At a Glance
- Tasks: Analyse data to shape impactful storytelling for global audiences.
- Company: Join the BBC Studios, a leader in media and storytelling.
- Benefits: Competitive salary, hybrid work, and opportunities for professional growth.
- Why this job: Influence high-profile campaigns and develop your analytical skills.
- Qualifications: Strong data analysis skills and proficiency in Excel required.
- Other info: Collaborative team environment with a focus on digital innovation.
The predicted salary is between 35000 - 41000 £ per year.
JOB BAND: C
CONTRACT TYPE: Permanent, Full time
DEPARTMENT: BBC Studios – BBC StoryWorks, Programme Partnerships
LOCATION: London TVC – Hybrid
PROPOSED SALARY RANGE: £35,000–£41,000 Plus London Weighting Allowance £5,441 on top of the base salary, depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.
WE ARE BBC STUDIOS
A globally renowned media company borne of the BBC. We make and distribute the world’s most sought after TV, audio and digital content. Our ambition is to be the home of the most powerful, entertaining and inspiring stories for people all around the world.
PURPOSE OF THE ROLE
Join BBC StoryWorks Programme Partnerships, the BBC’s branded content studio, and help shape data driven storytelling for global audiences. As a Data Analyst, you’ll uncover insights, trends and performance patterns that inform our creative strategy and strengthen the impact of our campaigns worldwide.
WHY JOIN THE TEAM
You’ll be part of a collaborative, globally connected team working at the intersection of storytelling, data and digital innovation. This role offers the chance to influence high profile branded content campaigns, develop your analytical expertise, and contribute to work that reaches millions across the world.
Your Key Responsibilities and Impact:
- Monitor engagement and performance of active content marketing campaigns to ensure delivery against client KPIs.
- Create and deliver clear, insightful reports (Excel, PowerPoint) at key campaign milestones.
- Analyse and optimise campaign performance using tools such as Google Analytics, AT Internet, Tableau or Power BI.
- Provide actionable insights, recommendations and performance forecasts to support pitches and campaign development.
- Benchmark performance and collaborate with global BBC StoryWorks teams to identify trends, audience behaviours and best practices.
Essential Criteria:
- Strong data analysis skills with the ability to interpret and communicate insights clearly.
- Advanced proficiency in Microsoft Excel (pivot tables, lookups, IF statements).
- Understanding of the digital media and social media landscape.
- Experience using analytical tools such as Google Ad Manager, Tableau or Piano.
- Good presentation skills with the ability to translate data into stories.
Desired but not required:
- Familiarity with social media distribution tactics and ad networks (Facebook, Twitter, LinkedIn, Google).
- Experience working with branded content or digital storytelling.
- Ability to collaborate effectively with editorial, sales and research teams.
- A proactive interest in digital trends, audience behaviour and content performance.
If you can bring some of these skills and experience, along with transferable strengths, we’d love to hear from you and encourage you to apply.
NEXT STEPS
We appreciate your interest in this position and understand how important this opportunity is to you. Due to the high volume of interest we may need to close the application period earlier than anticipated. This step is necessary to ensure we can provide a high level of attention and service to all applicants. Thank you for your understanding.
Disclaimer
This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.
Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and, if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.
Redeployment
The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.
Data Analyst employer: BBC Studios
Contact Detail:
BBC Studios Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Data Analyst
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at BBC Studios. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies showcasing your data analysis work. When you get the chance to chat with recruiters, having tangible examples will make you stand out.
✨Tip Number 3
Practice makes perfect! Get comfortable with common interview questions for data analysts. Think about how you can relate your experiences to the role at BBC StoryWorks, especially around storytelling with data.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're genuinely interested in joining the team at BBC Studios.
We think you need these skills to ace Data Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Data Analyst role. Highlight your data analysis skills and any experience with tools like Excel, Google Analytics, or Tableau. We want to see how your background aligns with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about data-driven storytelling and how you can contribute to our team. Be sure to mention any relevant projects or experiences that showcase your analytical prowess.
Showcase Your Analytical Skills: In your application, don’t just list your skills—show us how you've used them! Include specific examples of how you've analysed data to inform decisions or improve performance in past roles. We love seeing real-world applications of your expertise.
Apply Through Our Website: We encourage you to apply through our website for the best chance of being noticed. It’s super easy and ensures your application goes directly to us. Plus, it shows you’re serious about joining our team at BBC Studios!
How to prepare for a job interview at BBC Studios
✨Know Your Data Tools
Familiarise yourself with the analytical tools mentioned in the job description, like Google Analytics and Tableau. Be ready to discuss how you've used these tools in past projects to derive insights and optimise performance.
✨Craft Your Storytelling Skills
Since this role involves translating data into compelling narratives, think of examples where you've successfully communicated complex data insights. Prepare to showcase your ability to create engaging reports that tell a story.
✨Understand the Audience
Research BBC StoryWorks and their audience. Understand the types of content they produce and how data influences their storytelling. This will help you demonstrate your knowledge of audience behaviour during the interview.
✨Prepare for Scenario Questions
Anticipate questions about how you would handle specific campaign scenarios. Think about how you would monitor engagement, analyse performance, and provide actionable insights. Practising these responses will help you feel more confident.