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- Tasks: Lead and manage Battersea's Lottery & Lead Generation programme to maximise income and achieve targets.
- Company: Join Battersea, a passionate organisation dedicated to helping dogs and cats in need.
- Benefits: Enjoy 28 days annual leave, discounted gym memberships, and generous pension contributions.
- Why this job: Make a real difference for animals while developing your career in a supportive environment.
- Qualifications: Experience in direct marketing and team management is essential.
- Other info: Hybrid working model and commitment to diversity and inclusion.
The predicted salary is between 28800 - 48000 £ per year.
Battersea is entering an exciting phase of innovation and transformation as we embark on the first year of our new five-year strategy. Our fundraising team bridges the journey of the animals in our care with the wider public, demonstrating how their contributions enable us to support every dog and cat. We now have several new roles within this team to further our mission.
Within this role, you will manage and deliver Battersea's Lottery & Lead Generation programme, maximising income and achieving budgeted targets and KPIs. You will be responsible for managing and motivating a team of three to deliver the programme effectively and professionally. You will also be responsible for managing the business-critical agency relationships key to the success of the programme.
What we can offer you:
- 28 days of annual leave (plus 8 days paid public holidays) per year
- Discounted gym memberships and cycle to work schemes
- Employee Assistance Programme and access to Wellbeing Resources
- Generous pension contributions - up to 10% employer contribution
- Free healthcare cash plan, where you can claim for a range of treatment including dental, optical, physiotherapy, chiropody and acupuncture every year
- Annual interest-free season ticket loans
We are also committed to providing learning and development to our employees. During your time with us, we provide support for your professional and career development, including access to digital and in-person training programmes, leadership and management training, mentoring and much more.
Our hybrid working model:
We operate a 50% onsite hybrid working model, with our office-based staff splitting their time between site based and home working. This enables our office-based staff to balance the benefits of home working with onsite collaboration and maintaining a connection to our cause.
Diversity and inclusion:
We are committed to providing a welcoming and inclusive experience for all staff, volunteers and trustees and those hoping to join us. We operate an anonymised shortlisting process and actively seek to ensure our process is fair and equitable for all. We understand the value of diverse voices, perspectives, and experiences to help us deliver even more for our dogs and cats, and we welcome applicants from all sections of the community. As a Disability Confident Committed Employer we will ask about any adjustments you may need at application and/or interview stage, and if you are offered a role with us, we’ll talk to you about any workplace adjustments you may need to help you perform at your best.
More about us:
At Battersea, we aim to never turn away a dog or cat in need of help. We give each one lots of love, expert care and get to know their characters and quirks so we can find them a new home that’s just right for them. Join us and help us be here for every dog and cat, wherever they are, for as long as they need us.
Acceptable use of AI:
At Battersea, we value expertise. We recognise each candidate that applies to us will have a range of expertise they can offer us, so we want to hear about this in your own words. We understand the support that generative artificial intelligence (AI) software can offer but it can also lead to numerous applications presenting as generic and impersonal. This makes it difficult to gain understanding of your unique experience. To best showcase yourself, we encourage you to write your responses without the assistance of AI. If you require the use of AI software to aid in completing your application, we ask you use the generative responses as a prompt for writing your answers and avoid copying and pasting. You must also ensure the information presented in your application accurately reflects your experience.
Closing date: 8th December 2025. All applications must be submitted before the closing date advertised. We reserve the right to close the vacancy early if a high volume of applications is received.
Interview date(s): To be confirmed.
For full details on the role, please download the recruitment pack.
Senior Direct Marketing Officer - Lottery & Lead Generation employer: Battersea Dogs & Cats Home
Contact Detail:
Battersea Dogs & Cats Home Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Direct Marketing Officer - Lottery & Lead Generation
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching Battersea and its mission. Understand their values and how your experience aligns with their goals. This will help you stand out and show that you're genuinely interested in being part of their team.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills can help Battersea achieve its fundraising targets. Tailor your responses to highlight your experience in direct marketing and team management.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining us at Battersea and making a difference for the animals.
We think you need these skills to ace Senior Direct Marketing Officer - Lottery & Lead Generation
Some tips for your application 🫡
Be Yourself: When you're writing your application, let your personality shine through! We want to hear your unique voice and experiences, so don’t be afraid to show us who you are.
Tailor Your Application: Make sure to align your skills and experiences with the job description. Highlight how your background fits with our mission at Battersea and the specific role of Senior Direct Marketing Officer.
Show Your Passion: We love candidates who are passionate about animal welfare and fundraising. Share why this role excites you and how you can contribute to our cause – it’ll make your application stand out!
Apply Through Our Website: For a smooth application process, make sure to apply directly through our website. It’s the best way for us to receive your application and keep everything organised!
How to prepare for a job interview at Battersea Dogs & Cats Home
✨Know Your Numbers
As a Senior Direct Marketing Officer, you'll need to demonstrate your understanding of KPIs and budget management. Brush up on relevant metrics and be ready to discuss how you've maximised income in previous roles. Specific examples will show you mean business!
✨Showcase Team Leadership
You'll be managing a team, so it's crucial to highlight your leadership skills. Prepare anecdotes that illustrate how you've motivated teams in the past, especially in achieving targets. This will help Battersea see you as a strong fit for their collaborative environment.
✨Understand Battersea's Mission
Familiarise yourself with Battersea's mission and values. Be prepared to discuss how your experience aligns with their goals of supporting dogs and cats. Showing genuine passion for their cause can set you apart from other candidates.
✨Prepare for Agency Relationship Questions
Since managing agency relationships is key to this role, think about your past experiences working with external partners. Be ready to discuss how you've navigated challenges and built successful collaborations. This will demonstrate your strategic thinking and relationship management skills.
