At a Glance
- Tasks: Lead strategic grocery accounts and drive growth through innovative business plans.
- Company: Join Bayer, a visionary company dedicated to health and sustainability.
- Benefits: Competitive salary, bonuses, flexible working, and extensive professional development.
- Other info: Diverse and inclusive workplace with opportunities for international career growth.
- Why this job: Make a real impact in a high-visibility role with senior stakeholders.
- Qualifications: Proven experience in retail account management and strong negotiation skills.
The predicted salary is between 60000 - 80000 £ per year.
At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where Health for all, Hunger for none is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining ‘impossible’. There are so many reasons to join us. If you’re hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there’s only one choice.
Are you a commercially driven account leader with a passion for winning in retail? Join Bayer Consumer Health and take ownership of a strategically critical grocery account, where you’ll shape joint business plans, influence senior stakeholders, and directly drive growth across the portfolio. This is a high‑visibility role where your decisions will impact both customer strategy and brand performance across the UK market. You’ll lead the commercial agenda for a major retail customer, driving sustainable, profitable growth through strong partnerships and data‑led decision making.
Key tasks and responsibilities- Joint Business Planning & Strategy
- Revenue & P&L Delivery
- Customer Relationship Leadership (Senior Stakeholders)
- Negotiation & Commercial Agreements
- Promotional & Category Execution
- Forecasting & Performance Tracking
- Cross‑functional Collaboration & Leadership
- Team Coaching & Development
- Ownership of a high‑value, strategic retail account
- Direct exposure to senior decision‑makers internally and externally
- Opportunity to influence category growth and brand strategy
- A role that blends strategy, execution, and leadership
You are a commercially astute account leader who thrives in a fast‑paced, high‑impact environment. You’ll bring:
- Strong experience in UK grocery / retail account management
- Proven track record of delivering sales and profit growth
- Advanced negotiation and stakeholder management skills
- Deep understanding of category, brand, and commercial levers
- Strong analytical capability with the ability to turn data into action
- Confidence influencing and communicating with senior leadership
- Experience working cross‑functionally in complex organisations
- Consistently delivering against sales, profit and investment targets
- Building trusted, long‑term partnerships with key retail stakeholders
- Driving category leadership and share growth
- Leading a high‑performing, aligned internal and external network
Salary you can expect: Min £65,000 – max £75,000 pa depending on experience. Salary reviews take place annually in April. Competitive compensation package consisting of an attractive base salary and annual company bonus. Individual bonus can also be granted for top Talent Impact Mobility / car benefit. 28 days annual leave plus bank holidays. Private Healthcare, generous pension scheme and Life Insurance. Wellness programmes and support. Employee discount scheme. International career possibilities. Flexible and Hybrid working. Help with home office equipment. Volunteering days. Support for professional growth in a wide range of learning and development opportunities.
We welcome and embrace diversity providing an inclusive working environment.
LocationUnited Kingdom: Berkshire: Reading
EEO StatementBayer welcomes applications from all individuals, regardless of age, disability, gender identity/expression, family status, pregnancy and maternity, race, religion or belief, sex, and sexual orientation. We are committed to treating all applicants fairly and without discrimination. We continue to progressively embrace and adopt actions to advance our Diversity Equity & Inclusion commitments and aspirations. Bayer is committed to providing access and support for all individuals with disabilities and / or long term conditions – during the application process and beyond. Let us know if there is anything about the recruitment process that you would like to discuss, in particular if there are any changes or adjustments that would make it easier for you to apply please contact HROP_UK@bayer.com.
Senior National Account Manager employer: Bayer
Bayer is an exceptional employer that fosters a culture of innovation and collaboration, empowering employees to tackle significant global challenges in health and nutrition. With a competitive compensation package, extensive benefits including private healthcare and generous leave, and a commitment to professional growth through diverse learning opportunities, Bayer offers a fulfilling work environment in Reading, Berkshire. Join a community of diverse minds where your contributions directly influence strategic decisions and drive meaningful change in the consumer health sector.
StudySmarter Expert Advice🤫
We think this is how you could land Senior National Account Manager
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Senior National Account Manager at Bayer, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Bayer. Tailor your message to explain why you’re drawn to them and how you can contribute as a Senior National Account Manager. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Senior National Account Manager
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Bayer:When writing your cover letter, make sure to tailor your message specifically for Bayer. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Bayer
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Bayer that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Bayer that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Bayer’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.