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- Tasks: Lead YouTube Shorts and curate engaging podcast content for BBC Sounds.
- Company: Join the BBC, a leading media organisation with a collaborative culture.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Why this job: Make an impact in the world of social media and connect with diverse audiences.
- Qualifications: Experience in social media management and a passion for YouTube and podcasts.
- Other info: Dynamic team environment with opportunities to innovate and grow your skills.
The predicted salary is between 40000 - 46000 £ per year.
Contract Type: Attachment/Fixed-term Contract - Full-time
Department: BBC Sounds
Location: Salford – Hybrid
Proposed Salary Range: £47,000 - £55,000 depending on relevant skills, knowledge and experience.
Purpose of The Role: We’re looking for an experienced and ambitious Social Media Manager to help lead Shortform video across our wider portfolio of podcast and network radio accounts, with a strong skew towards building and maintaining success on YouTube Shorts. This role will also work across 16:9 podcast content across YouTube as a secondary aspect of the position. Previous experience and understanding of working across YouTube as a platform will be integral.
Your Team and Opportunity: You will work alongside our existing YouTube team, Commissioning teams, Production companies and often the presenters themselves to deliver full-length, fully visualised podcast episodes for YouTube to an industry-leading standard. You’ll be part of a collaborative, fast-paced, and innovative environment where best-practice is key, and be part of a friendly and experienced wider social media team working across the BBC.
Key Responsibilities and Impact:
- Plan, curate and distribute shortform video content across the BBC’s podcast and radio network YouTube Shorts portfolio, working with various internal teams.
- Work with internal BBC teams to distribute our shortform video content across BBC News and BBC homepage, and regularly report success, identify trends and opportunities.
- Collaborate with BBC internal teams to support innovative thinking around on-platform distribution of Shortform video – BBC Sounds and BBC iPlayer.
- Support across BBC Sounds’ 16:9 full length podcast presence on YouTube. This role is likely to be assigned 1-2 titles to lead across.
- Co-ordinating and managing delivery of content from internal and external suppliers with clear, polite feedback and edit notes.
- Designing and creating multiple thumbnail options for YouTube video uploads, and support others within the team to do this.
- Work collaboratively across YouTube titling options, thumbnail text, metadata, descriptions and YouTube search optimisation.
- Ensure all content complies with the BBC editorial guidelines, and support teams and suppliers in meeting these standards.
- Regularly collaborate with other social teams, podcast commissioners, production companies, presenters and content discovery teams.
Your Skills and Experience:
Essential Criteria:
- Previous experience and understanding of working across YouTube as a platform.
- A strong passion for and deep knowledge of the BBC’s podcast and radio output. A regular consumer of YouTube content, especially in the podcast space.
- Strong knowledge of social video platforms, and how young users discover radio and podcast content.
- Clear communication and organisation skills.
- Confidence to clearly and concisely feedback to external suppliers of content, and manage important non-BBC relationships on a weekly basis.
- Significant experience as a Social Media Manager or as a content lead in a creative industry.
- Proficient in Adobe Creative Suite with strong video and image editing skills, especially for YouTube Shorts and YouTube 16:9 videos.
- Design skills relevant to YouTube thumbnails, and ability to create multiple options at pace.
- A strong understanding of visualised podcasting, thumbnail creation/ideation, metadata and SEO across YouTube and Google.
Desired but Not Required:
- Knowledge of social media analytics and how to apply insights to content strategy.
- Strong interpersonal skills with the ability to build relationships across teams.
- Experience in working across content from external creators or agencies.
Social Media Manager, Youtube in Salford employer: BBC Group and Public Services
Contact Detail:
BBC Group and Public Services Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager, Youtube in Salford
✨Tip Number 1
Get your networking game on! Connect with people in the industry, especially those already working at the BBC or in social media roles. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best social media campaigns, especially any work related to YouTube. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Don’t be shy about following up! After an interview, drop a quick thank-you email to express your appreciation and reiterate your enthusiasm for the role. It keeps you fresh in their minds!
✨Tip Number 4
Apply through our website! We’ve got loads of resources to help you ace your application and get noticed. Plus, it’s the best way to ensure your application lands directly in the right hands.
We think you need these skills to ace Social Media Manager, Youtube in Salford
Some tips for your application 🫡
Show Your Passion for YouTube: When you're writing your application, make sure to highlight your love for YouTube and how you engage with content on the platform. We want to see that you’re not just familiar with it, but that you actively consume and understand the trends in the podcast space.
Tailor Your Experience: Don’t just list your previous roles; connect them to the responsibilities of this position. We’re looking for someone who can manage social media content effectively, so show us how your past experiences have prepared you for this role.
Be Clear and Concise: Your application should reflect your communication skills. Use clear language and structure your thoughts well. We appreciate a straightforward approach, so keep it professional yet friendly!
Apply Through Our Website: Make sure to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at BBC Group and Public Services
✨Know Your YouTube Inside Out
Make sure you brush up on your knowledge of YouTube, especially its Shorts feature. Familiarise yourself with the latest trends, successful content strategies, and how to optimise videos for engagement. Being able to discuss specific examples during your interview will show your passion and expertise.
✨Showcase Your Creative Skills
Prepare a portfolio that highlights your best work in social media management, particularly any YouTube content you've created or managed. Include examples of thumbnails, video edits, and any analytics that demonstrate your impact. This will give the interviewers a clear picture of your capabilities.
✨Communicate Clearly and Confidently
Since this role involves collaboration with various teams, practice articulating your thoughts clearly. Be ready to discuss how you’ve effectively communicated feedback to external suppliers and worked with different departments. Good communication skills are key in this fast-paced environment.
✨Understand BBC's Brand and Values
Research the BBC’s podcast and radio output thoroughly. Understand their brand values and how they engage with their audience. During the interview, be prepared to discuss how you can contribute to maintaining and enhancing the BBC's reputation through innovative social media strategies.
