Digital Content Manager - Consumer Health
Digital Content Manager - Consumer Health

Digital Content Manager - Consumer Health

Reading Full-Time 28800 - 48000 Β£ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead digital content strategy and manage the content supply chain for innovative health solutions.
  • Company: Join Bayer, a global leader in consumer health with a focus on innovation and teamwork.
  • Benefits: Enjoy competitive pay, 28 days leave, private healthcare, and flexible working options.
  • Why this job: Make a real impact on global health while working in a dynamic and inclusive environment.
  • Qualifications: Creative mindset with experience in digital content and strong collaboration skills.
  • Other info: Embrace diversity and enjoy opportunities for professional growth in a supportive culture.

The predicted salary is between 28800 - 48000 Β£ per year.

Overview

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Bayer is an organisation where decisions are made together and where innovation cycles are in 90 days sprints. Our operating model (Dynamic Shared Ownership we call it DSO) is a reimagined way of operating a multinational company which moves at speed and scale with the goal of delivering on our vision.

Being part of #TeamBayer means that you are part of our vision and of our future – delivering to our farmers, patients, and consumers.

Introduction to Bayer Consumer Health Division

Bayer Consumer Health is dedicated to enhancing the everyday health and well-being of individuals and families worldwide. As a leading global provider of self-care solutions, our division focuses on delivering innovative products that empower consumers to take charge of their health. We pride ourselves on a diverse portfolio of trusted brands that cater to a wide range of health needs, from pain relief and allergy management to digestive health and personal care.

Join us in our journey to improve health outcomes and enhance the quality of life for people around the globe!

We are currently recruiting for a Digital Content Manager to join this team.

Major Tasks

  • Oversee the content supply chain end-to-end β€” from generation and approval to implementation across tools, platforms, and assets.
  • Manage the content roadmap, working closely with Medical teams to enable execution, secure approvals, set priorities, and remove roadblocks.
  • Ensure compliance across agencies and the marketing team.
  • Stay up to date on marketing technology relevant to content.
  • Define and deliver the content strategy, including the organic media roadmap in partnership with agencies and the brand team.
  • Lead the rollout of global tools and initiatives related to content.
  • Collaborate closely with the Media Manager, DT&IT, agencies, and Medical stakeholders.
  • Support EDAM, R&Rs, and P&I management processes.
  • Deploy the agreed innovation roadmap in digital services such as chatbots, live agents, gamification, and couponing. Support Connected Pack initiatives.
  • Manage CRM plan and execution together with brand teams, agencies, and DT&IT.

Position Requirements

  • Previous role with a creative and digital focus.
  • Experience optimising processes, performance, and campaigns.
  • Effective collaborator who can influence cross-functional teams.
  • Results-oriented and comfortable with ambiguity and taking initiative.
  • Experimental and curious mindset.
  • Ability to work with multiple internal and external partners to deliver project outcomes.
  • Strong analytical skills with the ability to understand and analyse different types of data and infer appropriate actions.
  • Experience in working in a consumer goods / health care environment

Your Application

Be You at Bayer where you have the opportunity to be part of a culture influencing Health for all and Hunger for none.

What we offer

  • Competitive compensation package consisting of an attractive base salary and annual bonus. Individual recognition awards can be granted in addition to company bonus.
  • 28 days annual leave plus bank holidays
  • Private Healthcare, generous pension scheme and Life Insurance
  • Wellness programs and support
  • State of the art offices
  • International career possibilities
  • Flexible and Hybrid working
  • Help with home office equipment
  • Support for professional growth in a wide range of learning and development opportunities
  • We welcome and embrace diversity providing an inclusive working environment

The best possible work-life balance is of great importance to us, which is why we support flexible hybrid working model.

We welcome applications from all individuals, regardless of age, disability, gender identity/expression, family status, pregnancy and maternity, race, religion or belief, sex, and sexual orientation. We are committed to treating all applicants fairly and without discrimination. We continue to progressively embrace and adopt actions to advance our Diversity Equity & Inclusion commitments and aspirations, For Better.

