Executive Creative Director in City of London

JOB BAND: F

CONTRACT TYPE: Permanent, Full-time

DEPARTMENT: BBC Creative

LOCATION: London – Hybrid

PROPOSED SALARY RANGE: £130,000 - £160,000 depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.

Overview

Join BBC Creative – the BBC’s in-house creative agency as our next Executive Creative Director. You’ll lead the creative vision for one of the UK’s most iconic brands, shaping campaigns that inform, educate and entertain millions. From high-impact brand work to targeted social assets, you’ll help us earn attention in a crowded media landscape and leave a lasting mark.

WHY JOIN THE TEAM

BBC Creative is a dynamic hub of imagination and innovation. With a team of around 140 permanent staff based in London, Salford and Cardiff, we produce over 200 campaigns each year that span the full spectrum of BBC brands, genres and audiences. Our role is to bridge the BBC’s rich editorial content with the fast-moving external world – always driven by one guiding question: “What will get people talking?” You’ll be joining a team that thrives to help the BBC show up in the most compelling way possible – and we want you to help lead that charge.

YOUR KEY RESPONSIBILITIES AND IMPACT

• Lead the creative direction of BBC Creative, setting the tone and ambition for campaigns across all platforms.
• Inspire and mentor a diverse team of creatives, fostering a culture of innovation and collaboration.
• Partner with editorial teams to unlock the full creative potential of the BBC’s content.
• Navigate complex stakeholder environments with confidence and optimism.
• Champion fresh, modern and experimental approaches to storytelling and brand expression.
• Drive transformation in a fast-changing media landscape, embracing new technologies and audience behaviours.

YOUR SKILLS AND EXPERIENCE

ESSENTIAL CRITERIA:

• Proven ability to challenge the status quo and find creative opportunities in unexpected places.
• Deep excitement for the BBC’s mission and editorial power.
• Innate confidence and resilience – able to thrive in cautious environments without losing creative momentum.
• Tenacious yet easy-going, with a mindset that embraces feedback and sees endless possibilities.
• A creative leader – hungry to grow, experiment and shape the future of BBC Creative.
• Experience in leading a creative function/department.
• Comfortable working solo or with strategic partners.
• Experience leading creative transformation in response to shifts in media, technology or audience behaviour.
• Familiarity with AI and emerging creative tools.
• Background in high-profile brand or cultural campaigns.

This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.

Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.

The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.

Information at a Glance

This is your BBC At the BBC you can create and innovate in an inclusive environment while contributing to some of the world’s best loved content, and the BBC’s mission to inform, educate and entertain.

Life at BBC Here you will benefit from:

• Fair pay and flexible benefits including a competitive salary package, a flexible 35-hour working week, 25 days annual leave with the option to buy an extra 5 days, a defined pension scheme and discounted dental, health care and gym.
• Excellent career and professional development.
• Support in your working life, including flexible working which you can discuss with us at any point during the application, selection or offer.
• A values-based organisation where the way we do things is important as what we do.
• Benefits may vary if you are joining on an FTC basis.

Learn more about life at the BBC and our values in our candidate pack.

You belong We have a working environment where we value and respect every individual’s unique contribution, so all our employees feel that they can belong, thrive and achieve their full potential. We want to attract the broadest range of talented people to join us. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity. We welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.

Find out more about diversity, inclusion and belonging in our strategy below.

Diversity, inclusion & belonging strategy Disability confident We are a disability confident employer. If you need to discuss adjustments or access requirements for the interview process, or to carry out this role, please contact us via email and we’d be happy to discuss: reasonable.adjustments@bbc.co.uk