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- Tasks: Drive sales and build partnerships in the smart security industry.
- Company: Join BAS-IP, a global leader in innovative intercom and access control solutions.
- Benefits: Enjoy competitive pay, remote work flexibility, and a supportive culture.
- Why this job: Be at the forefront of smart technology and make a real impact.
- Qualifications: 3+ years in sales engineering with a focus on security technologies.
- Other info: Opportunity for growth in a dynamic, remote-first environment.
The predicted salary is between 36000 - 60000 £ per year.
Bring your expertise. Drive the future of smart security and access control with BAS-IP. BAS-IP is a global technology company that is redefining the future of intercom and access control systems. Since 2008, we have been at the forefront of IP technologies, combining cutting-edge design with seamless integration into smart home and building infrastructures. Our solutions – from premium door entry panels to mobile access and integrated building management – are used by thousands of customers in over 60 countries. We are expanding our presence in the UK and looking for a Sales Engineer to grow strategic partnerships, drive sales, and represent our brand in one of our key markets.
Your Role: As our UK-based Sales Engineer, you will lead B2B sales initiatives, support partners technically, and provide tailored solutions that meet modern security demands.
Key Responsibilities:
- Promote and introduce BAS-IP product solutions based on customer needs and technical requirements.
- Provide in-depth product presentations, training, and consultations to key clients.
- Identify, onboard, and develop long-term relationships with local distributors, integrators, and strategic partners.
- Perform market research, benchmark BAS-IP solutions against competitors, and adjust messaging and positioning accordingly.
- Develop and deliver customized sales proposals, technical documentation, and integration support.
- Monitor market trends and channel development opportunities within the UK region.
- Drive revenue growth and meet quarterly sales and partnership KPIs.
- Represent BAS-IP at local events, meetings, and trade shows.
What You Bring:
- 3+ years of experience in roles such as Sales Engineer, Technical Account Manager, or Pre-Sales Specialist within the security industry.
- Proven B2B sales track record with security technologies – access control, IP intercoms, CCTV, or home automation – in the UK market.
- Higher technical education (Engineering, IT, Electronics, or similar) is mandatory.
- In-depth understanding of physical security systems, their integration, and application in real-world projects.
- Strong grasp of UK security standards, sales channels, and customer segments.
- Ability to communicate technical value, deliver persuasive presentations, and support complex sales cycles.
- Business-driven mindset: proactive, self-motivated, results-oriented, and focused on long-term client success.
- Excellent written and verbal communication and negotiation skills.
Location: Must be based in the UK. Preferred locations include London/Birmingham/Midlands due to proximity to partners and national transport links. Willingness to travel regularly within the UK for meetings, partner visits, and industry events.
Why BAS-IP?
- Work with high-end, innovative security products that integrate into future smart buildings.
- Remote-first company with flexibility and trust in your results.
- Competitive compensation that includes a base salary and performance-related bonuses.
- Car allowance and work tools are covered by the company.
- Transparent and supportive culture built on honesty, mutual support, responsibility, and growth.
- Onboarding, training, and marketing support from a global team.
Ready to grow with us? If you are a result-driven technical sales expert passionate about innovation and building lasting partnerships, we would love to hear from you. Apply now or contact us to explore this opportunity.
Sales Engineer in London employer: Bas Ip
Contact Detail:
Bas Ip Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Engineer in London
✨Tip Number 1
Network like a pro! Attend industry events, trade shows, and local meetups to connect with potential partners and clients. The more people you know, the better your chances of landing that Sales Engineer role.
✨Tip Number 2
Show off your expertise! Prepare to give in-depth product presentations and technical consultations. This will not only demonstrate your knowledge but also help you build trust with potential clients and partners.
✨Tip Number 3
Stay ahead of the game by keeping an eye on market trends and competitor offerings. This will help you tailor your approach and position BAS-IP solutions effectively when speaking to prospects.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about joining our team.
We think you need these skills to ace Sales Engineer in London
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for smart security and access control shine through. We want to see how your experience aligns with our mission at BAS-IP and how you can contribute to our innovative solutions.
Tailor Your CV: Make sure your CV is tailored to the Sales Engineer role. Highlight your B2B sales experience in the security industry and any technical expertise that matches our needs. We love seeing candidates who take the time to customise their applications!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you're the perfect fit for BAS-IP. Share specific examples of your past successes in sales and how you’ve built relationships in the industry. Keep it engaging and relevant to the role!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Bas Ip
✨Know Your Products Inside Out
Before the interview, make sure you have a solid understanding of BAS-IP's product solutions. Familiarise yourself with their features, benefits, and how they compare to competitors. This will help you confidently discuss how these products can meet customer needs during your interview.
✨Showcase Your Sales Success
Prepare to share specific examples of your past B2B sales achievements in the security industry. Highlight your experience with access control, IP intercoms, or CCTV systems, and be ready to discuss how you drove revenue growth and built long-term partnerships.
✨Demonstrate Technical Knowledge
Since this role requires a strong technical background, brush up on your knowledge of physical security systems and UK security standards. Be prepared to explain how you've applied this knowledge in real-world projects, as it will show your capability to support partners technically.
✨Practice Your Presentation Skills
As a Sales Engineer, you'll need to deliver persuasive presentations. Practice explaining complex technical concepts in simple terms. You might even want to prepare a mock presentation about BAS-IP products to demonstrate your communication skills and ability to engage clients effectively.
