At a Glance
- Tasks: Lead exciting qualitative research projects and shape strategic decisions for top clients.
- Company: Basis Global, a dynamic company known for its innovative research solutions.
- Benefits: Competitive salary, professional development, and a collaborative work environment.
- Other info: Join a vibrant team with opportunities for growth and cultural influence.
- Why this job: Make a real impact by guiding clients with your expertise and creativity.
- Qualifications: Proven experience in qualitative research and strong leadership skills.
The predicted salary is between 60000 - 80000 € per year.
About the Role
A Research Director at Basis Global is a senior craftsperson and trusted client lead. You run major qualitative projects from kick‑off to debrief, set the quality bar for the work that leaves your team, and partner with senior clients to shape their strategic decisions. You manage and develop Research Managers and more junior team members, contribute meaningfully to new business, and act as a cultural leader within the practice.
What You’ll Do
- Research Leadership
- Design and lead complex, multi‑method qualitative projects independently from kick‑off through to final debrief.
- Set the analytical and creative direction on projects — defining the story, the structure, and the recommendations that move clients to action.
- Craft outstanding written outputs that combine rigour with narrative flair, with no intervention from seniors.
- Moderate and facilitate senior‑stakeholder workshops and debriefs that consistently raise the bar.
- Bring deep methodological expertise across IDIs, focus groups, ethnography, online communities, and creative qual techniques.
Market Research Director (Qualitative) employer: Basis Global
At Basis Global, we pride ourselves on fostering a dynamic and inclusive work culture that empowers our employees to excel in their roles. As a Market Research Director, you will benefit from extensive professional development opportunities, collaborative teamwork, and the chance to lead innovative projects that shape strategic decisions for our clients. Located in a vibrant city, our office offers a stimulating environment where creativity thrives, making it an exceptional place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Market Research Director (Qualitative)
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend relevant events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream role.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We want you to show up with insights that demonstrate your understanding of their needs and how you can contribute to their success as a Market Research Director.
✨Tip Number 3
Practice your storytelling skills! As a qualitative expert, you’ll need to convey complex ideas clearly. We suggest rehearsing your responses to common interview questions, focusing on how you can craft narratives that resonate with clients.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets the attention it deserves. We’re excited to see how you can bring your unique skills to our team!
We think you need these skills to ace Market Research Director (Qualitative)
Some tips for your application 🫡
Showcase Your Experience:When applying, make sure to highlight your experience in leading qualitative projects. We want to see how you've managed complex research from start to finish, so don’t hold back on the details!
Craft a Compelling Narrative:Your written application should tell a story about your career journey. We love a good narrative flair, so weave in your achievements and how they’ve shaped your approach to research.
Tailor Your Application:Don’t just send a generic application! Tailor your CV and cover letter to reflect the specific skills and experiences that align with the Market Research Director role. We appreciate when candidates take the time to connect their background to our needs.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Basis Global
✨Know Your Methodologies
Make sure you brush up on your qualitative research methods. Be ready to discuss your experience with IDIs, focus groups, and ethnography. Show how you've applied these techniques in past projects and how they can benefit the company.
✨Craft Your Narrative
Prepare to showcase your ability to create compelling stories from data. Think of examples where your analytical skills led to actionable insights for clients. This is your chance to demonstrate your narrative flair and how it can elevate the quality of work.
✨Engage with Stakeholders
Practice moderating discussions and workshops. You might be asked to role-play a scenario during the interview, so be ready to demonstrate your facilitation skills. Highlight your experience in managing senior stakeholders and how you’ve successfully navigated complex conversations.
✨Show Leadership Potential
As a Research Director, you'll be expected to lead and develop your team. Share examples of how you've mentored junior researchers or contributed to team culture. Emphasise your leadership style and how you inspire others to achieve their best work.
