FMC Insights Lead β€” Shape Consumer Strategy

FMC Insights Lead β€” Shape Consumer Strategy

Full-Time No working from home possible
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British American Tobacco UK is seeking an FMC Insights Manager in London to lead consumer and market understanding, analyse data, and support research projects. You will translate findings into actionable recommendations and embed consumer-centric thinking across marketing and innovation teams.

The role emphasizes collaboration with cross-functional partners, driving insight activation, and leveraging modern research methods, including AI, to inform strategic direction.

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FMC Insights Lead β€” Shape Consumer Strategy employer: BAT

British American Tobacco UK is an exceptional employer, offering a dynamic work environment in Southampton where innovation and collaboration thrive. With a strong commitment to employee development, we provide access to online learning platforms and personalised growth programmes, ensuring that your career progression is not just a goal but a reality. Our inclusive culture, coupled with competitive benefits such as a market-leading performance bonus and flexible holiday plans, makes BAT a fantastic place to build a meaningful and rewarding career.

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Contact Details:

BAT Recruitment Team