At a Glance
- Tasks: Drive digital loyalty programmes and enhance supporter connections through innovative marketing strategies.
- Company: Join Barnardo's, a leading charity dedicated to improving children's lives across the UK.
- Benefits: Flexible working options, competitive salary, and a chance to make a real difference.
- Other info: Dynamic role with opportunities for personal growth and impactful contributions.
- Why this job: Be part of a mission-driven team that creates positive change for children and families.
- Qualifications: Experience in digital marketing and fundraising with strong communication skills.
The predicted salary is between 29530 - 34352 £ per year.
Location: Various across the UK with flexible/hybrid working options
Salary: £29,530.68 - £34,352.01 (depending on experience)
Hours: Full-time, permanent
Closing Date: June 15th
Make a Real Difference in a Child's Life
At Barnardo's, we believe in children – no matter who they are or what they've been through. We work to build stronger families, safer childhoods, and positive futures. As part of our Fundraising & Marketing department, the digital team plays a critical role engaging audiences across various digital channels to drive action across time money voice.
We're looking for an experienced and ambitious Senior Digital Loyalty Executive to drive our digital loyalty programme forward to build connection with our supporters and customers, building loyalty and life-time value.
What You'll Be Doing as the Senior Digital Loyalty Executive:
- Driving the digital stewardship and loyalty journeys to maximise the lifetime value of supporters and customers through effective project management of the One Supporter Journey.
- Support the team to deliver growth in the digital loyalty programme (primarily email and SMS) to unlock additional income growth and encourage repeat giving/purchases.
- Provide technical support for stakeholders using our email marketing platforms.
- Work collaboratively with the wider digital loyalty team and fundraising teams to spot opportunities for growth to maximise income.
- Embed an audience, data-led approach to our digital journeys, putting customer/supporter experience at the heart of every decision.
- Provide timely, relevant reporting to stakeholders to optimise continuously improve our digital marketing.
This is a varied, fast-paced role that is at the heart of driving digital income growth at Barnardo's through operational delivery, project management and digital marketing. You'll be part of a committed team that shares learning, supports wellbeing, and is united in a clear mission: delivering change for children.
What We're Looking For:
- Digital/email marketing and fundraising experience with a track-record of success.
- Experience of developing impactful and relevant digital supporter experiences, part of a holistic customer/supporter experience and journey.
- Experience of planning, implementing and evaluating campaigns, including both fundraising or marketing programmes and strategic or process change projects.
- Experience of using customer/supporter and market data to inform ideas and strategic plans.
- An understanding and knowledge of digital marketing and how this can support acquisition and growth.
- Excellent written, communication and interpersonal skills.
You'll also be able to attend in-person meetings at least once a month in central London, and occasionally elsewhere in the UK. Please note due to the high volume of applications for some posts, this advert might close before the displayed closing date. We recommend that you apply for this role as soon as possible.
Senior Digital Loyalty Executive (One Supporter Journey) in London employer: BARNARDOS
At Barnardo's, we pride ourselves on being an exceptional employer dedicated to making a real difference in children's lives. Our flexible and hybrid working options foster a supportive work culture that prioritises employee wellbeing and growth, while our commitment to professional development ensures that you can thrive in your role as a Senior Digital Loyalty Executive. Join us in a collaborative environment where your contributions directly impact our mission, and enjoy the unique advantage of working with a passionate team united in creating positive futures for children across the UK.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Digital Loyalty Executive (One Supporter Journey) in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities you won't find on job boards.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your digital marketing projects. This gives potential employers a taste of what you can do.
✨Tip Number 3
Prepare for interviews by researching the company and its mission. Tailor your answers to show how your experience aligns with their goals, especially in driving digital loyalty.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Senior Digital Loyalty Executive (One Supporter Journey) in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your digital marketing and fundraising experience. We want to see how your skills align with the Senior Digital Loyalty Executive role, so don’t hold back on showcasing your successes!
Showcase Your Impact:When detailing your past experiences, focus on the impact you’ve made in previous roles. Use specific examples of campaigns you've managed or projects you've led that resulted in growth or improved supporter engagement. We love numbers, so if you can quantify your achievements, even better!
Be Authentic:Let your personality shine through in your application. We’re looking for someone who is not just qualified but also passionate about making a difference in children’s lives. Share your motivations and why you want to join Barnardo's – it’ll help us get to know the real you!
Apply Early:Don’t wait until the last minute to submit your application! Given the high volume of applications we receive, it’s best to apply as soon as possible through our website. This way, you’ll ensure your application gets the attention it deserves.
How to prepare for a job interview at BARNARDOS
✨Know Your Digital Marketing Inside Out
Make sure you brush up on your digital marketing knowledge, especially around email and SMS campaigns. Be ready to discuss specific examples of how you've successfully driven engagement and loyalty in previous roles.
✨Showcase Your Project Management Skills
Prepare to talk about your experience with project management, particularly in relation to digital loyalty programmes. Have a couple of solid examples ready that highlight your ability to plan, implement, and evaluate campaigns effectively.
✨Data is Your Best Friend
Since the role involves using data to inform strategies, be prepared to discuss how you've used customer or market data in past projects. Bring examples of how data-driven decisions have led to successful outcomes in your previous work.
✨Communicate Clearly and Confidently
Excellent communication skills are key for this role. Practice articulating your thoughts clearly and confidently, especially when discussing your ideas for enhancing supporter experiences. Remember, it's not just what you say, but how you say it!
