At a Glance
- Tasks: Join the MINI UK Marketing team and lead exciting projects from day one.
- Company: Be part of the dynamic MINI brand within the BMW Group.
- Benefits: Enjoy a competitive salary, 27 days holiday, and great work-life balance.
- Other info: Rolling recruitment—apply early to secure your spot!
- Why this job: Make your mark in marketing while having fun and learning in a supportive environment.
- Qualifications: Studying towards a degree with strong communication and creative skills.
The predicted salary is between 21300 - 29700 £ per year.
Job Title: MINI UK Marketing - Placement Year
Posting Start Date: 10/4/26
Job Location (Long): Farnborough, United Kingdom
Job Description: YOUR INTERNSHIP STARTS WITH WHAT ENGAGES YOU.
We believe in creating an environment where our interns really can learn by doing during their time with us and where they are given their own areas of responsibilities from the start. That’s why our experts treat you as part of the team from day one, encourage you to bring your own ideas to the table – and give you the opportunity to really show what you can do.
MINI UK Marketing - Placement Year (July 2027)
BMW UK, Farnborough.
We are looking for confident and eager to learn individuals to join us and have four roles available within the MINI UK Marketing team covering Strategy, National and Retailer Communications, Events and Partnerships.
You will be working in the marketing team who are responsible for the delivery of all UK marketing campaigns, be that for the MINI brand or new model launches. We work with a number of agencies in a dynamic, busy and fun team with a work hard, play hard attitude.
Whilst MINI is part of the BMW Group, it has a very separate brand identity, with the smaller MINI team working autonomously from BMW. Everything from our dress code to office environment is reflective of the MINI brand.
What awaits you:
- Our team structure allows you to take full responsibility for projects, operating as a key and valued member of the department from day one.
- Collaboration with the wider team to deliver exciting campaigns and major events.
- Coordinating and publishing weekly bulletins and key performance dashboards to internal stakeholders, as well as monthly competitor analysis.
- Administration and steering of key focus topic working groups.
- Support with developing the MINI team engagement strategy, including helping to organise team days and social activities.
- Support the finance process for the overall multi-million-pound budget. This will include working with purchasing, raising purchase orders and completing month end.
- Wider professional development opportunities across the BMW Group.
What should you bring along?
- Studying towards a bachelor's degree and on track to achieve at least a 2:2 - a degree in Business Studies, Marketing would be advantageous but not essential.
- Strong relationship building skills and excellent inter-personal abilities, alongside exceptional written and verbal communication.
- Excellent IT skills alongside a willingness to understand and use new systems and technology.
- A well-rounded individual with a good mix of numerical and creative skills.
- Self-motivated, well organised, and able to manage your time and complete tasks before deadlines.
- Strong attention to detail, coupled with the ability to provide considered feedback to marketing agencies and colleagues.
- A team player with a helpful, can-do attitude.
- A genuine passion for MINI and Marketing is essential.
- The ability to clearly understand the MINI brand tone of voice and creative style to provide relevant feedback and input on projects.
- A UK driving license is advantageous but not essential.
What can you look forward to?
- Great Pay – A competitive annual salary, 27 days holiday per annum (pro rata to your contract) and an attractive pension scheme.
- Rewarding Work-Life Balance –Be part of a supportive and inclusive environment where you can learn, grow, and contribute to the future of luxury automotive excellence.
- Exciting Additional Benefits –You will have the opportunity to enjoy other employee benefits, a subsidised on-site restaurant and access to our Advantages scheme which gives you a range of offers and discounts.
What do you need to do now?
If you apply, the next stages of the recruiting process include a virtual assessment centre and an in-person interview with the hiring manager.
Please note:
To be eligible for this position, you must be returning to your studies, for a minimum of 6 months, after completion of this placement. You must be able to provide proof of your legal right to work in the UK.
We are committed to promoting equal opportunities in employment and job applicants will receive equal treatment regardless of disability, age, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, gender, sex or sexual orientation.
At the BMW Group, we place great importance on equal treatment and equal opportunities. Our recruiting decisions are based on the personality, experience, and skills of the applicants.
