Senior Sales Enablement Manager
Senior Sales Enablement Manager

Senior Sales Enablement Manager

Full-Time 60000 - 80000 £ / year (est.) No home office possible
Basware

At a Glance

  • Tasks: Empower sales teams with innovative tools and training to boost performance.
  • Company: Join Basware, a leader in Invoice Lifecycle Management, shaping the future of finance.
  • Benefits: Competitive salary, career growth, and a culture that values innovation and collaboration.
  • Other info: Work with a diverse, high-performing team and enjoy opportunities for continuous learning.
  • Why this job: Make a real impact on revenue performance and customer success in a dynamic environment.
  • Qualifications: 5+ years in sales enablement or B2B SaaS, with strong program ownership skills.

The predicted salary is between 60000 - 80000 £ per year.

Basware is the clear market leader in Invoice Lifecycle Management, trusted by over 6,000 global customers and recognised #1 by Gartner, Forrester, and IDC. We revolutionised how the world’s largest organisations manage and automate AP, processing more than $10 trillion in invoices with unmatched accuracy, compliance, and control. If you’re inspired by innovation, growth, and a value‑driven culture, this is your chance to help shape the future of finance.

Sales teams succeed when they know what to do, how to do it, and feel confident doing it with customers. We’re looking for a Senior Sales Enablement Manager (Field Enablement) who loves helping revenue teams perform at their best. Someone who builds practical programmes people love, creates tools that make life easier in the field, and isn’t afraid to roll up their sleeves to make things happen. This is a hands‑on builder role with real ownership. You’ll work closely with Account Executives, Customer Success Managers, Solution Value Consultants, and SDRs to understand how they sell, how customers buy, and where teams need support. Your mission is simple: make our revenue teams more effective, faster. We’re particularly interested in someone comfortable operating at scale — using technology, automation, and AI to deliver enablement that reaches hundreds of people, not just those in the room.

What You’ll Do

  • AI‑powered enablement: Use AI to accelerate content creation, learning design, and knowledge capture. Embed practical AI use cases into enablement programmes so AEs and CSMs can apply them in their daily work. Continuously experiment with approaches that make enablement more scalable, personalised, and faster to deliver.
  • Design onboarding and learning journeys: Build structured onboarding programmes that accelerate ramp time for Account Executives and Customer Success Managers. Partner with leaders to ensure onboarding reflects real‑world scenarios. Continuously improve ramp programmes using feedback and performance data.
  • Build playbooks and field tools: Own the structure and maintenance of role‑specific playbooks covering messaging, discovery, competitive positioning, and buyer personas. Partner with Product Marketing, Sales leaders, and top performers to capture expertise and turn it into practical field assets. Create practical tools tied to real customer conversations — not just slide decks. Ensure playbooks and assets are actively used in the field.
  • Measure impact: Track ramp time, programme engagement, and asset adoption. Gather feedback from the field and frontline managers. Use data to continuously improve enablement effectiveness.
  • Run recurring enablement programmes: Facilitate learning sessions, deal clinics, office hours, and GTM readiness programmes. Equip frontline managers with coaching kits they can use in their day‑to‑day management. Design repeatable enablement formats that scale across global teams.

What We’re Looking For

  • Must‑have: 5+ years in sales enablement, B2B SaaS sales, or customer success with clear programme ownership. Direct experience enabling Sales and/or Customer Success teams. Experience designing programmes that scale across distributed teams. Proven ability to turn ideas into running programmes in complex organisations. High personal ownership — you follow things through until they are adopted and delivering impact. Confident facilitator and strong communicator. Experience using AI to improve how teams learn and work.
  • Bonus: Experience with enablement platforms (Showpad, Highspot, Seismic, or similar). Experience enabling Customer Success or expansion motions. Background in finance technology, AP automation, e‑invoicing, or procurement SaaS. Experience creating video‑based learning or enablement content.

