At a Glance
- Tasks: Lead and inspire a national sales team in the garden tools sector.
- Company: Join a leading supplier of outdoor and leisure products.
- Benefits: Competitive salary, travel opportunities, and career development.
- Other info: Dynamic role with extensive travel across the UK.
- Why this job: Shape sales strategies and make a real impact in the industry.
- Qualifications: Proven sales leadership experience and strong relationship-building skills.
The predicted salary is between 47291 - 57801 £ per year.
Location
Field Based (UK Wide / Travel Required)
Type
Full-Time, Permanent
Lead. Inspire. Grow.
As a leading supplier of market‑leading outdoor, garden and leisure products, partnering with independent retailers, garden centres and buying groups across the UK, we are looking for an experienced and commercially driven Field Sales Manager to lead our national team of Area Sales Managers and Sales Agents.
This is an exciting opportunity for a dynamic sales leader who thrives on developing people, building customer relationships and delivering sustainable commercial growth.
As Field Sales Manager, you will play a key role in shaping sales strategy, driving performance and ensuring we continue to provide exceptional support to our customers across the UK.
About the Role
Reporting to the Commercial Sales Manager, you will be responsible for leading, motivating and developing a field‑based sales team while ensuring the delivery of sales, margin and profitability targets.
You will work closely with key customers, support business growth initiatives and provide leadership that drives high standards of performance across all territories.
This is a highly visible role that combines strategic thinking with hands‑on leadership and regular field engagement.
Key Responsibilities
- Lead, coach and develop a national team of Area Sales Managers and Sales Agents.
- Deliver sales, margin and profitability targets across the Outdoor Division.
- Develop and implement effective sales strategies aligned to business objectives.
- Build and maintain strong relationships with key customers and industry partners.
- Drive new business opportunities and maximise growth within existing accounts.
- Support product launches, promotional activity and seasonal sales campaigns.
- Analyse sales performance and identify opportunities for continuous improvement.
- Collaborate closely with Marketing, Customer Services, Supply Chain and Operations to maximise commercial opportunities.
- Foster a high‑performance, accountable and customer‑focused sales culture.
What We're Looking For
- We're looking for a confident and inspirational sales leader who can demonstrate:
- Proven experience managing and developing a field‑based sales team.
- A strong track record of delivering sales growth and commercial success.
- Excellent leadership, coaching and people development skills.
- Strong commercial awareness and business acumen.
- Outstanding communication, negotiation and relationship‑building abilities.
- Experience using CRM systems and sales reporting tools.
- The ability to influence stakeholders at all levels.
- A proactive, organised and results‑focused approach.
- Full UK driving licence and willingness to travel extensively throughout the UK.
It would be advantageous if you have experience working within
- Garden centres and independent retail channels.
- Buying groups and specialist leisure retailers.
- Seasonal product categories.
- Multi‑site or geographically dispersed sales teams.
- Category management, merchandising and promotional campaigns.
- #J-18808-Ljbffr
Field Sales Manager – Garden Tools in Bicester employer: Barrus
Join a dynamic and supportive team as a Workshop Mechanic, where your skills will be valued and your contributions recognised. Our company fosters a culture of continuous improvement and prioritises health and safety, ensuring you work in a clean and organised environment. With opportunities for professional growth and development, this role offers a rewarding career path in a thriving production setting.
StudySmarter Expert Advice🤫
We think this is how you could land Field Sales Manager – Garden Tools in Bicester
✨Leverage Local Networking Events
Field sales is all about building relationships, so look out for local networking events or industry meetups. These gatherings are prime spots for making connections with potential clients and employers. Bring your A-game and chat about your experiences—first impressions matter!
✨Showcase Your Sales Success Stories
Prepare a couple of solid success stories from your past experiences in sales to share during interviews. Think about specific targets you hit or ways you went above and beyond for your clients. Don't be shy—these stories help illustrate your value to Barrus as a field sales pro!
✨Scout Out the Competition
Research potential competitors for Barrus and tailor your approach based on what you find. Understanding their sales strategies will not only help you in interviews, but also give you better talking points when you connect with current employees or industry pros on platforms like LinkedIn.
✨Apply Through Our Website
We know that applying through job boards is tempting, but hitting up Barrus’s website directly can show your genuine interest. Plus, you might find some hidden gems or roles that haven't been advertised yet. So, make it a priority to check it out!
We think you need these skills to ace Field Sales Manager – Garden Tools in Bicester
Some tips for your application 🫡
Show Off Your Sales Savvy:For a field-sales role like this one at Barrus, highlight your previous sales experience prominently on your CV. Use specific numbers to showcase your achievements—think along the lines of 'exceeded sales targets by 20%' or 'expanded client base by 50%'. We want to see your skills in action!
Tailor Your Cover Letter:Your cover letter should reflect not just your enthusiasm for the role at Barrus, but also your understanding of the field sales landscape. Talk about what strategies you've successfully employed in past positions and how they could translate to success in this new role. This is your chance to shine!
Emphasise Interpersonal Skills:Field sales isn't just about the sale—it's about building relationships. Make sure to highlight your communication and negotiation skills in your application materials. We’re all about someone who can connect with clients, so weave those soft skills into your CV and cover letter.
Proof of Performance:If you have any sales certifications or training, definitely include those in your application. They add credibility and show your commitment to growing your sales skills. We believe in the power of ongoing development, so don’t hesitate to include those details to stand out to us at Barrus.
How to prepare for a job interview at Barrus
✨Show Off Your Sales Savvy
Prepare for the interview by brushing up on your knowledge of key sales techniques and terminologies. We can expect to dive into your past sales experiences, so be ready to discuss your approach to prospecting, closing deals, and managing client relationships. A few solid examples of your past successes could really make you stand out!
✨Know Your Product Inside Out
Having a solid understanding of the products or services that Barrus offers is essential. We want to hear how you would convey the value of these to potential clients and address any common objections they might have. If you can tie your knowledge back to real-life scenarios, that'll make your answers even more compelling!
✨Flex Your Adaptability Muscles
As a full-time field-sales rep, your day can be unpredictable. Be prepared to share how you've adapted your sales strategies to different situations or client needs. We love to hear stories where you’ve had to think on your feet or adjust your pitch mid-meeting—this shows you’re not just a one-size-fits-all salesperson!
✨Plan Your Questions Wisely
At the end of the interview, we'll likely ask if you have any questions for us. Use this opportunity to ask about the sales team's culture and the tools you'll be using out in the field. This not only shows your genuine interest in Barrus but also helps you get a feel for whether you’d thrive in that environment.