Bayer is committed to providing access and support for all individuals with disabilities and / or long term conditions – during the application process and beyond. Let us know if there is anything about the recruitment process that you would like to discuss, in particular if there are any changes or adjustments that would make it easier for you to apply please contact HROP_UK@bayer.com .

β€œAt Bayer, sustainability is ingrained in our mission β€˜Health for all, hunger for none’, driving our commitment to healthcare and agricultural innovation. We prioritise reducing our environmental footprint, enhancing our social impact, and ensuring sustainable business practices. As part of our team, you\’ll have opportunities to contribute to various initiatives such as achieving climate neutrality across our facilities by 2030, to improving access to healthcare and nutrition to 100 million underserved people worldwide by 2030. Join us and be part of a culture that values innovation and empowers change, as we strive to shape a healthier, more sustainable, and inclusive world.”

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Digital Content Manager - Consumer Health employer: Bayer AG

Bayer is an exceptional employer that fosters a collaborative and innovative work environment, particularly for the Digital Content Manager role within the Consumer Health Division. With a commitment to employee well-being, we offer competitive compensation, extensive professional growth opportunities, and a flexible hybrid working model, all while championing diversity and inclusion. Join us in making a meaningful impact on global health outcomes and enjoy the benefits of working in state-of-the-art offices with a focus on sustainability and social responsibility.
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Contact Detail:

Bayer AG Recruiting Team

StudySmarter Expert Advice 🀫

We think this is how you could land Digital Content Manager - Consumer Health

✨Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.

✨Tip Number 2

Show off your skills! Create a portfolio or a personal website showcasing your best work. This is especially important for a Digital Content Manager role, as it gives potential employers a taste of what you can do.

✨Tip Number 3

Prepare for interviews by researching Bayer and its Consumer Health Division. Understand their products and values, and think about how your experience aligns with their mission. This will help you stand out during the interview process.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of #TeamBayer.

We think you need these skills to ace Digital Content Manager - Consumer Health

Content Management
Digital Marketing
Project Management
Collaboration
Analytical Skills
Process Optimisation
Campaign Performance Analysis
Creative Thinking
CRM Management
Marketing Technology Knowledge
Cross-Functional Team Influence
Innovation Roadmap Deployment
Consumer Goods Experience
Health Care Environment Experience

Some tips for your application 🫑

Tailor Your Application: Make sure to customise your CV and cover letter for the Digital Content Manager role. Highlight your experience in digital content and how it aligns with Bayer's mission to enhance health and well-being.

Showcase Your Creativity: Since this role has a creative focus, don’t shy away from showcasing your innovative ideas or past projects. We want to see how you can bring fresh perspectives to the table!

Be Results-Oriented: Bayer values results-driven individuals. Use specific examples in your application that demonstrate how you've achieved goals or improved processes in previous roles.

Apply Through Our Website: For the best chance of success, make sure to submit your application through our official website. It’s the easiest way for us to keep track of your application and get back to you!

How to prepare for a job interview at Bayer AG

✨Know Your Content Inside Out

As a Digital Content Manager, you'll need to demonstrate your understanding of content strategy and digital marketing. Brush up on the latest trends in consumer health and be ready to discuss how you can apply them to Bayer's portfolio.

✨Showcase Your Collaborative Spirit

Bayer values teamwork, so be prepared to share examples of how you've successfully collaborated with cross-functional teams in the past. Highlight your ability to influence and work with diverse stakeholders to achieve common goals.

✨Be Ready for Data Discussions

Strong analytical skills are crucial for this role. Familiarise yourself with key metrics and data analysis techniques relevant to digital content performance. Be ready to discuss how you've used data to optimise campaigns or processes in previous roles.

✨Embrace Innovation and Curiosity

Bayer is looking for someone with an experimental mindset. Prepare to talk about any innovative projects you've led or participated in, especially those involving new technologies like chatbots or gamification. Show them you're not afraid to think outside the box!

Digital Content Manager - Consumer Health
Bayer AG
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  • Digital Content Manager - Consumer Health

    Reading
    Full-Time
    28800 - 48000 Β£ / year (est.)

    Application deadline: 2027-09-26

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    Bayer AG

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