Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Drive exciting marketing campaigns for the beloved Bluey brand and collaborate with creative teams.
- Company: Join a globally renowned media company with a passion for storytelling.
- Benefits: Flexible working hours, 26 days annual leave, and potential for contract extension.
- Other info: Dynamic environment with opportunities to grow and learn in the media industry.
- Why this job: Be part of a cultural phenomenon and make an impact on a beloved brand.
- Qualifications: Experience in multi-media marketing campaigns and strong project management skills.
The predicted salary is between 30000 - 40000 £ per year.
A globally renowned media company borne of the BBC. We make and distribute the world’s most sought-after TV, audio and digital content. Our ambition is to be the home of the most powerful, entertaining, and inspiring stories for people all around the world.
Bluey is one of the biggest and fastest growing pre‑school brands in the world, one of the most watched TV shows and a popular culture phenomenon. Kids and adults alike are in love with the show which has led to the brand achieving status as a +$1bn retail sales success. Bluey continues to grow beyond the TV screen and at retail, bringing new experiences to fans around the world – with immersive experiences across the US, Bluey presence at CBeebies Land in the UK and Bluey’s World immersive experience, in Brisbane. Our mission now is to build brand strength and commercial success.
YOUR KEY RESPONSIBILITIES AND IMPACT
- Supported delivery of UKEMEA franchise growth plans through execution of integrated, multi‑channel marketing campaigns.
- Collaborated cross‑functionally with teams including Consumer Products, Retail, Comms, Live Events, and Global Brand to drive visibility and commercial success.
- Managed relationships with external partners such as licensing agencies, toy partners, distributors, and creative/media agencies.
- Developed and delivered creative briefs, coordinating timelines and assets to ensure high‑quality, on‑time campaign execution.
- Led end‑to‑end delivery of campaign assets, ensuring effective launch amplification across relevant channels and platforms.
- Managed marketing budget tracking, including forecasting, spend monitoring, variance reporting, and PO processing in collaboration with finance.
- Acted as a key brand guardian for Bluey, ensuring all activity aligned with brand guidelines and delivering brand training to stakeholders.
- Maintained and distributed core brand tools (brand decks, guidelines, asset libraries) to ensure consistency across all touchpoints.
- Leveraged audience insights and campaign data to inform targeting, optimise performance, and contribute to post‑campaign evaluations.
- Task‑managed junior team members and built strong relationships across regional and international stakeholders, while staying informed on industry and digital trends.
YOUR SKILLS AND EXPERIENCE
ESSENTIAL CRITERIA
- Delivering multi‑media marketing campaigns from brief to evaluation.
- Working with creative and media teams (either in‑house, or external agency).
- Project management, and efficient use of resources.
- Analytical approach, able to critically evaluate ideas and information.
- Effective written and spoken communication with good presentation skills.
- Able to adapt and make improvements to working practices.
- Ability to meet and set targets and deadlines while managing a wide range of concurrent activities.
- Budget management & tracking finance process.
DESIRED NOT REQUIRED
- Understanding of editorial and other compliance policies.
- Understanding and knowledge of the broadcasting industry and an interest in creative output.
- Able to manage and lead campaigns and teams within a complex matrix environment.
- Leading collaboration across organisational boundaries.
BENEFITS
- 8‑week contract with possibility of extension based on performance.
- Flexible 35‑hour working week with 26 days annual leave.
Marketing Executive employer: BBC Group and Public Services
Contact Detail:
BBC Group and Public Services Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns and projects. This is your chance to shine and demonstrate what you can bring to the table, especially for a brand as vibrant as Bluey.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand Bluey's brand values and think about how your experience aligns with their mission. Tailor your responses to show you’re not just a fit for the role, but for the team too!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the team at StudySmarter and the exciting world of Bluey.
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Show Your Passion for Bluey: When you're writing your application, let your love for Bluey shine through! Mention how the show has impacted you or why you think it's such a cultural phenomenon. We want to see that you're not just applying for any job, but that you genuinely care about the brand and its mission.
Tailor Your Experience: Make sure to highlight your relevant experience in multi-channel marketing campaigns. Use specific examples from your past roles that align with the responsibilities listed in the job description. We’re looking for someone who can hit the ground running, so show us how your skills match what we need!
Be Clear and Concise: Keep your application clear and to the point. Use bullet points where possible to make it easy for us to read. We appreciate well-structured applications that get straight to the heart of your qualifications and experiences without unnecessary fluff.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at BBC Group and Public Services
✨Know Your Bluey
Before the interview, dive deep into the world of Bluey. Familiarise yourself with the show's themes, characters, and its impact on audiences. This will not only show your passion for the brand but also help you connect your marketing strategies to the show's essence.
✨Showcase Your Campaign Success
Prepare to discuss specific multi-channel marketing campaigns you've executed in the past. Highlight your role, the challenges faced, and the results achieved. Use metrics to back up your success stories, as numbers speak volumes in marketing.
✨Collaboration is Key
Since the role involves working cross-functionally, be ready to share examples of how you've successfully collaborated with different teams. Discuss how you managed relationships with external partners and how that contributed to campaign success.
✨Budget Savvy
Brush up on your budget management skills. Be prepared to talk about how you've tracked spending, forecasted budgets, and reported variances in previous roles. This will demonstrate your ability to manage resources effectively, which is crucial for this position.