At a Glance
- Tasks: Drive digital loyalty programmes and enhance supporter experiences through innovative marketing strategies.
- Company: Join Barnardo's, a leading charity dedicated to improving children's lives across the UK.
- Benefits: Flexible working options, competitive salary, and a chance to make a real difference.
- Other info: Dynamic role with opportunities for personal growth and impactful work.
- Why this job: Be part of a mission-driven team that creates positive change for children and families.
- Qualifications: Experience in digital marketing and fundraising with strong communication skills.
The predicted salary is between 29530 - 34352 £ per year.
Location: Various across the UK with flexible/hybrid working options
Salary: £29,530.68 - £34,352.01 (depending on experience)
Hours: Full-time, permanent
Closing Date: June 15th
Make a Real Difference in a Child's Life
At Barnardo's, we believe in children – no matter who they are or what they've been through. We work to build stronger families, safer childhoods, and positive futures.
As part of our Fundraising & Marketing department, the digital team plays a critical role engaging audiences across various digital channels to drive action across time money voice. We're looking for an experienced and ambitious Senior Digital Loyalty Executive to drive our digital loyalty programme forward to build connection with our supporters and customers, building loyalty and life-time value.
What You'll Be Doing as the Senior Digital Loyalty Executive:
- Driving the digital stewardship and loyalty journeys to maximise the lifetime value of supporters and customers through effective project management of the One Supporter Journey.
- Support the team to deliver growth in the digital loyalty programme (primarily email and SMS) to unlock additional income growth and encourage repeat giving/purchases.
- Provide technical support for stakeholders using our email marketing platforms.
- Work collaboratively with the wider digital loyalty team and fundraising teams to spot opportunities for growth to maximise income.
- Embed an audience, data-led approach to our digital journeys, putting customer/supporter experience at the heart of every decision.
- Provide timely, relevant reporting to stakeholders to optimise continuously improve our digital marketing.
This is a varied, fast-paced role that is at the heart of driving digital income growth at Barnardo's through operational delivery, project management and digital marketing. You'll be part of a committed team that shares learning, supports wellbeing, and is united in a clear mission: delivering change for children.
What We're Looking For:
- Digital/email marketing and fundraising experience with a track-record of success.
- Experience of developing impactful and relevant digital supporter experiences, part of a holistic customer/supporter experience and journey.
- Experience of planning, implementing and evaluating campaigns, including both fundraising or marketing programmes and strategic or process change projects.
- Experience of using customer/supporter and market data to inform ideas and strategic plans.
- An understanding and knowledge of digital marketing and how this can support acquisition and growth.
- Excellent written, communication and interpersonal skills.
You'll also be able to attend in-person meetings at least once a month in central London, and occasionally elsewhere in the UK.
Please note due to the high volume of applications for some posts, this advert might close before the displayed closing date. We recommend that you apply for this role as soon as possible.
Senior Digital Loyalty Executive (One Supporter Journey) in Ilford employer: BARNARDOS
At Barnardo's, we are dedicated to making a real difference in children's lives, and as a Senior Digital Loyalty Executive, you will be part of a passionate team committed to this mission. With flexible/hybrid working options across various locations in the UK, we offer a supportive work culture that prioritises employee wellbeing and growth opportunities, ensuring you can thrive both personally and professionally. Join us to leverage your digital marketing expertise in a role that not only drives income growth but also contributes to building stronger families and safer childhoods.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Digital Loyalty Executive (One Supporter Journey) in Ilford
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities you might not find on job boards.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your digital marketing projects and successes. This gives potential employers a taste of what you can do.
✨Tip Number 3
Prepare for interviews by researching the company and its mission. At Barnardo's, they value making a difference, so be ready to discuss how your experience aligns with their goals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining the team.
We think you need these skills to ace Senior Digital Loyalty Executive (One Supporter Journey) in Ilford
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in digital marketing and fundraising. We want to see how your skills align with the role of Senior Digital Loyalty Executive, so don’t hold back on showcasing your relevant achievements!
Showcase Your Passion:Let your enthusiasm for making a difference shine through in your application. At Barnardo's, we’re all about building stronger families and safer childhoods, so share why you’re excited about contributing to this mission through digital loyalty.
Be Clear and Concise:When writing your application, keep it straightforward and to the point. Use clear language to describe your experiences and how they relate to the job. We appreciate well-structured applications that are easy to read!
Apply Early!:Don’t wait until the last minute to submit your application. Given the high volume of interest, we recommend applying as soon as possible through our website. This way, you’ll ensure your application gets the attention it deserves!
How to prepare for a job interview at BARNARDOS
✨Know Your Digital Marketing Stuff
Make sure you brush up on your digital marketing knowledge, especially around email and SMS campaigns. Be ready to discuss specific examples of how you've successfully driven engagement and loyalty in previous roles.
✨Showcase Your Project Management Skills
Prepare to talk about your experience with project management. Think of a few key projects where you’ve led initiatives that resulted in growth or improved supporter experiences. Use the STAR method (Situation, Task, Action, Result) to structure your answers.
✨Data-Driven Decision Making
Since the role emphasises an audience and data-led approach, come prepared with examples of how you've used data to inform your strategies. Discuss any tools or platforms you’ve used for analytics and how they helped shape your campaigns.
✨Be Ready to Collaborate
This position requires working closely with various teams. Think of instances where you’ve successfully collaborated with others to achieve a common goal. Highlight your communication skills and how you foster teamwork to drive results.
