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- Tasks: Lead marketing campaigns and coordinate international movie distribution for Barco's innovative cinema technologies.
- Company: Barco is a global leader in immersive cinema technology, redefining the movie experience.
- Benefits: Work with cutting-edge tech, enjoy a dynamic team environment, and travel opportunities.
- Why this job: Join a creative team making a real impact in the entertainment industry while promoting exciting cinematic experiences.
- Qualifications: Bachelor's degree in Marketing or related field; 3-5 years in theatrical marketing or film distribution.
- Other info: Fluency in multiple languages is a plus; expect to manage multiple projects in a fast-paced setting.
The predicted salary is between 36000 - 60000 £ per year.
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Theatrical Marketing & Distribution Coordinator EMEA
Date: Jul 23, 2025
Company: Barco
About Barco
Barco is a global leader in visualization and projection technology, delivering immersive entertainment that transforms the way people enjoy cinema. With a strong legacy in innovation, Barco’s HDR (High Dynamic Range) and Laser projection solutions are redefining the theatrical experience by offering unprecedented experiences. And, we’re growing.
Position Overview
We are seeking a dynamic, strategic, and detail-orientedTheatrical Marketing & Distribution CoordinatorEMEA to lead and execute programs that drive brand awareness, influence moviegoer purchasing behaviors, ensure operational excellence in international movie distribution practices, and deliver audience engagement across the cinema exhibition and distribution ecosystem in Europe, the Middle East, and Africa. This role will be instrumental in promoting Barco’s cutting-edge cinema technologies, including laser projection (Laser by Barco) and premium cinema experiences (HDR by Barco), via partnership activities with Barco’s top cinema accounts and international studio partners.
Key Responsibilities
- Title Marketing & Regional Campaign Management:
- Coordinate regional in-theatre marketing campaigns, including promotional materials, events, and experiential activations, to encourage moviegoers to want to see their next film in a cinema experience “by Barco” (both laser and HDR).
- Track and report on campaign effectiveness, using data to inform and refine future initiatives.
- Document and verify approvals for local ‘by Barco’ co-branded title marketing assets, ensuring compliance with studio partner IP and addressing any non-compliance issues in the region.
- Maintain clear communication with internal teams, stakeholders, and external partners to ensure alignment on marketing objectives & activities.
- International HDR by Barco Versioning & Localization Support:
- Oversee localization timelines and deliverables, including dubs, subtitles, textless elements, and territory-specific compliance needs.
- Manage version tracking across markets to ensure regional delivery specifications are met.
- Maintain up-to-date logs and delivery trackers for multiple international versions to streamline the localization process.
- HDR by Barco Distribution & Delivery Coordination:
- Coordinate final asset deliveries to distribution partners, ensuring formats and metadata meet technical requirements.
- Liaise with internal teams (QC, mastering, platform ops) to ensure timely handoff of approved content, aligning with Studio teams and other stakeholders.
- Track key distribution milestones and confirm delivery completion for each title and version.
- Exhibitor Relations & Brand Consistency:
- Build and maintain relationships with EMEA exhibitors to drive attendance and box office performance, working closely with the Barco Head of Studio Marketing Partnerships and international distribution partners to support regional execution of global strategies.
- Ensure all moviegoer-facing marketing touchpoints in the region align with Barco’s brand standards, offering recommendations for guideline improvement and refinement to support scalable operations.
- Regional Coordination:
- Work closely with internal teams (creative, digital, PR, etc.) to support the realization of cohesive campaigns, commissioning or supporting special projects, such as premieres, where needed.
- Coordinate regular updates and strategic meetings with internal and external stakeholders, involving cross-functional, regional, and global Barco Cinema teams as needed.
- Oversee a regional budget and analyze performance to optimize ROI.
Qualifications
- Bachelor’s degree in Marketing, Media, Film Studies, or a related field.
- 3–5 years of experience in theatrical marketing, film distribution, or entertainment technology.
- Excellent communication skills in English; fluency in other European languages preferred.
- Ability to manage multiple projects and stakeholders in a fast-paced environment.
- Willingness to travel as needed; up to 50%.
Why Join Barco?
- Be part of a global innovation leader transforming the cinematic experience.
- Work on cutting-edge technology with real-world impact in the entertainment industry.
- Collaborate with a passionate, international team in a dynamic and creative environment.
D&I Statement
At Barco, innovation drives everything we do. We believe that diversity fuels creativity, bringing us closer to our colleagues and customers. Inclusion and equity aren\’t just values—they\’re core capabilities that propel us toward our shared goals and mission.
Read here how we do this
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Theatrical Marketing & Distribution Coordinator EMEA employer: Barco
Contact Detail:
Barco Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Theatrical Marketing & Distribution Coordinator EMEA
✨Tip Number 1
Familiarise yourself with Barco's products and technologies, especially their laser projection and HDR solutions. Understanding the technical aspects and benefits of these innovations will help you engage more effectively during interviews and discussions.
✨Tip Number 2
Network with professionals in the theatrical marketing and distribution field. Attend industry events or webinars where you can meet people who work at Barco or similar companies. Building these connections can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Stay updated on current trends in cinema marketing and distribution, particularly in the EMEA region. Being knowledgeable about recent campaigns, audience engagement strategies, and technological advancements will demonstrate your passion and commitment to the role.
✨Tip Number 4
Prepare to discuss specific examples of past projects where you've successfully managed marketing campaigns or collaborated with multiple stakeholders. Highlighting your experience in a fast-paced environment will show that you're well-equipped for the challenges of this role.
We think you need these skills to ace Theatrical Marketing & Distribution Coordinator EMEA
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in theatrical marketing, film distribution, or entertainment technology. Use keywords from the job description to demonstrate that you meet the qualifications.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for cinema and marketing. Mention specific campaigns or projects you've worked on that align with Barco's mission and values, and explain how your skills can contribute to their goals.
Showcase Communication Skills: Since excellent communication is crucial for this role, provide examples in your application of how you've effectively communicated with stakeholders or managed multiple projects. This could be through previous job experiences or relevant coursework.
Highlight Language Proficiency: If you speak any European languages in addition to English, make sure to mention them in your application. This can set you apart from other candidates and show your ability to engage with diverse audiences across EMEA.
How to prepare for a job interview at Barco
✨Know Your Stuff
Familiarise yourself with Barco's products, especially their laser projection and HDR technologies. Understanding the technical aspects and how they enhance the cinema experience will show your genuine interest in the role.
✨Showcase Your Marketing Skills
Prepare examples of past marketing campaigns you've coordinated, particularly in the entertainment sector. Be ready to discuss how you tracked campaign effectiveness and used data to refine strategies.
✨Emphasise Communication Abilities
Since this role involves liaising with various stakeholders, highlight your communication skills. Share experiences where you successfully managed relationships with partners or internal teams to achieve marketing objectives.
✨Demonstrate Project Management Experience
Be prepared to discuss how you've managed multiple projects simultaneously in a fast-paced environment. Use specific examples to illustrate your organisational skills and ability to meet deadlines.
