At a Glance
- Tasks: Lead marketing campaigns and manage the match day media team.
- Company: Join Bath City FC, a community-focused football club with big ambitions.
- Benefits: Gain hands-on experience, receive mentorship, and enhance your CV.
- Other info: Flexible commitment of 4-6 hours per week plus match days.
- Why this job: Be part of a passionate team and make a real impact in the community.
- Qualifications: Experience in marketing or social media; strong organisational skills required.
Time Commitment: Approx. 4-6 hours/week, plus match days
About the Role
Bath City FC is on a mission to grow as a competitive, community-focused football club that brings the city together. We’re looking for a passionate and proactive Volunteer Marketing Manager to support the Marketing Director in delivering the club’s marketing and communication strategy across all channels.
You’ll play a key role in leading and coordinating our match day media team while also helping to plan and execute wider marketing campaigns throughout the season. It’s a great opportunity to gain strategic and hands-on experience in sport marketing and be part of an ambitious club with big plans.
Key Responsibilities
Strategic Support
- Work closely with the Marketing Director to help implement the club’s marketing strategy and calendar
- Contribute ideas to help grow attendance, commercial partnerships, and community engagement
Media Team Management
- Coordinate and manage the volunteer media team on match days (social media, photography, video, live updates)
- Ensure smooth coverage of pre-match, in-game and post-match content across all channels
- Provide guidance and feedback to media volunteers to help develop their skills
Campaign and Content Delivery
- Assist with planning and scheduling content for social media, email, and the club website
- Help produce marketing assets and collaborate with designers or creatives when needed
- Support club-wide campaigns such as season ticket pushes, merchandise launches, or community events
Club Communications
- Ensure the club’s tone of voice is consistent and aligned with its values
- Liaise with internal teams (commercial, operations, community) to help promote their news and initiatives
What We’re Looking For
- Experience in marketing, communications, or social media (agency or in-house)
- Strong organisational skills and ability to manage a small team
- A hands-on, collaborative approach – willing to get stuck in when it counts
- Passion for football, community, and the power of sport to bring people together
- Comfortable using tools like Photoshop, Mailchimp, Notion (or similar scheduling tools), and basic website CMSs (training can be provided)
What You’ll Get
- Experience working as part of a real football club marketing team
- A chance to shape the club’s public-facing story and deepen community ties
- Hands-on match day involvement at the iconic Cannon Clarke Stadium @ Twerton Park
- Support, guidance and collaboration from a Marketing Director with 25+ years of experience
- Great for career development, CV-building, or simply giving back to the club you love
Volunteer Marketing Manager – Men’s Team in Bath employer: Bath City Football Club
Bath City FC is an exceptional employer for those passionate about football and community engagement. As a Volunteer Marketing Manager, you'll gain invaluable experience in sport marketing while working alongside a dedicated team at the iconic Cannon Clarke Stadium. With a supportive work culture that fosters collaboration and personal growth, this role offers a unique opportunity to contribute to the club's ambitious vision and make a meaningful impact in the local community.
StudySmarter Expert Advice🤫
We think this is how you could land Volunteer Marketing Manager – Men’s Team in Bath
✨Tip Number 1
Familiarise yourself with Bath City FC's current marketing strategies and campaigns. Understanding their approach will help you align your ideas with their goals and demonstrate your commitment to the club during any discussions.
✨Tip Number 2
Network with current or former volunteers at Bath City FC. They can provide insights into the club culture and expectations, which can be invaluable when you're trying to showcase how you fit into their team.
✨Tip Number 3
Prepare to discuss specific examples of your past marketing experiences, especially those that involved community engagement or sports. This will show your passion for football and your ability to contribute effectively to the club's mission.
✨Tip Number 4
Be ready to share your ideas on how to enhance match day experiences through social media and other channels. Innovative suggestions can set you apart and demonstrate your proactive approach to the role.
We think you need these skills to ace Volunteer Marketing Manager – Men’s Team in Bath
Some tips for your application 🫡
Understand the Role:Read the job description carefully to understand the key responsibilities and skills required. Tailor your application to highlight your relevant experience in marketing, communications, or social media.
Craft a Compelling CV:Ensure your CV is up-to-date and clearly outlines your experience related to marketing and team management. Include any relevant volunteer work or projects that demonstrate your passion for football and community engagement.
Write a Strong Cover Letter:In your cover letter, express your enthusiasm for the role and the club. Mention specific examples of how your skills align with the responsibilities of the Volunteer Marketing Manager position and your commitment to supporting the club's mission.
Showcase Your Skills:If you have experience with tools like Photoshop, Mailchimp, or website CMSs, mention this in your application. Highlight any previous roles where you coordinated teams or managed campaigns, as this will demonstrate your suitability for the position.
How to prepare for a job interview at Bath City Football Club
✨Show Your Passion for Football
Make sure to express your enthusiasm for football and community engagement during the interview. Bath City FC is looking for someone who shares their passion for the sport and understands its impact on bringing people together.
✨Demonstrate Your Marketing Knowledge
Be prepared to discuss your previous experience in marketing, communications, or social media. Highlight specific campaigns you've worked on and how they contributed to growth or engagement, as this will show your capability to support the club's marketing strategy.
✨Emphasise Team Management Skills
Since you'll be coordinating a volunteer media team, it's important to showcase your organisational skills and ability to manage a small group. Share examples of how you've successfully led teams in the past and how you plan to develop the skills of your volunteers.
✨Familiarise Yourself with Tools
While training can be provided, it’s beneficial to mention any experience you have with tools like Photoshop, Mailchimp, or website CMSs. This shows that you're proactive and ready to hit the ground running in your role.