Your first 90 days

  • First 30 days – Learn the motion: Build a deep understanding of AE, CSM, Solution Value Consultant, and SDR roles by shadowing deals and customer conversations. Map the current enablement landscape and identify the biggest opportunities for impact. Build relationships with Sales and Customer Success leadership.
  • First 60 days – Deliver early wins: Launch at least one practical playbook or toolkit used by the field. Introduce improvements to onboarding or ramp programmes. Establish a recurring enablement cadence (sessions, deal clinics, or office hours).
  • First 90 days – Become a trusted partner: Deliver role‑specific learning journeys for AEs and CSMs. Equip frontline managers with coaching tools they actively use. Show early progress on ramp time, programme adoption, or enablement engagement.

Why You’ll Love It Here

Join a clear market leader shaping the future of Invoice Lifecycle Management. Make a strategic impact in a role that directly influences revenue performance and customer success. Work with a global, diverse, and high‑performing team that values collaboration, learning, and impact. Grow your career in a company that invests in its people and champions innovation, excellence, and continuous improvement. Help finance organisations across the world eliminate inefficiencies, reduce risk, and unlock value through world‑class automation.

Ready to make an impact? If you're excited by the challenge, apply now and help shape the future of Basware. Please submit your resume and cover letter by clicking the ‘I’m interested’ link. Our recruitment process will include pre‑employment actions such as background screening and reference check.

Senior Sales Enablement Manager employer: Basware

Basware is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration among a diverse, high-performing team. With a strong commitment to employee growth, Basware provides ample opportunities for career advancement and invests in the continuous development of its staff, ensuring that you can make a meaningful impact in the field of Invoice Lifecycle Management. Join us to be part of a company that values your contributions and empowers you to shape the future of finance.
Basware

Contact Detail:

Basware Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Sales Enablement Manager

✨Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. The more you engage, the better your chances of landing that Senior Sales Enablement Manager role.

✨Tip Number 2

Show off your skills! Create a portfolio or a personal website showcasing your past projects and achievements in sales enablement. This gives potential employers a taste of what you can bring to their team.

✨Tip Number 3

Prepare for interviews by practising common questions and scenarios related to sales enablement. Think about how you can demonstrate your experience with AI and scaling programs. Confidence is key!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of our innovative team at Basware.

We think you need these skills to ace Senior Sales Enablement Manager

Sales Enablement
B2B SaaS Sales
Customer Success
Program Design
AI Integration
Onboarding Program Development
Playbook Creation
Data Analysis
Facilitation Skills
Communication Skills
Coaching
Stakeholder Management
Feedback Utilisation
Adaptability
Experience with Enablement Platforms

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Senior Sales Enablement Manager role. Highlight your experience in sales enablement and any specific achievements that align with what Basware is looking for. We want to see how you can make an impact!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your skills can help shape the future of finance at Basware. Be genuine and let your personality come through.

Showcase Your AI Experience: Since the role involves using AI to enhance enablement, be sure to highlight any relevant experience you have with AI tools or technologies. We’re keen to see how you can leverage these to improve team performance.

Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team at Basware.

How to prepare for a job interview at Basware

✨Know Your Stuff

Before the interview, dive deep into Basware's products and services. Understand their position in the market and how they leverage AI in sales enablement. This knowledge will help you speak confidently about how you can contribute to their mission.

✨Showcase Your Experience

Prepare specific examples from your past roles that demonstrate your ability to design scalable enablement programs. Highlight any direct experience you've had with sales teams and how your initiatives led to measurable improvements.

✨Be a Problem Solver

Think of potential challenges Basware might face in sales enablement and come prepared with ideas on how to tackle them. This shows initiative and that you're already thinking about how to make an impact before even starting.

✨Engage and Ask Questions

During the interview, don’t hesitate to ask insightful questions about their current enablement strategies and tools. This not only shows your interest but also gives you a chance to demonstrate your knowledge and expertise in the field.

Senior Sales Enablement Manager
Basware

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