At a Glance
- Tasks: Lead research projects and create insights that drive sales success.
- Company: Join Bauer Media Outdoor, a top UK Out of Home media owner.
- Benefits: Flexible working, 25 days annual leave, and health benefits.
- Other info: Inclusive culture that values individuality and fresh ideas.
- Why this job: Make a real impact in a fun, innovative environment.
- Qualifications: Experience in media research and strong presentation skills.
The predicted salary is between 36000 - 60000 £ per year.
Bauer Media Outdoor is one of the UK's leading Out of Home media owners and infrastructure companies, with more than 33,000 advertising sites in our portfolio. Our talented team of over 600+ people work in 14 locations across the country, creating and delivering some of the most memorable advertising campaigns in the UK. We are committed to providing a Platform for Brands and a Platform for Good. We’re transforming our estate and practices, building a sustainable business that benefits our many public, partners, and advertiser stakeholders through the provision of ad-funded social infrastructure, digital innovation, and proactive efforts that benefit society. The Bauer Media Outdoor Way helps us deliver more impact for advertisers, with more value for communities, and less impact on our planet.
About the role: Our client base is varied so you’ll work on consumer-led projects across different industries, making this role broad and interesting. Day to day you will be working closely with the sales team to identify what research projects they would benefit from, providing the foundation that our sales pitches will be built on, making this role vital to our commercial success. This is a maternity cover and you will be joining us on a 12 months FTC.
What you’ll be doing:
- Partner with sales to create insight-driven pitch narratives and strengthen sales arguments
- Coach sales teams on how to apply insights effectively
- Work with clients to scope, negotiate, and agree research projects
- Own research projects end-to-end (briefing, commissioning, delivery)
- Design, script, and interpret online surveys/questionnaires
- Analyse data to identify trends, patterns, and opportunities
- Produce reports and present findings internally and externally
- Develop engaging ways to communicate research outcomes
What we are looking for:
- Naturally curious, commercially minded, and confident in presenting to clients/partners
- A strong understanding of the media sales process and where insight adds value
- Experience in media-related research projects, including:
- Building commercially focused, insight-led pitches
- Using tools like TGI, Touchpoints, and AdIntel
- Turning raw research into actionable commercial insights
- Strong storytelling and presentation skills
- Genuine interest in consumer behaviour
- Proven ability to run research projects end-to-end, from commissioning to analysis, reporting, and presenting results to stakeholders
- Run campaign effectiveness studies
What’s in it for you? Our people are bonded by a humility and commitment to challenge the status quo. We offer a great team to be a part of a home for your individuality, as well as a place to bring fresh ideas and to grow and develop. We have a fun and informal culture while also being a future-facing business that wants to make a difference. So, Bring You. Shape Us.
Salary DOE
Flexible working (generally looks like 3 days in our offices and 2 days at home)
25 days’ annual leave inc. bank holidays
Company Pension Scheme Contribution of up to 8%
Stay healthy with our Healthcare Cash Plan
Life Insurance and group income protection scheme
Cycle to Work Scheme + Enjoy travel/season ticket loans and exclusive discounts with hundreds of retailers
Make a difference with our charity volunteer days. It feels great to give back!
At Bauer Media Outdoor, we are committed to treating everyone with fairness and respect, regardless of their race, gender, age, ethnicity, background, sexual orientation, disability, or any other differences. We work hard to foster an inclusive environment, a place you can be yourself. We support reasonable adjustment requests from candidates and employees. If you’re interested in joining us to shape the future of out-of-home media, we’d love to hear from you.
Research and Insight Manager (12 Months FTC) in London employer: Bauer Media Outdoor UK
At Bauer Media Group, we pride ourselves on being an exceptional employer that champions innovation and inclusivity. Our London office offers a vibrant work culture where creativity thrives, and employees are empowered to grow through mentorship and collaboration. With competitive benefits including a generous pension scheme, life insurance, and enhanced family leave, we ensure our team members feel valued while making a meaningful impact in the media advertising landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Research and Insight Manager (12 Months FTC) in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Bauer Media Outdoor UK and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Bauer Media Outdoor UK are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Bauer Media Outdoor UK on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Bauer Media Outdoor UK. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Research and Insight Manager (12 Months FTC) in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Bauer Media Outdoor UK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Bauer Media Outdoor UK:Show us that you’ve done your homework! In your application, briefly mention what you admire about Bauer Media Outdoor UK’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Bauer Media Outdoor UK
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Bauer Media Outdoor UK will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Bauer Media Outdoor UK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
