At a Glance
- Tasks: Support and optimise digital marketing campaigns to grow Barnardo's supporter base.
- Company: Join a passionate team at Barnardo's making a difference in the community.
- Benefits: Flexible working, competitive salary, and opportunities for professional growth.
- Other info: Collaborative environment with travel to London for quarterly meetings.
- Why this job: Be part of impactful campaigns that reach new supporters and drive change.
- Qualifications: Experience in digital marketing, especially with paid social and analytics.
The predicted salary is between 30000 - 40000 € per year.
We're looking for a Digital Marketing Officer to support the delivery of paid digital campaigns that help Barnardo's reach new supporters and customers and grow our supporter base. Working as part of our Digital (Acquisition & Loyalty) team, you'll help plan, deliver and optimise digital marketing activity across paid social, PPC, display and email. You'll support campaign delivery from briefing through to reporting, using data and insight to inform decision‑making and continuous improvement.
This role works closely with colleagues across marketing, digital, fundraising, data and content teams, as well as with external agencies, to ensure activity aligns with wider organisational priorities and delivers against agreed targets. Travel will be required to quarterly meetings in London Hubs.
- Experience in planning, delivering and optimising paid social campaigns
- Experience in using Google Analytics and paid social platforms to extract and analyse data and report on marketing performance
- Campaign building and digital analytical skills
- Experience implementing tracking for paid social campaigns and working with relevant ad platform functionality
When completing your application please refer to your skills, knowledge and experience in relation to the Person Specification and Job Description document. Please also ensure that you outline how you meet the above essential experience criteria.
Please note due to the high volume of applications for some posts, this advert might close before the displayed closing date. We recommend that you apply for this role as soon as possible.
Marketing Officer in London employer: BARNARDOS
Barnardo's is an exceptional employer that fosters a collaborative and inclusive work culture, where creativity and innovation are encouraged. As a Marketing Officer, you'll have the opportunity to grow your skills in a supportive environment while contributing to meaningful campaigns that make a real difference in the lives of children and families. With access to professional development opportunities and the chance to work alongside passionate colleagues, Barnardo's offers a rewarding career path in a vibrant location with regular engagement in London hubs.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Officer in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your digital marketing campaigns and analytics work. This gives you a chance to demonstrate your expertise beyond just a CV.
✨Tip Number 3
Prepare for interviews by researching the company and its digital marketing strategies. Be ready to discuss how your experience aligns with their goals, especially in paid social and PPC campaigns.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team at Barnardo's.
We think you need these skills to ace Marketing Officer in London
Some tips for your application 🫡
Know the Job Description Inside Out:Before you start writing, make sure you’ve read the job description thoroughly. We want to see how your skills and experience align with what they’re looking for, so highlight those connections in your application.
Show Off Your Digital Skills:Since this role is all about digital marketing, don’t hold back on showcasing your experience with paid social campaigns and analytics tools. We want to see your expertise shine through, so be specific about your achievements!
Use Data to Your Advantage:When discussing your past campaigns, use data and insights to back up your claims. We love numbers that tell a story, so include metrics that demonstrate your impact and success in previous roles.
Apply Early and Directly:Don’t wait until the last minute! We recommend applying as soon as possible through our website. This way, you’ll ensure your application gets the attention it deserves before the closing date.
How to prepare for a job interview at BARNARDOS
✨Know Your Digital Marketing Stuff
Make sure you brush up on your knowledge of paid social campaigns, PPC, and email marketing. Be ready to discuss specific campaigns you've worked on and the results they achieved. This shows you're not just familiar with the theory but have practical experience too.
✨Data is Your Best Friend
Since this role involves using data to inform decisions, be prepared to talk about how you've used Google Analytics and other tools to analyse campaign performance. Bring examples of how data has influenced your marketing strategies in the past.
✨Collaboration is Key
This position requires working closely with various teams, so highlight your teamwork skills. Share examples of how you've collaborated with colleagues or external agencies to achieve campaign goals. It’s all about showing you can play well with others!
✨Be Ready for Questions on Tracking and Reporting
Expect questions about how you've implemented tracking for campaigns and how you report on their success. Prepare to explain the ad platform functionalities you’ve used and how they contributed to optimising campaigns. This will demonstrate your technical know-how.
