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- Tasks: Uncover insights and trends to shape data-driven storytelling for global audiences.
- Company: Join the BBC Studios, a globally renowned media company.
- Benefits: Competitive salary, London weighting, and opportunities for professional growth.
- Why this job: Influence high-profile campaigns and develop your analytical expertise in a creative environment.
- Qualifications: Strong data analysis skills and proficiency in Excel; experience with analytical tools preferred.
- Other info: Collaborative team culture with a focus on digital innovation and storytelling.
The predicted salary is between 35000 - 41000 £ per year.
CONTRACT TYPE: Permanent, Full time
DEPARTMENT: BBC Studios – BBC StoryWorks, Programme Partnerships
LOCATION: London TVC – Hybrid
PROPOSED SALARY RANGE: £35,000–£41,000 Plus London Weighting Allowance £5,441 on top of the base salary, depending on relevant skills, knowledge and experience.
WE ARE BBC STUDIOS
A globally renowned media company borne of the BBC. We make and distribute the world’s most sought after TV, audio and digital content. Our ambition is to be the home of the most powerful, entertaining and inspiring stories for people all around the world.
PURPOSE OF THE ROLE
Join BBC StoryWorks Programme Partnerships, the BBC’s branded content studio, and help shape data driven storytelling for global audiences. As a Data Analyst, you’ll uncover insights, trends and performance patterns that inform our creative strategy and strengthen the impact of our campaigns worldwide.
WHY JOIN THE TEAM
You’ll be part of a collaborative, globally connected team working at the intersection of storytelling, data and digital innovation. This role offers the chance to influence high profile branded content campaigns, develop your analytical expertise, and contribute to work that reaches millions across the world.
YOUR KEY RESPONSIBILITIES AND IMPACT
- Monitor engagement and performance of active content marketing campaigns to ensure delivery against client KPIs.
- Create and deliver clear, insightful reports (Excel, PowerPoint) at key campaign milestones.
- Analyse and optimise campaign performance using tools such as Google Analytics, AT Internet, Tableau or Power BI.
- Provide actionable insights, recommendations and performance forecasts to support pitches and campaign development.
- Benchmark performance and collaborate with global BBC StoryWorks teams to identify trends, audience behaviours and best practices.
YOUR SKILLS AND EXPERIENCE
ESSENTIAL CRITERIA
- Strong data analysis skills with the ability to interpret and communicate insights clearly.
- Advanced proficiency in Microsoft Excel (pivot tables, lookups, IF statements).
- Understanding of the digital media and social media landscape.
- Experience using analytical tools such as Google Ad Manager, Tableau or Piano.
- Good presentation skills with the ability to translate data into stories.
DESIRED BUT NOT REQUIRED
- Familiarity with social media distribution tactics and ad networks (Facebook, Twitter, LinkedIn, Google).
- Experience working with branded content or digital storytelling.
- Ability to collaborate effectively with editorial, sales and research teams.
- A proactive interest in digital trends, audience behaviour and content performance.
If you can bring some of these skills and experience, along with transferable strengths, we’d love to hear from you and encourage you to apply.
NEXT STEPS
We appreciate your interest in this position and understand how important this opportunity is to you. Due to the high volume of interest we may need to close the application period earlier than anticipated. This step is necessary to ensure we can provide a high level of attention and service to all applicants. Thank you for your understanding.
Diversity and Inclusion
We welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We are a disability confident employer. If you need to discuss adjustments or access requirements for the interview process, or to carry out this role, please contact us via email at reasonable.adjustments@bbc.co.uk.
Disclaimer
This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.
Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.
Contact Information
BBC Group and Public Services, Broadcasting House, Portland Place, London, United Kingdom, W1A 1AA.
BBC Studios Distribution Limited, company no: 01420028, registered address: 1 Television Centre, 101 Wood Lane, London, United Kingdom W12 7FA.
Data Analyst employer: BBC Group and Public Services
Contact Detail:
BBC Group and Public Services Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Data Analyst
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by practising common questions and showcasing your analytical skills. Use real examples from your past experiences to demonstrate how you've turned data into actionable insights.
✨Tip Number 3
Don’t just apply and wait! Follow up on your applications with a friendly email. It shows your enthusiasm and keeps you on their radar. Plus, it’s a great way to ask if they need any more info from you.
✨Tip Number 4
Check out our website for the latest job openings. We’re always looking for talented individuals like you to join our team. Applying directly through us gives you a better chance of standing out!
We think you need these skills to ace Data Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Data Analyst role. Highlight your data analysis skills and experience with tools like Excel, Google Analytics, and Tableau. We want to see how your background aligns with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about data-driven storytelling and how you can contribute to our team. Keep it engaging and relevant to the role.
Showcase Your Analytical Skills: In your application, don’t just list your skills—show us how you've used them in real-world scenarios. Share examples of how you've analysed data and provided actionable insights in previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates directly from us. Plus, it’s super easy!
How to prepare for a job interview at BBC Group and Public Services
✨Know Your Data Tools
Familiarise yourself with the analytical tools mentioned in the job description, like Google Analytics and Tableau. Be ready to discuss how you've used these tools in past projects to derive insights and optimise performance.
✨Craft Your Storytelling Skills
Since this role involves translating data into compelling narratives, practice explaining complex data insights in simple terms. Prepare examples of how your analysis has influenced decision-making or campaign strategies in previous roles.
✨Prepare for KPI Discussions
Understand the key performance indicators (KPIs) relevant to content marketing campaigns. Think about how you would monitor and report on these KPIs, and be ready to share your approach during the interview.
✨Show Your Collaborative Spirit
This position requires working closely with various teams. Be prepared to discuss your experience collaborating with editorial, sales, and research teams. Highlight specific instances where teamwork led to successful outcomes.
