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- Tasks: Lead grassroots outreach to inspire the next generation of rugby fans and players.
- Company: Join Bath Rugby, a club on a mission to build the largest fanbase in English rugby.
- Benefits: Full-time role with opportunities for innovation and community impact.
- Why this job: Make a lasting impact in sports while shaping the future of rugby culture.
- Qualifications: 8+ years in commercial or marketing roles, strong leadership, and relationship-building skills required.
- Other info: Be part of a passionate team driving growth and engagement in UK rugby.
The predicted salary is between 43200 - 72000 £ per year.
Direct message the job poster from Bath Rugby
Senior Consultant at JLB – Sports | Entertainment | Media & Former Rugby Player turned Referee
At JLB Search, we are delighted to be working with the team at Bath Rugby to find their Head of Next Generation.
Bath Rugby are on a bold mission: to build the largest and most passionate fanbase in English rugby. The marketing team is at the heart of this ambition, driving the future of this iconic club both on and off the pitch. With a vision that blends creativity, commercial acumen, and a commitment to the community, Bath are laying the groundwork for generations of success. This is your opportunity to play a pivotal role in that future.
Role Overview:
The Head of Next Generation will lead the grassroots outreach programmes, inspiring children and teenagers across target regions to engage with rugby. This is more than a job – it’s a chance to create the next generation of Bath Rugby fans and players.
By rebuilding the grassroots operations and designing innovative experiences, the role will contribute to the mission of developing the most engaged and vibrant fanbase in UK rugby over the next 3–5 years.
Key Responsibilities:
- Recruit Bath Rugby’s future fans through impactful community rugby programmes
- Build and deliver a sustainable grassroots P&L, ensuring long-term growth
- Develop and grow the junior membership programmes
- Manage a team of 5, including 4 Rugby Development Officers, an Operations Assistant, and a network of freelancers, to help lead grassroots coaching initiatives to inspire children across five regions
- Serve as the experiential marketing arm for Bath Rugby, delivering unforgettable rugby experiences to schools and clubs.
Skills & Experience:
We are looking for someone who is:
- Commercially & Strategically Minded: Be able to develop sustainable revenue streams and have a keen understanding of sports development.
- A Strong Relationship Builder: Excel at engaging stakeholders, from CEOs to children and parents.
- Action-Oriented: Thrive in fast-paced environments, make quick decisions, and take initiative to deliver results.
- An Experienced Leader: 8+ years in commercial or marketing roles (preferably in sports), with a proven track record of managing teams effectively.
Join Us:
If you’re ready to lead, innovate, and inspire, this is your chance to leave a lasting impact at Bath Rugby. Be part of a team that’s shaping the future of rugby.
Apply today and help Bath build something truly extraordinary.
Seniority level
- Mid-Senior level
Employment type
- Full-time
Job function
- Marketing, Business Development, and Strategy/Planning
Industries
- Spectator Sports, Sports Teams and Clubs, and Performing Arts and Spectator Sports
#J-18808-Ljbffr
Head of Next Generation employer: Bath Rugby
Contact Detail:
Bath Rugby Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Next Generation
✨Tip Number 1
Make sure to connect with the Bath Rugby community on social media. Engage with their posts, share your thoughts on grassroots rugby initiatives, and show your passion for building a vibrant fanbase.
✨Tip Number 2
Reach out directly to the job poster or other team members at Bath Rugby via LinkedIn. Express your enthusiasm for the role and share any relevant experiences that align with their mission of engaging the next generation.
✨Tip Number 3
Attend local rugby events or community programs related to Bath Rugby. This will not only give you insights into their grassroots efforts but also provide networking opportunities with key stakeholders in the rugby community.
✨Tip Number 4
Familiarize yourself with Bath Rugby's current marketing strategies and community outreach programs. Being knowledgeable about their initiatives will help you discuss how you can contribute to their goals during any conversations.
We think you need these skills to ace Head of Next Generation
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and expectations of the Head of Next Generation position. Tailor your application to highlight how your experience aligns with their mission to build a passionate fanbase.
Showcase Relevant Experience: In your CV and cover letter, emphasize your experience in grassroots outreach, team management, and commercial strategy within the sports industry. Provide specific examples of how you've successfully engaged communities or developed sustainable programs.
Highlight Leadership Skills: Since the role involves managing a team, be sure to illustrate your leadership style and past successes in leading teams. Mention any relevant metrics or outcomes that demonstrate your effectiveness as a leader.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also conveys your passion for rugby and community engagement. Make it personal and connect your vision with Bath Rugby's goals to inspire the next generation of fans.
How to prepare for a job interview at Bath Rugby
✨Show Your Passion for Rugby
Make sure to express your enthusiasm for rugby and its community. Share personal experiences or stories that highlight your connection to the sport, as this will resonate with the interviewers at Bath Rugby.
✨Demonstrate Strategic Thinking
Prepare to discuss your approach to developing sustainable revenue streams and grassroots programs. Be ready to present innovative ideas that align with Bath Rugby's mission to build a passionate fanbase.
✨Highlight Leadership Experience
Since the role involves managing a team, be prepared to share examples of your leadership style and how you've successfully managed teams in the past. Discuss specific challenges you faced and how you overcame them.
✨Engage with Stakeholders
Illustrate your ability to build relationships with various stakeholders. Prepare examples of how you've engaged with different audiences, from children to CEOs, and how you tailored your communication to meet their needs.
