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- Tasks: Create engaging, user-focused web content for prospective students.
- Company: Join a dynamic team at a leading university in Bath, Somerset.
- Benefits: Enjoy flexible working, generous leave, and a strong pension scheme.
- Why this job: Make a real impact on student experience while developing your skills in a supportive environment.
- Qualifications: Strong communication skills and experience in content design; line management preferred.
- Other info: Evening and weekend work may be required; apply early as the vacancy may close soon.
The predicted salary is between 28400 - 29600 £ per year.
We are currently seeking a Senior Content Designer to join the Marketing and Applicant Communications team based in the Future Students Directorate. In this exciting role you'll be responsible for collaborating with other colleagues across the University, using your content design skills to create user-focused content that is accurate, accessible and engaging.
Working closely with the Web Manager and line managing the Web Content Coordinators, you'll ensure workflow is effectively balanced between responding to reactive web updates, scheduling cyclical updates and scoping and delivering enhancement projects.
You will play a crucial part in managing the standard of our website's content and user experience, particularly around the needs of prospective students. You'll build relationships with stakeholders and subject matter experts, then use content design best practice to write, edit and refine web pages so that they are accessible and meet the needs of the user and the University.
A key part of the role is being able to balance reactive and planned cyclical content updates with pro-active improvement projects and content audits that aim to continually enhance the performance of the website. You will take the lead on our course listings and course content on the University website and the UCAS website ensuring they are always up to date and accurate. You'll be happy to share your knowledge and insight with other members of staff, providing training sessions or workshops where necessary.
You will have excellent communication and relationship building skills to regularly collaborate with subject matter experts across the University, such as course leaders and other professional colleagues, to create engaging and compelling content. You'll ideally have previous line management experience and used to managing both your own workload and that of a small team.
You will take responsibility for tone of voice, content quality, accuracy, accessibility and compliance, regularly checking content performance to ensure we are meeting business objectives. Using your good knowledge and experience of web content best practice and understanding of SEO tools, analytics and search data you'll be able to write and edit content that is concise, well-structured and audience focused.
The nature of the role means that some evening and weekend working may be required. The arrangement of working hours will be agreed in advance with the post's line manager.
Generous pension scheme (Local Government Pension Scheme/Teacher's Pension Scheme). Enhanced paid leave - 41 - 46 days (Full Time). Family friendly policies including hybrid working, flexible work environment, and on-site nursery.
Senior Content Designer employer: Bath Spa University
Contact Detail:
Bath Spa University Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Content Designer
✨Tip Number 1
Familiarise yourself with the latest trends in content design and user experience. This will not only help you understand the role better but also allow you to discuss relevant topics during interviews, showcasing your passion and knowledge.
✨Tip Number 2
Network with current or former employees of the University, especially those in the Marketing and Applicant Communications team. They can provide valuable insights into the company culture and expectations, which can be beneficial for your application.
✨Tip Number 3
Prepare examples of your previous work that demonstrate your ability to create user-focused content. Be ready to discuss how you’ve used analytics and SEO tools to enhance content performance, as this aligns closely with the job requirements.
✨Tip Number 4
Consider attending workshops or webinars related to content design and management. This not only boosts your skills but also shows your commitment to professional development, making you a more attractive candidate for the role.
We think you need these skills to ace Senior Content Designer
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the responsibilities and requirements of the Senior Content Designer position. Tailor your application to highlight how your skills and experiences align with the role.
Showcase Your Content Design Skills: In your CV and cover letter, provide specific examples of your content design work. Highlight projects where you created user-focused content, managed web updates, or improved website performance.
Emphasise Collaboration and Communication: Since the role involves working closely with various stakeholders, demonstrate your communication and relationship-building skills. Mention any relevant experiences where you collaborated with teams or trained others.
Proofread and Edit: Before submitting your application, carefully proofread your documents for spelling and grammatical errors. Ensure that your writing is clear, concise, and reflects the tone of voice expected in the role.
How to prepare for a job interview at Bath Spa University
✨Showcase Your Content Design Skills
Prepare to discuss your previous work in content design, focusing on user-centric projects. Be ready to share examples of how you've created engaging and accessible content that meets user needs.
✨Demonstrate Collaboration Abilities
Highlight your experience working with various stakeholders, such as course leaders and subject matter experts. Discuss how you build relationships and collaborate effectively to produce high-quality content.
✨Emphasise Management Experience
If you have line management experience, be sure to mention it. Talk about how you've successfully managed a team, balanced workloads, and ensured content quality and compliance.
✨Familiarise Yourself with SEO and Analytics
Brush up on your knowledge of SEO tools and analytics. Be prepared to explain how you've used these tools to enhance content performance and meet business objectives in your previous roles.
