At a Glance
- Tasks: Drive sales growth by expanding reseller networks and uncovering new business opportunities.
- Company: Join Barco, a leader in innovative surgical imaging solutions.
- Benefits: Competitive salary, career development, and a dynamic work environment.
- Other info: Opportunity to work with a passionate team and grow your career.
- Why this job: Make a real impact in healthcare by promoting cutting-edge technology.
- Qualifications: Experience in medical sales and strong relationship-building skills.
The predicted salary is between 50000 - 60000 € per year.
Location: Bracknell, Berkshire, GB
In this role, you will play a pivotal part in driving Barco’s commercial growth by expanding and professionalizing our reseller ecosystem, uncovering new business opportunities, and strengthening the market position of our solutions. You combine a strong hunter mindset with the ability to build long‑lasting partnerships, enabling both partners and end customers to fully recognize the value of Barco’s technology. Success in this role requires solid experience in the Medical, Surgical and OR‑Integration environment, allowing you to engage credibly with clinical stakeholders, integrators, and specialized resellers, and to position Barco’s solutions with confidence in complex healthcare settings.
Key Responsibilities
- Actively promote and sell Barco solutions to end customers through an established and newly developed reseller network.
- Identify, prospect, and develop new business opportunities within defined markets and strategic accounts.
- Build, structure, and expand a high‑quality reseller ecosystem, aligned with Barco’s go‑to‑market strategy.
- Consistently achieve personal sales targets while ensuring sustainable market penetration.
- Recruit, onboard, and manage new resellers as their primary point of contact, including joint business planning, setting performance and investment objectives, and leading quarterly business reviews.
- Activate and empower existing resellers in line with the target plan, in close collaboration with the designated Account Manager; take full ownership of partner support and related opportunities.
- Provide expert commercial and technical guidance to partners to ensure correct product specification and strong solution positioning, particularly within Medical, Surgical and OR‑Integration environments.
- Deliver proactive product training sessions and updates to selected channel partners.
- Support lead generation initiatives through events, demonstrations, and on‑site customer engagement.
- Coordinate the effective distribution and follow‑up of leads across the reseller network.
- Strengthen Barco’s brand presence and ensure consistent, positive market visibility within the region.
- Follow up on end‑customer leads originating from Business Development or consultants by assessing customer needs, preparing value‑driven proposals, and delivering an excellent customer experience.
- Maintain accurate and up‑to‑date opportunity data within the CRM system.
- Provide reliable, consolidated monthly sell‑in forecasts in alignment with Barco’s forecasting methodology.
- Track market dynamics and technological trends, proactively sharing insights with Sales Management and Segment Marketing.
Sales Manager - Surgical Imaging employer: Barco
Barco is an exceptional employer that fosters a dynamic and collaborative work culture in Bracknell, Berkshire, where innovation meets healthcare technology. Employees benefit from comprehensive training and development opportunities, empowering them to grow their careers while making a meaningful impact in the medical field. With a strong focus on teamwork and partnership, Barco offers a unique environment that values contributions and encourages professional advancement.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Manager - Surgical Imaging
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and local meetups to connect with potential employers and peers. Don’t be shy; introduce yourself and share your passion for sales in the medical field.
✨Tip Number 2
Leverage LinkedIn to showcase your expertise. Share articles, engage with posts, and connect with key players in the surgical imaging sector. This will help you stay on their radar when opportunities arise.
✨Tip Number 3
Prepare for interviews by researching Barco’s products and recent developments in the surgical imaging market. Show that you’re not just a candidate but a knowledgeable partner who can drive their growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the Barco team.
We think you need these skills to ace Sales Manager - Surgical Imaging
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for the role shine through! We want to see how excited you are about driving commercial growth and building partnerships in the surgical imaging space.
Tailor Your Experience:Make sure to highlight your relevant experience in the Medical, Surgical, and OR-Integration environments. We’re looking for someone who can engage credibly with clinical stakeholders, so don’t hold back on showcasing your expertise!
Be Clear and Concise:Keep your application clear and to the point. We appreciate well-structured applications that get straight to the heart of your achievements and how they align with our goals at Barco.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity.
How to prepare for a job interview at Barco
✨Know Your Stuff
Make sure you brush up on Barco’s solutions and the surgical imaging market. Understand the technology inside out, as well as the competitive landscape. This will help you engage credibly with clinical stakeholders and demonstrate your expertise during the interview.
✨Showcase Your Hunter Mindset
Prepare examples that highlight your ability to identify and develop new business opportunities. Think of specific instances where you've successfully expanded a reseller network or achieved sales targets. This will show them you have the right mindset for driving commercial growth.
✨Build Relationships
Since this role involves managing partnerships, be ready to discuss how you’ve built long-lasting relationships in previous roles. Share stories about how you’ve empowered resellers or collaborated with partners to achieve mutual goals. This will demonstrate your ability to strengthen Barco’s market position.
✨Be Data-Driven
Familiarise yourself with CRM systems and be prepared to talk about how you’ve used data to track sales performance and market dynamics. Showing that you can maintain accurate opportunity data and provide reliable forecasts will set you apart as a candidate who understands the importance of analytics in sales.
