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For Companies At a Glance
- Tasks: Lead a creative team to deliver innovative campaigns and content across multiple platforms.
- Company: Join BBC Studios, a globally renowned media company with a collaborative culture.
- Benefits: Competitive salary, bonus potential, and a dynamic hybrid work environment.
- Why this job: Shape the creative direction of a respected brand and inspire millions worldwide.
- Qualifications: Proven leadership in creative direction and strong digital storytelling skills.
- Other info: Opportunity for professional growth in a supportive and strategic environment.
The predicted salary is between 60000 - 88000 ÂŁ per year.
A globally renowned media company borne of the BBC, we make and distribute the world’s most sought-after TV, audio and digital content. Our ambition is to be the home of the most powerful, entertaining, and inspiring stories for people all around the world.
PURPOSE OF THE ROLE
The Creative Director leads and inspires a high‑performing, multidisciplinary creative team to deliver exceptional, insight‑driven work across BBC Studios’ global portfolio. Acting as the creative heartbeat of the organisation, the role shapes and oversees bold, innovative campaigns and content that elevate brand perception, support commercial goals, and set the benchmark for creative excellence across digital, social, video, experiential, and multiplatform storytelling.
YOUR KEY RESPONSIBILITIES AND IMPACT
- Lead and inspire multidisciplinary creative teams to deliver high‑impact integrated campaigns, digital activations, trade events, and on‑set content to the highest creative and production standards.
- Provide strategic and hands‑on creative direction across video, digital, experiential, and presentation platforms, ensuring cohesive and insight‑driven output.
- Drive innovation and excellence in design, storytelling, and branded content to strengthen audience connection and elevate BBC Studios’ brand perception.
- Oversee the development and delivery of distinctive, multi‑platform content aligned with BBC Studios’ commercial and creative objectives.
- Mentor and manage creatives, producers, and digital talent—cultivating collaboration, professional growth, and intelligent risk‑taking.
- Contribute to senior management decision‑making, including resource planning, budget oversight, workflow optimisation, and departmental strategy.
- Build strong relationships with stakeholders and ensure all creative work meets BBC editorial, technical, compliance, and organisational standards.
YOUR SKILLS AND EXPERIENCE
ESSENTIAL CRITERIA:
- Exceptional creative and digital expertise, with a strong record of delivering high‑quality, innovative work.
- Proven leadership experience, demonstrating effective Creative Direction and team management across multidisciplinary groups.
- Strong multi‑platform credentials, including strategic vision, digital storytelling, and brand‑building capability.
- Solid production experience across relevant formats and environments.
- Excellent communication skills, with the ability to pitch, present, and influence senior stakeholders confidently and persuasively.
DESIRED BUT NOT REQUIRED:
- Proven creative leader with strong conceptual abilities and a track record of delivering original, impactful ideas across multiple platforms.
- Deep expertise in brand positioning, digital storytelling, and large‑scale integrated campaign development.
- Highly skilled in copywriting, art direction, and producing high‑quality creative across digital, social, and traditional channels.
- Strong understanding of social media, video strategy, analytics, emerging technologies, and performance‑driven optimisation.
- Excellent people leadership skills, demonstrating resilience, sound judgement, and the ability to collaborate effectively while upholding BBC editorial and ethical standards.
If you can bring some of these skills and experience, along with transferable strengths, we’d love to hear from you and encourage you to apply as soon as possible.
We welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio‑economic background, religion and/or belief. We are a disability confident employer. If you need to discuss adjustments or access requirements for the interview process, or to carry out this role, please contact us via email: reasonable.adjustments@bbc.co.uk.
Creative Director - Content in London employer: BBC Group and Public Services
Contact Detail:
BBC Group and Public Services Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Director - Content in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. You never know who might have the inside scoop on job openings or be looking for someone just like you.
✨Tip Number 2
Show off your portfolio! When you land that interview, bring your A-game by showcasing your best work. Make sure it aligns with the creative direction of the company and highlights your unique style.
✨Tip Number 3
Be ready to chat about your vision! Prepare to discuss how you can elevate the brand and drive innovation. Think about specific ideas you could bring to the table that align with BBC Studios’ goals.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team and ready to dive into the creative world with us.
We think you need these skills to ace Creative Director - Content in London
Some tips for your application 🫡
Show Your Creative Spark: When you're crafting your application, let your creativity shine through! Use engaging language and showcase your unique style. Remember, we’re looking for someone who can inspire and lead a creative team, so don’t hold back on showing us what you’ve got!
Tailor Your Application: Make sure to tailor your application to the role of Creative Director - Content. Highlight your relevant experience and skills that align with the job description. We want to see how your background fits into our vision at BBC Studios, so be specific about your achievements!
Be Authentic: We value authenticity, so be yourself in your application. Share your passion for storytelling and creativity, and don’t shy away from discussing your leadership style. We want to know what makes you tick and how you can contribute to our dynamic team!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way to ensure your application gets the attention it deserves. Plus, it shows us that you’re serious about joining our amazing team at BBC Studios. We can’t wait to see what you bring to the table!
How to prepare for a job interview at BBC Group and Public Services
✨Know Your Creative Portfolio
Before the interview, make sure to have a solid grasp of your past work. Be ready to discuss specific projects that showcase your creative direction and leadership skills. Highlight how your contributions led to successful outcomes, especially in multidisciplinary teams.
✨Understand BBC Studios' Vision
Familiarise yourself with BBC Studios' recent campaigns and content strategies. This will not only show your genuine interest in the company but also allow you to align your creative vision with theirs during the interview. Be prepared to share how you can contribute to their ambitious goals.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving and leadership abilities. Think of scenarios where you've had to drive innovation or manage a team through challenges. Use the STAR method (Situation, Task, Action, Result) to structure your responses effectively.
✨Showcase Your Communication Skills
As a Creative Director, strong communication is key. Practice articulating your ideas clearly and confidently. Be ready to demonstrate how you can pitch concepts persuasively to senior stakeholders, as this will be crucial in your role at BBC Studios.
