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- Tasks: Craft engaging stories about our food and connect with our community through digital platforms.
- Company: Join Bayley & Sage, a beloved food retailer with a passion for quality since 1997.
- Benefits: Full-time role with opportunities for growth in a vibrant, food-loving environment.
- Why this job: Be the voice of our brand and share our love for fresh, seasonal food.
- Qualifications: Degree in Communications or Marketing and 5 years of relevant experience required.
- Other info: Collaborate with passionate teams and make a real impact on our community.
The predicted salary is between 36000 - 60000 £ per year.
Bayley & Sage has provided delicious food to our communities since 1997, we are proud of our quality and provenance and we would like to expand our team with the role of Communications Manager.
Role Overview
Communicating our consistent commitment to the highest quality of food and service. Focus on the message of our passion for sharing fresh seasonal food with our customers. Tell the story of our products, the growers, the producers. Meet our makers, growers and producers, taste our products, meet our team. Oversee the digital communications within the organisation across all platforms.
Key Duties
- Find and tell the story of Bayley & Sage and our products, the provenance and quality across all communication platforms.
- Create and disseminate clear, engaging and informative content across multiple channels, including emails, newsletters, digital social media and intranet updates.
- Ensure consistent messaging across all external platforms within B&S by developing our brand voice and positioning.
- Report to founder and collaborate with a range of senior stakeholders to ensure cohesive and consistent communication plans are in place.
- Manage internal communication, including collating and administering all POS requirements.
- Organise the distribution and storage of all seasonal decorations, identifying items for disposal and organising new when required.
- Update all social media platforms, post in line with current campaigns, product features/launches/promotions and seasonal messages, and respond to customer comments/messages in a timely manner.
- Communicate CSR activity.
- Maintain company’s brand standards and continually promote employer brand narrative, voice and tone across all internal communications.
- Develop and maintain a comprehensive communications calendar, to ensure timely and relevant messaging.
- Measure the impact and effectiveness of communications initiatives using key metrics and analytics and adjust the plans accordingly.
- Act as an internal communications advisor to senior leaders and managers.
- Coordinate internal communication for any group news and messaging - ensuring alignment with the operating divisions internal communications counterparts.
Qualifications
- Degree in Communications, Marketing, Digital Marketing or PR.
- 5 years experience in a similar role, preferably in the food or food retail industry.
- A passion for food and quality and a motivation to learn.
- Excellent written and verbal communication skills.
- Experience in planning and delivering email campaigns and newsletters, segment audiences and tailor messaging.
- Experience of managing email platforms and databases (GDPR-compliant).
Job Details
- Seniority level: Not Applicable
- Employment type: Full-time
- Job function: Marketing, Public Relations, and Writing/Editing
- Industries: Retail
Communications Manager in London employer: Bayley & Sage
Contact Detail:
Bayley & Sage Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Communications Manager in London
✨Tip Number 1
Get to know Bayley & Sage inside out! Research their products, values, and community involvement. When you understand their story, you can communicate your passion for food and quality in a way that resonates with them.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Show off your digital skills! Create a mini portfolio of your best communications work, especially if it relates to food or retail. This will help you stand out and demonstrate your ability to engage audiences across various platforms.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the team at Bayley & Sage.
We think you need these skills to ace Communications Manager in London
Some tips for your application 🫡
Show Your Passion for Food: When you're writing your application, let your love for food shine through! Share any personal experiences or stories that connect you to the food industry. We want to see your enthusiasm for quality and provenance.
Tailor Your Content: Make sure to customise your application to reflect our brand voice and messaging. Use language that resonates with us and highlights your experience in creating engaging content across various platforms. This will show us you understand what we're all about!
Highlight Your Communication Skills: Since this role is all about communication, be sure to showcase your written and verbal skills. Include examples of past projects where you’ve successfully communicated messages or campaigns, especially in the food sector if possible.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive and keen to join our team!
How to prepare for a job interview at Bayley & Sage
✨Know Your Story
Before the interview, make sure you can articulate your own story and how it aligns with Bayley & Sage's mission. Be ready to discuss your passion for food and quality, and how your previous experiences have prepared you for this role.
✨Master the Brand Voice
Familiarise yourself with Bayley & Sage's brand voice and messaging. During the interview, demonstrate your understanding of their communication style and how you would maintain consistency across all platforms. Bring examples of how you've done this in past roles.
✨Showcase Your Digital Savvy
Be prepared to discuss your experience with digital communications, especially social media and email campaigns. Highlight specific metrics or results from your previous work that showcase your ability to engage audiences and measure effectiveness.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's current communication strategies and future goals. This shows your genuine interest in the role and helps you understand how you can contribute to their success as a Communications Manager.
