At a Glance
- Tasks: Manage and deliver exciting direct marketing campaigns to support our furry friends.
- Company: Join Battersea, a leading animal charity dedicated to helping dogs and cats in need.
- Benefits: Enjoy 28 days leave, gym discounts, free healthcare, and generous pension contributions.
- Other info: Hybrid working model and commitment to diversity and inclusion.
- Why this job: Make a real difference by connecting with donors and supporting our mission.
- Qualifications: Experience in direct marketing and a passion for animal welfare are essential.
The predicted salary is between 29700 - 36300 £ per year.
Battersea is entering an exciting phase of innovation and transformation as we continue into the second year of our new five-year strategy. Our fundraising team bridges the journey of the animals in our care with the wider public, demonstrating how their contributions enable us to support every dog and cat.
We currently have a permanent opportunity for someone to join us as a Direct Marketing Officer - Regular Giving (Lottery & Lead Generation). As part of this role, you will manage and deliver a series of high standard direct marketing campaigns across our Regular Giving programme. You will be recruiting, retaining and upgrading regular donors to generate agreed income through a variety of direct marketing methods such as direct dialogue, DRTV, digital, and direct mail. You’ll also be encouraging regular monthly gifts or support via one of our main products such as general Regular Giving and Sponsorship, our Lottery, Value Exchange programme and other methods of committed giving as they arise.
What we can offer you:
- 28 days of annual leave (plus 8 days paid public holidays) per year.
- Discounted gym memberships and cycle to work schemes.
- Employee Assistance Programme and access to Wellbeing Resources.
- Generous pension contributions - up to 10% employer contribution.
- Free healthcare cash plan, where you can claim for a range of treatment including dental, optical, physiotherapy, chiropody and acupuncture every year.
- Annual interest-free season ticket loans.
We are also committed to providing learning and development to our employees. During your time with us, we provide support for your professional and career development, including access to digital and in-person training programmes, leadership and management training, mentoring and much more.
Our hybrid working model:
We operate a 50% onsite hybrid working model, with our office-based staff splitting their time between site based and home working. This enables our office-based staff to balance the benefits of home working with onsite collaboration and maintaining a connection to our cause.
Diversity and inclusion:
We are committed to providing a welcoming and inclusive experience for all staff, volunteers and trustees and those hoping to join us. We operate an anonymised shortlisting process and actively seek to ensure our process is fair and equitable for all. We understand the value of diverse voices, perspectives, and experiences to help us deliver even more for our dogs and cats, and we welcome applicants from all sections of the community.
As a Disability Confident Committed Employer we will ask about any adjustments you may need at application and/or interview stage, and if you are offered a role with us, we’ll talk to you about any workplace adjustments you may need to help you perform at your best. If you would like to talk more about this, please contact jobs@battersea.org.uk or call us on 020 3887 8341.
More about us:
At Battersea, we aim to never turn away a dog or cat in need of help. We give each one lots of love, expert care and get to know their characters and quirks so we can find them a new home that’s just right for them. Join us and help us be here for every dog and cat, wherever they are, for as long as they need us.
All applications must be submitted before the closing date advertised. We reserve the right to close the vacancy early if a high volume of applications is received.
Interview date(s): First Round (questions format): 12th - 16th October 2026; Second Round (in person, task and further questions): 22nd to 27th October 2026.
For full details on the role, please download the recruitment pack from our Careers website.
Direct Marketing Officer - Regular Giving (Lottery & Lead Generation) employer: Battersea
Battersea is an exceptional employer that prioritises the wellbeing and professional growth of its employees. With a strong commitment to diversity and inclusion, we offer generous benefits such as 28 days of annual leave, a robust pension scheme, and comprehensive health plans, all within a supportive and collaborative work culture. Join us in making a meaningful impact for animals while enjoying opportunities for personal and career development in a welcoming environment.
StudySmarter Expert Advice🤫
We think this is how you could land Direct Marketing Officer - Regular Giving (Lottery & Lead Generation)
✨Get Involved with Local Charities
Dive into the local fundraising scene in your area! Volunteer for events or get involved with committees at organisations you admire. Not only will you gain experience, but you'll also make connections that could lead to that coveted full-time role at places like Battersea.
✨Network through Fundraising Events
Attend fundraising galas, charity auctions, and networking events. These gatherings are perfect for meeting industry professionals and perhaps even landing an interview on the spot. Plus, if you mention how you love the mission of Battersea, you’ll definitely make an impression!
✨Leverage LinkedIn for Connections
Don’t just sit back; actively connect with fundraisers on LinkedIn! Join groups related to fundraising development and share your insights or experiences, which can position you as a knowledgeable candidate for full-time roles. This is a platform where visibility really counts in our industry.
✨Showcase Your Passion through Content
Consider writing articles or creating posts about fundraising strategies, non-profit success stories, or your experiences in the field. Sharing this content can help establish your expertise and draw attention to yourself for full-time positions like that at Battersea. It’s all about being visible and passionate!
We think you need these skills to ace Direct Marketing Officer - Regular Giving (Lottery & Lead Generation)
Some tips for your application 🫡
Show Your Passion for the Cause:In the world of fundraising, we want to see your genuine enthusiasm for the mission that Battersea supports. Be sure to weave in your personal connection to the cause in your cover letter. This isn't just a job for us; it's about making a difference, so let your passion shine through!
Highlight Relevant Experience:In your CV, focus on any past experience related to fundraising, community engagement, or donor relations. If you've organised events or developed marketing materials for a charity, make sure we see it front and centre. Quantify your achievements where possible—donor retention rates or funds raised can make a huge impact!
Use Engaging Language:When crafting your application, use engaging language that reflects the tone and values of Battersea. We're looking for enthusiasm and creativity in how you present your experience. This is especially key in fundraising, where storytelling can connect potential donors with our mission.
Tailor Your Application:One size does not fit all! Make sure to tailor your CV and cover letter specifically for the Direct Marketing Officer - Regular Giving (Lottery & Lead Generation) role at Battersea. Research us to understand our specific initiatives and align your skills with our goals. A personalised approach shows that you’re genuinely interested and willing to put in the effort—qualities we absolutely love!
How to prepare for a job interview at Battersea
✨Display Your Passion for the Cause
Let’s face it, fundraising is all about passion! Show up to your interview with genuine enthusiasm for the mission of Battersea. Share specific experiences that demonstrate your commitment to similar causes, and don't shy away from discussing why this role and this organisation matter to you.
✨Know Your Fundraising Strategies
Brush up on different fundraising strategies and tools that are common in the industry, such as grant writing, event planning, or online campaigns. Be prepared to discuss which methods you've used successfully before and how they could translate to your work at Battersea.
✨Be Ready for Scenarios and Challenges
Expect scenario-based questions where you’ll have to talk about how you’d tackle potential challenges in fundraising. Whether it’s overcoming donor objections or streamlining donor processes, think about examples from your past that showcase your problem-solving skills.
✨Emphasise Collaboration and Network Building
Fundraising is rarely a solo effort; collaborative skills are key! Talk about how you've worked with different teams to achieve fundraising goals, and mention any networks you have that could be beneficial for Battersea. This shows you're not only a lone wolf but a team player with valuable connections.