Closing date for applications: Sunday 18th October 2026
Any further questions? Email us on recruitment-uk@bmwgroup.com
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MINI UK Marketing - Placement Year in Farnborough employer: Bayerische Motoren Werke Aktiengesellschaft
At BMW Group in the United Kingdom, we pride ourselves on fostering a dynamic work culture that values collaboration and innovation. As a Private Client Underwriter, you will benefit from comprehensive professional development opportunities, competitive remuneration, and a commitment to work-life balance, all within a prestigious automotive environment that champions compliance and customer care.
Contact Details:
Bayerische Motoren Werke Aktiengesellschaft Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land MINI UK Marketing - Placement Year in Farnborough
✨Get Social with Marketing Communities
Join marketing-focused groups on platforms like LinkedIn or Facebook to connect with professionals in the field. Engage in discussions, share your insights, and ask questions—this is a great way to get noticed and find placement opportunities in marketing-communications.
✨Attend Marketing Events and Workshops
Make it a point to attend local marketing events, workshops, or meetups. Not only will you gain valuable knowledge, but you'll also be able to network with industry insiders. Plus, these events often lead to placement opportunities you won’t find online!
✨Craft Your Own Personal Brand
Start building your personal brand online by creating content related to marketing-communications. Write articles, share case studies, or post about your projects on social media. This will not only showcase your skills to potential employers but also demonstrate your passion for the field!
✨Apply Directly Through Our Website
When you spot a placement at Bayerische Motoren Werke Aktiengesellschaft, don't hesitate to apply directly through our website. Tailor your application to highlight relevant skills and experience in marketing-communications, and don’t forget to mention any networking contacts you might have!
We think you need these skills to ace MINI UK Marketing - Placement Year in Farnborough
Some tips for your application 🫡
Show Off Your Creativity:In marketing communications, coming up with fresh and original ideas is key! Make sure your application shows off your creative flair—whether that's through a unique CV design or showcasing a standout project from your studies or placements that demonstrates your innovative approach.
Tailor Your Cover Letter to Marketing:When writing your cover letter for the MINI UK Marketing - Placement Year role at Bayerische Motoren Werke Aktiengesellschaft, focus on your passion for storytelling and engaging audiences. Grab their attention by discussing specific marketing campaigns you've executed or contributed to, and highlight any metrics that reflect your success or learning in those projects.
Demonstrate Your Communication Skills:In this field, clear and compelling communication is everything! Include samples of your writing, such as blog posts, press releases, or strategic plans. These will show your potential employer that you can craft messages that resonate with target audiences, which is vital for a marketing communications role.
Highlight Relevant Experience:Even if you haven’t had a proper job yet, don’t sweat it! Include any relevant internships, volunteer roles, or university projects that relate to marketing communications. These experiences show that you understand the industry and are ready to learn even more during your placement at Bayerische Motoren Werke Aktiengesellschaft.
How to prepare for a job interview at Bayerische Motoren Werke Aktiengesellschaft
✨Know Your Marketing Basics
Brush up on key marketing concepts like the 4 Ps (Product, Price, Place, Promotion) and digital marketing trends. Expect questions that gauge your understanding of strategic communication and how it applies to real-world scenarios—this will show Bayerische Motoren Werke Aktiengesellschaft you're ready to jump in.
✨Showcase Your Creative Flair
Make sure to bring a portfolio or samples of your previous work, even if they're from university projects. If you've done any social media campaigns or content creation, be ready to discuss your thought process and the tools you used—like Canva or Adobe Creative Suite. This will help us visualise how you'd contribute to the team at Bayerische Motoren Werke Aktiengesellschaft.
✨Prepare for Scenario-Based Questions
You might face some role-play questions where you’ll need to think on your feet. For example, how would you handle a crisis in communication or engage a difficult audience? Practising these types of scenarios beforehand can give you a huge edge over other candidates.
✨Express Your Eagerness to Learn
As we're looking at a placement, showcasing your willingness to learn and adapt is crucial. Be open about your career goals and how this placement at Bayerische Motoren Werke Aktiengesellschaft fits into them. They'll appreciate your ambition and desire to grow in the marketing field.
