At a Glance
- Tasks: Lead the UKI marketing strategy and drive impactful campaigns across various channels.
- Company: Join Bazaarvoice, a leader in smart shopping experiences and innovative marketing solutions.
- Benefits: Competitive salary, hybrid work model, and a commitment to diversity and inclusion.
- Other info: Dynamic team culture with opportunities for professional growth and innovation.
- Why this job: Make a real impact by connecting brands with consumers and driving business growth.
- Qualifications: 5-8+ years in B2B marketing, strong commercial mindset, and data-driven decision-making skills.
The predicted salary is between 75000 - 80000 £ per year.
At Bazaarvoice, we create smart shopping experiences. Through our expansive global network, product-passionate community & enterprise technology, we connect thousands of brands and retailers with billions of consumers. Our solutions enable brands to connect with consumers and collect valuable user-generated content, at an unprecedented scale.
We are looking for a commercially-minded UKI Marketing Manager to own and drive the regional marketing strategy for the UKI business. Reporting to the Head of EMEA Marketing, this person will be responsible for shaping and executing the UKI marketing plan in line with regional priorities. They will work closely with sales, SDR, customer success, and the wider global marketing organisation to ensure marketing is fully aligned to business goals and accountable for performance.
The UKI Marketing Manager will own the end-to-end marketing strategy for the region, with clear accountability for marketing's contribution to pipeline and revenue. They will partner closely with UKI sales leadership to identify priorities, define the regional plan, and deliver integrated marketing programmes that support both new business acquisition and growth within existing customers.
Key Responsibilities:
- Own the UKI marketing strategy and regional plan, aligning activity to business priorities, pipeline goals, and revenue outcomes.
- Partner closely with sales leadership to translate commercial targets into a clear marketing approach across target segments, accounts, and customer opportunities.
- Drive close collaboration across sales, marketing, SDR, and customer success to ensure joined-up execution across the full buyer and customer journey.
- Own marketing's contribution to pipeline and revenue in the region, with accountability for performance, ROI, and continuous optimisation.
- Lead the UKI channel mix across digital, content, events, paid, lifecycle, and account-based activity as appropriate.
- Localise global campaigns for UKI market needs and create region-specific programmes where local opportunity or market conditions require it.
- Use data, insight, and market context to assess performance, identify opportunities, and recommend where to invest for the greatest commercial impact.
- Work cross-functionally with global marketing and EMEA stakeholders to ensure UKI priorities are represented in broader planning and execution.
- Maintain a strong understanding of the UKI market, customer needs, competitive dynamics, and sales challenges to inform marketing strategy and decision-making.
Qualifications:
- 5-8+ years' experience in B2B marketing, with strong experience in regional marketing, demand generation, or integrated marketing roles within SaaS or high-growth technology businesses.
- Proven experience building and executing marketing plans that drive pipeline, revenue contribution, and measurable business outcomes.
- Strong commercial mindset, with the ability to align marketing strategy tightly to sales priorities and business growth goals.
- Confident owning both acquisition and retention marketing activity, with a clear understanding of the full buyer and customer lifecycle.
- Able to operate across multiple channels and programme types, with sound judgement on how to build the right mix for market needs and commercial return.
- Comfortable using data to shape strategy, optimise performance, and communicate impact to senior stakeholders.
- Hands-on experience with core marketing and revenue technology, such as Marketo, Salesforce, and reporting platforms.
- Fluency in English required.
Salary: 75,000 - 80,000 a year
Commitment to diversity and inclusion: Bazaarvoice provides equal employment opportunities (EEO) to all team members and applicants according to their experience, talent, and qualifications for the job without regard to race, color, national origin, religion, age, disability, sex, sexual orientation, gender identity, genetic information, military/veteran status, or any other category protected by law. Bazaarvoice believes that diversity and an inclusive company culture are key drivers of creativity, innovation and performance.
Salesforce Marketing Manager in London employer: Bazaarvoice
Bazaarvoice is an exceptional employer, offering a vibrant work culture that prioritises customer success and innovation. With a commitment to diversity and inclusion, employees are encouraged to bring their whole selves to work, fostering collaboration and creativity. Located in Austin, Texas, Bazaarvoice provides ample opportunities for professional growth within a supportive environment, making it an ideal place for those passionate about AI and machine learning to thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Salesforce Marketing Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Bazaarvoice and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Bazaarvoice are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Bazaarvoice on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Bazaarvoice. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Salesforce Marketing Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Bazaarvoice. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Bazaarvoice:Show us that you’ve done your homework! In your application, briefly mention what you admire about Bazaarvoice’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Bazaarvoice
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Bazaarvoice will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Bazaarvoice, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
