At a Glance
- Tasks: Analyse data to drive revenue decisions for BBC Studios' streaming services.
- Company: Join the globally renowned BBC Studios, a leader in media content.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Collaborate with cross-functional teams and contribute to innovative media strategies.
- Why this job: Be the analytical bridge between data and commercial success in a dynamic environment.
- Qualifications: Experience in commercial analysis and proficiency with data tools like Tableau and SQL.
The predicted salary is between 60000 - 65441 € per year.
JOB BAND: D
CONTRACT TYPE: PERM
DEPARTMENT: BBC Studios
LOCATION: London, Television Centre - Hybrid
PROPOSED SALARY RANGE: £60,000 + London Weighting (£5,441), depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.
About BBC Studios
A globally renowned media company born of the BBC. We make and distribute the world’s most sought‑after TV, audio and digital content. Our ambition is to be the home of the most powerful, entertaining, and inspiring stories for people all around the world.
WHY JOIN THE TEAM
The Commercial Analyst is the bridge between data and commercial activities for BBC Studios' FAST (Free Ad‑Supported Streaming TV) and branded OnDemand business. The Commercial Analyst turns platform performance data, content analysis and market insight into revenue decisions for BBC Studios’ FAST and OnDemand business. The role covers the full commercial cycle — from evaluating which content to monetise and where, through to optimising platform performance and supporting deal negotiations. Working alongside Commercial Leadership, the Data & Insights team, Content, Scheduling and Marketing, the role is the primary analytical link between content decisions and commercial outcomes.
Your Key Responsibilities
- Analyse performance data across FAST, AVOD, and SVOD platforms to identify revenue and profit growth opportunities and support budgeting and long‑range forecasting
- Track and evaluate profitability of individual FAST channels across markets and partners, identifying optimisation levers
- Monitor content performance at title and genre level to identify high‑performing assets and inform monetisation strategy
- Assess Amazon Player subscription performance, including pricing
- Contribute to quarterly partner reviews with clear, prioritised, actionable recommendations
- Own cyclical reporting across financial, commercial, marketing, and consumption metrics
- Analyse back‑catalogue performance with Content Liaison to identify the best‑fit monetisation model (FAST, AVOD, SVOD) and build data‑led go‑to‑market business cases
- Support development of automated dashboards for real‑time tracking of content performance and revenue
- Research and evaluate new FAST and streaming partners using a consistent commercial framework (audience, revenue model, content fit, contract terms)
Essential Criteria
Your key skills and experience
- Proven experience in commercial analysis or digital media strategy
- Proficiency in working with large datasets and complex reporting systems, including analytical tools such as Tableau, Excel, SQL or similar
- Familiarity with AI tools such as Claude, Perplexity, ChatGPT for research, analysis and workflow automation
- Understanding of FAST, AVOD and SVOD monetisation models and the streaming landscape
- Excellent communication and stakeholder management skills, with the ability to present insights to senior audiences
- Self‑starter with strong commercial judgement, initiative and the ability to manage multiple workstreams
- Comfortable working across cross‑functional teams including Data, Content, Marketing and Commercial Leadership
Desired Not Required
- Experience with CTV platforms and the FAST ecosystem such as Samsung TV Plus, LG Channels, Pluto TV
- Experience in commercial planning or content yield management, ideally within a matrix organisation
Disclaimer
This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.
Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and, if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory. Before your start date, you may need to disclose any unspent convictions or police charges, in line with our Recruitment policy. Failure to disclose may result in the withdrawal of your offer.
Commercial Analyst employer: BBC Studios
At BBC Studios, we pride ourselves on being a leading media company that fosters a dynamic and inclusive work culture. As a Commercial Analyst in our London office, you will have the opportunity to engage with cutting-edge data analytics while collaborating with cross-functional teams to drive impactful commercial decisions. We offer competitive salaries, comprehensive benefits, and a commitment to employee growth, ensuring that you can thrive both personally and professionally in a vibrant environment dedicated to storytelling excellence.
StudySmarter Expert Advice🤫
We think this is how you could land Commercial Analyst
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at BBC Studios. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Prepare for interviews by diving deep into the FAST and streaming landscape. Know your stuff about monetisation models and be ready to discuss how your skills can drive revenue growth.
✨Tip Number 3
Showcase your analytical skills! Bring examples of how you've used data to make impactful decisions in previous roles. This will demonstrate your fit for the Commercial Analyst position.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step.
We think you need these skills to ace Commercial Analyst
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Commercial Analyst role. Highlight your experience with data analysis, commercial strategies, and any relevant tools like Tableau or SQL. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about the role and how your background makes you a perfect fit. Don’t forget to mention your understanding of FAST, AVOD, and SVOD models – we love that stuff!
Showcase Your Analytical Skills:In your application, be sure to showcase specific examples of how you've used data to drive decisions in previous roles. We’re all about turning insights into action, so let us know how you’ve done this before!
Apply Through Our Website:We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and you’ll be able to keep track of your application status. Plus, we love seeing applications come directly from our site!
How to prepare for a job interview at BBC Studios
✨Know Your Numbers
As a Commercial Analyst, you'll be dealing with performance data and financial metrics. Brush up on your analytical skills and be ready to discuss how you've used data to drive revenue decisions in the past. Prepare specific examples that showcase your ability to analyse large datasets and derive actionable insights.
✨Familiarise Yourself with Streaming Models
Make sure you understand the nuances of FAST, AVOD, and SVOD monetisation models. Research current trends in the streaming landscape and be prepared to discuss how these models impact content performance and revenue generation. This knowledge will show your genuine interest in the role and the industry.
✨Showcase Your Communication Skills
You'll need to present insights to senior audiences, so practice articulating complex data in a clear and concise manner. Think about how you can convey your findings effectively, perhaps through storytelling or visual aids. Being able to communicate your analysis will set you apart from other candidates.
✨Prepare for Cross-Functional Collaboration
This role involves working with various teams like Data, Content, and Marketing. Be ready to discuss your experience in cross-functional environments and how you’ve successfully collaborated with different stakeholders. Highlight any specific projects where teamwork led to successful outcomes.
