Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead impactful marketing campaigns for iconic attractions like The Roman Baths.
- Company: Join Bath & North East Somerset Council, dedicated to improving community lives.
- Benefits: Enjoy flexible work-life balance and competitive pay with great perks.
- Why this job: Make a difference in heritage marketing while enhancing audience engagement and brand reputation.
- Qualifications: Five years of senior-level marketing experience and a data-driven mindset required.
- Other info: This is a temporary role covering maternity leave; diverse applicants encouraged.
The predicted salary is between 42000 - 84000 £ per year.
At Bath & North East Somerset Council we have one overriding purpose to improve people’s lives. This is a Temporary vacancy covering an employee's maternity leave.
About The Team
Are you an experienced and commercially savvy marketing professional with a talent for storytelling and a passion for heritage? We’re looking for a results driven Campaign Marketing Manager to lead a small team in delivering high-impact, audience-focused campaigns that drive ambitious footfall and income targets, whilst enhancing audience engagement and brand reputation.
About The Role
In this role, you’ll take the lead on marketing Bath and North East Somerset Council’s iconic visitor attractions, including the world-renowned, award-winning The Roman Baths, which welcomes over one million visitors annually, as well as the Victoria Art Gallery and other sites within its heritage portfolio.
About You
We’re looking for someone with:
- A minimum of five years senior-level campaign marketing experience, using a wide range of strategic and tactical marketing skills, developing high impact marketing campaigns using the full marketing mix.
- A proven ability to lead and inspire teams in fast paced, commercial environments with the ability to plan and implement high quality projects, with multiple streams, adapting to changing circumstances.
- A strong strategic mindset and a track record of delivering results from increasing footfall and revenue to enhancing brand visibility and deepening audience engagement.
- A data driven mindset with experience of reporting, including analysing visitor data and using findings to influence change and campaign improvements.
If this sounds like you, we’d love to hear from you! If you are interested in this post and require more details or just to chat through the role and what’s involved, please contact Charlotte Somers, Fundraising Marketing and Supporter Development Manager, Charlotte_Somers@bathnes.gov.uk or call 01225477525.
Interview date: TBC
No Agencies Please.
Please note, BANES Council operates a policy of prior consideration for roles for any individual on the Council’s at-risk register (redeployee). This means should a redeployee express an interest in this role, providing they meet the essential criteria for the role they will be considered ahead of external applicants.
About Bath & North East Somerset Council.
Working at Bath & North East Somerset provides an opportunity to contribute to your community and make a positive impact on the lives of residents. Our values shape how we work to deliver public services, and how we communicate with the residents we serve. We care about the best outcomes for local people, through our public services.
Why Bath & North East Somerset Council?
We offer a wide range of benefits, to ensure that you are paid fairly for your work, have the flexibility to enjoy a great work/life balance, and have the support you need.
We aspire to have a diverse and inclusive workplace and strongly encourage suitably qualified applicants from a wide range of backgrounds to apply and join us. We are a Disability Confident Employer.
Campaign Marketing Manager employer: BATH & NORTH EAST SOMERSET COUNCIL
Contact Detail:
BATH & NORTH EAST SOMERSET COUNCIL Recruiting Team
Charlotte_Somers@bathnes.gov.uk
StudySmarter Expert Advice 🤫
We think this is how you could land Campaign Marketing Manager
✨Tip Number 1
Familiarise yourself with Bath & North East Somerset Council's heritage attractions, especially The Roman Baths and the Victoria Art Gallery. Understanding their unique selling points and current marketing strategies will help you demonstrate your knowledge and passion during any discussions.
✨Tip Number 2
Network with professionals in the local marketing scene or those who have worked with the council before. Engaging with them can provide valuable insights into the council's culture and expectations, which can be beneficial when tailoring your approach.
✨Tip Number 3
Prepare to discuss specific examples of successful campaigns you've led in the past. Highlight how you used data to drive decisions and improve outcomes, as this aligns with the role's emphasis on a data-driven mindset.
✨Tip Number 4
Showcase your leadership skills by preparing to talk about how you've inspired and managed teams in fast-paced environments. Be ready to share strategies you've implemented to adapt to changing circumstances and ensure project success.
We think you need these skills to ace Campaign Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in campaign marketing, especially any roles where you've led teams or developed high-impact campaigns. Use specific examples that demonstrate your strategic mindset and results-driven approach.
Craft a Compelling Cover Letter: In your cover letter, tell a story about your passion for heritage and how it aligns with the role at Bath & North East Somerset Council. Mention specific achievements that showcase your ability to drive footfall and enhance brand visibility.
Showcase Data-Driven Success: Include examples in your application that illustrate your data-driven mindset. Discuss how you've used visitor data to influence marketing strategies and improve campaign outcomes in previous roles.
Highlight Team Leadership Skills: Emphasise your experience in leading and inspiring teams. Provide examples of how you've successfully managed projects in fast-paced environments, adapting to changing circumstances while maintaining high-quality standards.
How to prepare for a job interview at BATH & NORTH EAST SOMERSET COUNCIL
✨Showcase Your Campaign Successes
Prepare to discuss specific campaigns you've led in the past. Highlight the strategies you used, the results achieved, and how they align with the goals of Bath & North East Somerset Council.
✨Demonstrate Your Leadership Skills
Be ready to share examples of how you've inspired and managed teams in fast-paced environments. Discuss your approach to project management and how you adapt to changing circumstances.
✨Emphasise Data-Driven Decision Making
Since the role requires a data-driven mindset, come prepared to talk about how you've used visitor data to influence marketing strategies and improve campaign outcomes.
✨Align with Their Values
Research Bath & North East Somerset Council's values and mission. Be prepared to explain how your personal values align with theirs and how you can contribute to improving people's lives through your work.
