clients.
- Experience managing critical stakeholder relationships.
- Experience in client servicing or account handling.
- Good knowledge of contractual and copyright matters.
- A capable and empathetic leader with line‑management experience, fostering a high‑performing culture.
If you possess the above skills and experience with transferable strengths, we would welcome your application.
Head of Commercial Partnerships employer: BBC Studios
At BBC Studios Audio, we pride ourselves on being an exceptional employer that champions creativity and innovation in the heart of London. Our collaborative work culture fosters professional growth, offering employees the chance to lead impactful projects while enjoying competitive salaries and flexible working arrangements. Join us to be part of a dynamic team that not only values your contributions but also supports your career development in the thriving audio and podcasting industry.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Commercial Partnerships
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join relevant online groups, and don’t be shy about reaching out to potential contacts on LinkedIn. Remember, it’s all about who you know, and we can help you find those connections.
✨Show Off Your Skills
When you get the chance to chat with someone from the company, make sure to highlight your achievements and how they relate to the role. We want to see you shine, so prepare some examples that showcase your strategic thinking and partnership success!
✨Be Ready for the Interview
Interviews can be nerve-wracking, but preparation is key! Research the company, understand their values, and think about how your experience aligns with their goals. We’re here to support you with resources to help you ace that interview!
✨Apply Through Our Website
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us. Let’s get you that dream job!
We think you need these skills to ace Head of Commercial Partnerships
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Head of Commercial Partnerships role. Highlight your strategic and commercial successes, especially in digital media or podcasting. We want to see how your experience aligns with our goals!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of your advertiser relationships and successful partnerships that demonstrate your skills.
Showcase Your Leadership Skills:As a potential leader in our team, we want to see your line-management experience. Talk about how you've fostered high-performing cultures and coached teams to success in your previous roles.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at BBC Studios
✨Know Your Stuff
Before the interview, dive deep into BBC Studios Audio's recent projects and partnerships. Familiarise yourself with their flagship podcasts and understand how they align with the company's values. This will not only show your genuine interest but also help you discuss how your experience can contribute to their goals.
✨Showcase Your Leadership Skills
As a Head of Commercial Partnerships, you'll need to demonstrate your leadership capabilities. Prepare examples of how you've successfully led teams in the past, particularly in developing advertising strategies or managing client relationships. Be ready to discuss how you foster a high-performing culture within your team.
✨Prepare for Scenario Questions
Expect questions that ask you to solve hypothetical challenges related to commercial partnerships or advertising strategies. Think about potential scenarios you might face in this role and how you would approach them. This will showcase your strategic thinking and problem-solving skills.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready. Inquire about the future direction of BBC Studios Audio's advertising strategy or how they measure success in their partnerships. This shows your enthusiasm for the role and helps you gauge if the company aligns with your career aspirations.
