At a Glance
- Tasks: Create engaging marketing campaigns and manage social media content for Bath College.
- Company: Join Bath College, a vibrant community focused on inclusive education and training.
- Benefits: Enjoy 30 days holiday, flexible working, and professional development opportunities.
- Other info: Dynamic work environment with excellent career growth and supportive policies.
- Why this job: Make a real impact in marketing while supporting students' futures.
- Qualifications: Degree in Marketing or related field and experience in digital marketing.
The predicted salary is between 28682 - 32187 £ per year.
Application Deadline: August 02, 2026
Department: MRK - Marketing Team
Employment Type: Permanent - Full Time
Location: Dual Campus
Workplace type: Onsite
Compensation: £28,682 - £32,187 / year
Permanent contract, 37 hours per week, 52 weeks per year
Interview date: TBC
Key Purpose:
- Provide support to the College Marketing function
- Producing high quality marketing materials and campaigns
- Respond to and produce media and PR related activity
- Ensure an outstanding service to all its users.
Bath College is an inclusive education and training community, providing learning for people with a wide range of abilities from a far-reaching area, from entry level to Level 5 programmes. We are committed to meeting the needs of all our students. This is a very exciting time to join the College. If you feel you can make a positive contribution, please complete the application form, making sure you detail how your qualifications, skills and experience meet the requirements of the role.
Key Responsibilities:
- Minimum one year of experience of digital marketing, either on agency or client side, or through voluntary work. Specific experience in the FE sector is particularly advantageous.
- Assist in the co-ordination and forward planning of College marketing strategies, implementing new ideas to support the department's achievement of recruitment targets.
- Plan and produce a wide range of high-quality marketing campaigns and materials appropriate to the business of the College.
- Production of short form video content for use on social channels.
- Experience of structuring and maintaining a content library.
- Update the College website and digital platforms with interesting, informative and professional content, to engage with a wide range of audiences.
- Monitor activity and update social networking sites for the College.
- Support the Schools and Events Officers to liaise with relevant internal departments and partner organisations to plan, organise and execute successful College events and marketing activities.
Skills, Knowledge and Expertise:
- Degree/ Level 4 qualification or equivalent in a subject area relevant to Marketing, PR or Event activity.
- GCSE English and Maths at grade C or above.
- Excellent IT Skills including good knowledge of relevant systems for role.
- Up to date knowledge of marketing practices.
Staff Benefits:
- Generous paid holiday entitlement of 30 days, exclusive of College closure days and public holidays. Pro rata for part time roles.
- One Selfie Day per year.
- Contributory salary pension scheme (Local Government).
- Continuing Professional Development for all staff.
- Laptop Salary Sacrifice Scheme.
- Cycle to Work Scheme.
- Private Healthcare Scheme.
- £500 Refer a friend and earn a reward.
- Subsidised cafes - at both campuses.
- Employee Assistance Programme: Staff have access to this programme, which is a free and strictly confidential short-term counselling and support service (up to six meetings after an initial assessment session with a qualified counsellor).
- The College offers an eye sight test for anyone who meets the criteria as described within the Health and Safety (Display Screen Equipment) Regulations.
- Progressive family friendly policies (exceeding statutory requirements) that support a healthy work/life balance; all staff are entitled to request flexible working.
- Discounted treatments at the Academy, Bath Campus.
- Free parking at the Somer Valley Campus in Radstock.
About Bath College:
Welcome to Bath College, a vibrant and successful College with two campuses, one in the centre of Bath and one in the rural setting of Radstock. We pride ourselves on providing training for the region's future workforce by offering courses in both vocational and traditional academic subjects to students from across Bath, Bristol, Somerset, Wiltshire and beyond.
Digital Marketing Officer in London employer: Bath College
Bath College is an excellent employer for those passionate about animal care, offering a supportive work culture that prioritises the welfare of both animals and staff. Located in Radstock, England, employees benefit from flexible working arrangements, a contributory salary pension scheme, and ample opportunities for professional development, making it a rewarding place to grow your career in animal husbandry.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Officer in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Bath College and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Bath College are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Bath College on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Bath College. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Officer in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Bath College. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Bath College:Show us that you’ve done your homework! In your application, briefly mention what you admire about Bath College’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Bath College
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Bath College will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Bath College, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
