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For Companies At a Glance
- Tasks: Lead and execute innovative outbound campaigns using AI and automation.
- Company: Fast-growing B2B marketing agency based in Manchester.
- Benefits: Company MacBook, pension, direct mentorship, and growth opportunities.
- Other info: Join a dynamic team and make a real impact in a fast-paced environment.
- Why this job: Be at the forefront of outbound marketing and shape the future with AI.
- Qualifications: 2-3 years in B2B outbound campaigns and experience with key tools.
The predicted salary is between 35000 - 45000 £ per year.
We’re a fast growing B2B marketing agency specialising in LinkedIn and outbound strategy. Based in Manchester, we work with a mix of high-growth startups, enterprise organisations, and well known brands across Europe. We’re building a modern outbound function, one that combines strategy, automation, and AI to drive real commercial impact.
The Role
Outbound is evolving fast. AI is changing how campaigns are built, how messaging is created, and how quickly teams can move. Most companies are still figuring it out, we’re looking for someone who’s already in it. We’re hiring a GTM Engineer to lead strategy and execution across outbound campaigns. You’ll own performance, work directly with leadership, and play a key role in shaping how outbound is delivered across the business.
Key Responsibilities
- Own strategy and execution of multi-channel outbound campaigns (LinkedIn + email)
- Manage and develop a junior team member, setting the standard for campaign delivery
- Analyse campaign performance and make data-led decisions quickly
- Build and optimise outbound systems using modern tools and automation
- Use AI tools (e.g. Claude) to improve messaging, workflows, and efficiency
- Lead client conversations around performance, insights, and next steps
- Collaborate closely with Account Managers to ensure alignment across accounts
- Continuously improve how campaigns are built, tested, and scaled
What We’re Looking For
- 2 to 3 years’ experience running outbound campaigns in a B2B environment
- Hands-on experience with at least 2 of the following tools: Clay, Hey, Reach, Instantly
- Strong understanding of LinkedIn and email outbound strategy
- Experience using AI tools in your workflow (bonus if using Claude)
- Confident in client-facing environments and able to communicate insights clearly
- Analytical mindset with the ability to interpret and act on campaign data
- High ownership and a proactive approach to problem-solving
Above all, we’re looking for someone who is genuinely excited about the future of outbound, automation, and AI, and wants to be part of building it.
What’s On Offer
- Company MacBook
- Company pension
- Direct mentorship from senior leadership
- Opportunity to shape a growing GTM function within a fast-moving agency
GTM Engineer in Manchester employer: Basecamp Talent
Contact Detail:
Basecamp Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land GTM Engineer in Manchester
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry, especially on LinkedIn. Join relevant groups, engage in discussions, and don’t be shy to reach out to potential colleagues or mentors.
✨Tip Number 2
Showcase your skills! Create a portfolio or case studies of your past campaigns. Use data to highlight your successes and how you’ve used tools like AI to drive results. This will make you stand out when chatting with hiring managers.
✨Tip Number 3
Prepare for interviews by practising common questions related to outbound strategies and AI tools. Be ready to discuss your analytical mindset and how you've made data-led decisions in previous roles. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of our team and shaping the future of outbound marketing.
We think you need these skills to ace GTM Engineer in Manchester
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience with outbound campaigns, especially in a B2B setting. We want to see how your skills align with our needs, so don’t hold back on showcasing your relevant achievements!
Show Your Passion for AI and Automation: Since we’re all about using AI tools to enhance our strategies, let us know how you’ve integrated these technologies into your work. Share specific examples of how you've used AI to improve campaign performance or efficiency.
Be Data-Driven: We love numbers! When discussing your past experiences, include metrics that demonstrate your success in managing and optimising campaigns. This will help us see your analytical mindset in action and how you make data-led decisions.
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Basecamp Talent
✨Know Your Tools
Make sure you’re familiar with the tools mentioned in the job description, like Clay, HeyReach, and Instantly. Be ready to discuss how you've used them in past campaigns and how they can enhance outbound strategies.
✨Showcase Your Analytical Skills
Prepare to talk about specific campaigns you've run and the data-driven decisions you made. Highlight your analytical mindset by discussing how you interpreted campaign performance and what actions you took based on those insights.
✨Demonstrate Your Passion for AI
Since AI is a big part of this role, come equipped with examples of how you've integrated AI tools into your workflow. If you've used Claude or similar tools, share how they improved your messaging and efficiency.
✨Engage in Client Conversations
Be ready to role-play or discuss how you would handle client conversations. Show that you can communicate insights clearly and confidently, as this will be key in leading discussions around performance and next steps.