At a Glance
- Tasks: Create and execute exciting marketing campaigns for Magic Radio that engage audiences.
- Company: Join Bauer Media, a leading audio and publishing company with a creative culture.
- Benefits: Enjoy 28 days holiday, hybrid working, and opportunities for professional growth.
- Why this job: Be part of a dynamic team that brings memorable moments to listeners across the UK.
- Qualifications: Experience in marketing, creativity, and strong communication skills are essential.
- Other info: Collaborate with talented teams and manage exciting projects in a fast-paced environment.
The predicted salary is between 36000 - 60000 £ per year.
Our Team: How we enrich everyday life: You’ll be joining our award‑winning Brand Marketing Team, a highly collaborative group that brings Bauer’s much‑loved audio brands to life. We work across creative campaigns, digital activity, events and partnerships that deepen engagement with our audiences. As part of this team, you’ll work across our award‑winning audio portfolio, with a strong focus on Magic Radio. You’ll work closely with the wider brand marketing team, Magic Radio’s content teams, commercial colleagues and on‑air talent. We’re a supportive team that thrives on creativity, agility and making memorable moments for our listeners across the UK.
The difference you will make: As Marketing Manager for Magic Radio, you’ll play a key role in growing audiences, strengthening emotional connections with the brand and delivering bold, multi‑channel campaigns that showcase everything listeners love about Magic. You’ll deliver standout marketing campaigns that grow audiences, deepen engagement and strengthen emotional connections with our brands — from high‑impact, multi‑channel campaigns to innovative partnerships, live events and activations that bring Magic Radio’s personality to life. No two days are the same. One day you might be launching a major campaign for Magic Radio Breakfast with Gok Wan & Harriet Scott; the next, delivering a flagship live event like Magic at the Musicals at the Royal Albert Hall or creating a winter wonderland for a Mariah Carey interview. You’ll collaborate closely with the wider brand marketing team, Magic Radio content teams and on‑air talent to launch new shows, create engaging visuals and deliver creative commercial partnerships. It’s an exciting time for Magic Radio, and this is a role you can really make your own.
Your role: Responsibilities include, but are not limited to:
- Developing and delivering standout brand marketing campaigns
- Planning and executing promotional activity including events, competitions, partnerships and activations
- Collaborating with content, social, commercial and wider marketing teams to ensure consistent messaging
- Managing relationships with agencies, partners and sponsors
- Creating and overseeing paid social and digital marketing strategies focused on performance and optimisation
- Developing and delivering CRM strategies to activate and retain audiences
- Tracking, analysing and reporting on campaign effectiveness with agencies and our insight teams
- Managing the marketing budget alongside the Head of Marketing
- Supporting commercial teams with partnership proposals and branded content ideas
The skills you will bring:
- Proven marketing experience, ideally in media, audio or entertainment
- Strong understanding of brand marketing, audience growth and campaign management
- Creative thinker with strong problem‑solving skills
- Confident communicator with excellent written and verbal skills
- Highly collaborative and comfortable managing multiple stakeholders
- Solid experience in digital marketing and social media
- Ability to manage multiple projects and work to tight deadlines
- Analytical mindset (Google Analytics, Meta Business Suite)
- A genuine passion for audio and radio
Working pattern / Location: Hybrid: London office & home working. Full‑time, permanent.
About Bauer Media Group: We are a media business focused on creating content that matters to millions of people across Europe. Our offering extends from print and online publishing to audio broadcasting and entertainment, alongside investments in other media related sectors. With more than 500 million copies sold each year, we are one of Europe’s largest Publishers. From women’s and celebrities’ magazines to TV listings to food and special interest, we own some of the most popular publishing brands in Germany, UK, Poland and France – both digital and print. But not only that. Reaching over 61 million listeners weekly, we operate over 150 radio and podcast brands in nine countries, spanning the UK, Ireland, Poland, Slovakia, Denmark, Sweden, Finland, Norway and Portugal. Family-owned in the 5th generation, Bauer Media focuses on the long-term, with a consumer‑first mindset that guides us across our diverse portfolio. Our workforce of 12,000 shares a common purpose: to deliver content and services that enrich people‘s everyday lives.
What’s in it for you: You’ll have 28 days holiday.
Marketing Manager, Magic Radio in London employer: BAUER MEDIA
Contact Detail:
BAUER MEDIA Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager, Magic Radio in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Magic Radio. Attend events, join online forums, and don’t be shy about sliding into DMs on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your creativity! When you get the chance to chat with potential employers, bring examples of your past campaigns or projects. Whether it’s a cool social media post or a successful event, let them see how you can bring Magic Radio’s personality to life.
✨Tip Number 3
Be ready to talk numbers! Brush up on your analytical skills and be prepared to discuss how you’ve tracked and reported on campaign effectiveness in the past. This will show that you’re not just creative but also data-driven, which is key for a Marketing Manager role.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Bauer Media family. Don’t miss out on this opportunity!
We think you need these skills to ace Marketing Manager, Magic Radio in London
Some tips for your application 🫡
Show Your Passion for Audio: When you're writing your application, let your love for audio and radio shine through! We want to see how you connect with our brands and what makes you excited about working in this industry.
Be Creative and Bold: This role is all about standout campaigns, so don’t hold back! Use your application to showcase your creative thinking and problem-solving skills. Share examples of past projects that highlight your innovative approach.
Tailor Your Application: Make sure to customise your application for the Marketing Manager role at Magic Radio. Highlight relevant experience and skills that align with the job description, especially in brand marketing and audience engagement.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with our team!
How to prepare for a job interview at BAUER MEDIA
✨Know Your Magic
Before the interview, dive deep into Magic Radio's brand identity and recent campaigns. Familiarise yourself with their unique style and audience engagement strategies. This will help you demonstrate your understanding of their brand and how you can contribute to its growth.
✨Showcase Your Creativity
Prepare examples of past marketing campaigns you've worked on, especially those that involved innovative partnerships or live events. Be ready to discuss your creative process and how you approach problem-solving in a collaborative environment.
✨Be Data-Driven
Brush up on your analytical skills, particularly with tools like Google Analytics and Meta Business Suite. Be prepared to discuss how you've tracked and reported on campaign effectiveness in the past, as this will show your ability to optimise marketing strategies based on data.
✨Engage with the Team Spirit
Since the role involves collaboration with various teams, think about how you can highlight your teamwork skills. Share experiences where you've successfully managed multiple stakeholders or projects, and emphasise your adaptability in a fast-paced environment.