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- Tasks: Lead and support multiple retail shops, ensuring operational excellence and exceptional customer service.
- Company: Join a well-established bakery brand known for its delicious pies, cakes, and pastries.
- Benefits: Enjoy a salary of £35,000, 25 days holiday, and a 30% staff discount on products.
- Why this job: Be part of a beloved brand while developing your leadership skills in a dynamic environment.
- Qualifications: Experience in multi-site retail management, strong leadership, and excellent communication skills required.
- Other info: Flexibility to travel across the Midlands and work weekends is essential.
The predicted salary is between 28000 - 42000 £ per year.
Our client, a well-established bakery brand known for serving freshly baked goods including pies, cakes and pastries to take away, is seeking an experienced Sales Area Manager to join their team. This is an exciting opportunity to lead and support a portfolio of retail shops across the Midlands. Whilst \’sales\’ is featured in the job title, this role offers a broad remit beyond revenue generation. You will be instrumental in supporting shop operations, team development, customer experience, and regional performance. Flexibility is essential, as you may be required to support shops outside your designated area. Role Purpose As Sales Area Manager, you will oversee multiple stores within a defined region, ensuring operational excellence, consistent application of company standards, optimal sales performance, and exceptional customer service. Key Responsibilities · Sales & Performance Management. · Develop and implement strategies to achieve sales targets and growth objectives. · Monitor store performance in line with the company\’s six key retail metrics – the \’Big Six\’: Total Sales, Average Spend, Waste Percentage, Product Targets, Contracted Hours Targets and Wage Percentage. · Analyse sales data to identify trends, areas of improvement and opportunities for growth. Leadership & Team Development · Provide ongoing support and leadership to Shop Managers, ensuring they are fully equipped to deliver operational standards. · Visit every shop in your area in accordance to the schedule set to assess performance and offer constructive feedback. · Recruit, train and mentor Shop Managers, nurturing high-performing teams and identifying future leaders for succession planning. · Inspire and energise shop visits with enthusiasm and hands-on support. Customer Experience · Uphold a consistent, high-quality customer experience across all sites. · Ensure stores are visually aligned with the brand\’s marketing guidelines. · Address and resolve customer complaints linked to your region. · Oversee store cleanliness and adherence to health and safety standards. Strategic Planning · Collaborate with other business functions (e.g. New Product Development, Finance) to develop and execute key initiatives. · Contribute to weekly performance meetings by reporting on objectives and sharing initiatives to enhance profitability. · Complete quarterly reviews of each shop with their respective Shop Manager and present findings to the Senior Leadership Team. Ideal Background · This role would suit a candidate with a strong background in multi-site retail management, ideally within food-to-go, convenience, or quick service environments. · Experience in managing dispersed teams, working with KPIs, and driving operational consistency is essential. · Candidates from high street bakery chains, supermarkets with in-store bakery sections, or fast-paced hospitality operations will be particularly well-suited. · A hands-on approach, commercial acumen, and the ability to thrive in a customer-focused environment are key to success in this role. Key Requirements · Proven experience in a multi-site retail management role, preferably within food or bakery sectors. · Strong leadership and people management skills. · Results-driven mindset with the ability to interpret performance metrics. · Excellent communication and organisational skills. · Flexibility to work 40 hours over 5 days per week, including weekends on a rota. Availability between 7:00 am – 5:00 pm is required. · Willingness to travel and support stores across the Midlands region and beyond when needed. Benefits £35,000 per annum, 25 days holiday plus bank holidays, 30% staff discount on all company products. Opportunity to work with a beloved regional brand delivering quality bakery products. If you are a dynamic and adaptable leader with a passion for retail excellence and team development, we would love to hear from you. To apply, please submit your CV and a short covering letter outlining your relevant experience. Barker Ross Group values diversity and promotes equality. No terminology in this advert is intended to discriminate against any of the protected characteristics that fall under the Equality Act 2010. We encourage and welcome applications from all sections of society and are more than happy to discuss reasonable adjustments and/or additional arrangements as required to support your application. For the purposes of the Conduct Regulations 2003, when advertising permanent vacancies we are acting as an Employment Agency, and when advertising temporary/contract vacancies we are acting as an Employment Business
Sales Area Manager employer: Barker Ross
Contact Detail:
Barker Ross Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Area Manager
✨Tip Number 1
Familiarise yourself with the bakery brand's products and values. Understanding their offerings and what sets them apart will help you connect with the team and demonstrate your genuine interest during interviews.
✨Tip Number 2
Network within the industry, especially with professionals who have experience in multi-site retail management. Attend relevant events or join online forums to gain insights and potentially get referrals that could boost your application.
✨Tip Number 3
Prepare to discuss specific examples of how you've driven sales performance and improved customer experience in previous roles. Highlighting your achievements with metrics will showcase your results-driven mindset.
✨Tip Number 4
Be ready to demonstrate your leadership style and how you develop teams. Think of ways you've successfully mentored others and how you can inspire shop managers to achieve operational excellence.
We think you need these skills to ace Sales Area Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in multi-site retail management, particularly in food or bakery sectors. Emphasise your leadership skills and any relevant KPIs you've worked with.
Craft a Compelling Cover Letter: In your cover letter, outline your passion for retail excellence and team development. Mention specific examples of how you've driven sales performance and improved customer experiences in previous roles.
Showcase Your Flexibility: Since flexibility is key for this role, mention your willingness to travel and support shops outside your designated area. Highlight any past experiences where you adapted to changing circumstances.
Highlight Relevant Achievements: Include quantifiable achievements in your application, such as sales targets met or exceeded, successful team development initiatives, or improvements in customer satisfaction scores.
How to prepare for a job interview at Barker Ross
✨Know the Brand Inside Out
Before your interview, make sure you understand the bakery's history, values, and product offerings. Familiarise yourself with their key selling points and how they differentiate themselves in the market. This will show your genuine interest and help you connect your experience to their brand.
✨Demonstrate Leadership Skills
As a Sales Area Manager, you'll be leading teams across multiple locations. Be prepared to discuss your leadership style and provide examples of how you've successfully managed and developed teams in the past. Highlight any specific achievements that demonstrate your ability to inspire and motivate others.
✨Prepare for Performance Metrics Discussion
The role involves monitoring and analysing sales data. Brush up on key performance indicators (KPIs) relevant to retail management, especially those mentioned in the job description. Be ready to discuss how you've used data to drive improvements in previous roles.
✨Show Flexibility and Adaptability
Given the nature of the role, flexibility is crucial. Be prepared to discuss instances where you've had to adapt to changing circumstances or support teams outside your usual area. This will demonstrate your readiness to take on the challenges of the position.
