At a Glance
- Tasks: Drive digital loyalty programmes and enhance supporter experiences to maximise income growth.
- Company: Join Barnardo's, a charity dedicated to improving children's lives across the UK.
- Benefits: Flexible working options, competitive salary, and a chance to make a real difference.
- Other info: Fast-paced role with opportunities for personal and professional growth.
- Why this job: Be part of a mission-driven team that creates positive change for children.
- Qualifications: Experience in digital marketing and a passion for impactful supporter engagement.
The predicted salary is between 29530 - 34352 £ per year.
Location: Various across the UK with flexible/hybrid working options
Salary: £29,530.68 - £34,352.01 (depending on experience)
Hours: Full-time, permanent
Closing Date: June 26th
Make a Real Difference in a Child's Life
At Barnardo's, we believe in children – no matter who they are or what they've been through. We work to build stronger families, safer childhoods, and positive futures.
As part of our Fundraising & Marketing department, the digital team plays a critical role engaging audiences across various digital channels to drive action across time money voice. We're looking for an experienced and ambitious Senior Digital Loyalty Executive to drive our digital loyalty programme forward to build connection with our supporters and customers, building loyalty and life-time value.
What You'll Be Doing as the Senior Digital Loyalty Executive:
- Driving the digital stewardship and loyalty journeys to maximise the lifetime value of supporters and customers through effective project management.
- Working closely with our retail teams to develop and deliver retail customer journeys to drive revenue across the Barnardo's online shop.
- Support the team to deliver growth in the digital loyalty programme (primarily email and SMS) to unlock additional income growth and encourage repeat giving/purchases.
- Provide technical support for stakeholders using our email marketing platforms.
- Work collaboratively with the wider digital loyalty team and fundraising teams to spot opportunities for growth to maximise income.
- Embed an audience, data-led approach to our digital journeys, putting customer/supporter experience at the heart of every decision.
- Provide timely, relevant reporting to stakeholders to optimise continuously improve our digital marketing.
This is a varied, fast-paced role that is at the heart of driving digital income growth at Barnardo's through operational delivery, project management and digital marketing. You'll be part of a committed team that shares learning, supports wellbeing, and is united in a clear mission: delivering change for children.
What We're Looking For:
- Digital/email marketing experience with a track-record of success in either a charity or commercial setting.
- Experience of developing impactful and relevant digital supporter experiences, part of a holistic customer/supporter experience and journey.
- Experience of planning, implementing and evaluating campaigns, including both fundraising or marketing programmes and strategic or process change projects.
- Experience of using customer/supporter and market data to inform ideas and strategic plans.
- An understanding and knowledge of digital marketing and how this can support acquisition and growth.
- Excellent written, communication and interpersonal skills.
You'll also be able to attend in-person meetings at least once a month in central London, and occasionally elsewhere in the UK.
Please note due to the high volume of applications for some posts, this advert might close before the displayed closing date. We recommend that you apply for this role as soon as possible.
Senior Digital Loyalty Executive – Retail & Special Projects in Ilford employer: BARNARDOS
Barnardo's is an exceptional employer that champions a culture of collaboration and support, making a real difference in children's lives across the UK. With flexible working options and a commitment to employee wellbeing, we offer opportunities for professional growth within a passionate team dedicated to driving digital income growth. Join us to be part of a mission-driven organisation where your contributions will have a lasting impact on families and communities.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Digital Loyalty Executive – Retail & Special Projects in Ilford
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities you might not find on job boards.
✨Tip Number 2
Prepare for interviews by researching the company and its values. Show them you’re not just another candidate; you’re genuinely interested in making a difference, especially in a role like this one.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills in digital marketing and customer experience can drive loyalty and revenue. Make it clear why you’re the perfect fit for Barnardo's.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step.
We think you need these skills to ace Senior Digital Loyalty Executive – Retail & Special Projects in Ilford
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your digital marketing experience, especially in charity or commercial settings. We want to see how your skills align with the role of Senior Digital Loyalty Executive!
Showcase Your Achievements:Don’t just list your responsibilities; share specific examples of successful campaigns you've managed. We love numbers, so if you can quantify your impact, even better!
Be Authentic:Let your personality shine through in your application. We’re looking for someone who’s not only skilled but also passionate about making a difference in children’s lives. Share why this role excites you!
Apply Early:With the high volume of applications we receive, it’s best to get your application in as soon as possible. Head over to our website and submit your application today – we can’t wait to hear from you!
How to prepare for a job interview at BARNARDOS
✨Know Your Digital Marketing Inside Out
Make sure you brush up on your digital marketing knowledge, especially around email and SMS campaigns. Be ready to discuss specific examples of how you've successfully driven engagement and loyalty in previous roles, particularly in charity or retail settings.
✨Showcase Your Project Management Skills
Prepare to talk about your experience with project management. Think of a few key projects where you’ve led initiatives that resulted in increased revenue or improved customer journeys. Highlight your ability to work collaboratively with teams and stakeholders.
✨Data is Your Best Friend
Be prepared to discuss how you’ve used data to inform your strategies. Bring examples of how you've analysed customer behaviour to optimise campaigns and improve supporter experiences. This will show that you can embed an audience-led approach in your work.
✨Communicate with Confidence
Since excellent communication skills are a must for this role, practice articulating your thoughts clearly and confidently. Prepare to answer questions about your interpersonal skills and how you’ve effectively communicated with various stakeholders in the past.
