At a Glance
- Tasks: Create compelling PR content and support care homes with media opportunities.
- Company: Join Barchester, a top-rated health and social care company.
- Benefits: Enjoy retail discounts, wellbeing support, and career development.
- Other info: Hybrid working with a supportive team and excellent progression opportunities.
- Why this job: Make a real impact by celebrating exceptional care services and storytelling.
- Qualifications: Strong communication skills, attention to detail, and a passion for brand reputation.
The predicted salary is between 35000 - 45000 € per year.
Barchester's marketing team has an exciting opportunity looking for a proactive and creative PR Executive to join the Brand Team. Working closely with the PR Manager, you'll play a key role in strengthening our reputation within local communities and supporting our care homes to drive commercial success. You'll be at the heart of our positive storytelling creating compelling PR content, supporting homes with media opportunities, and ensuring our brand shines across every channel. With strong communication skills, a keen eye for detail, and a passion for great customer service, you'll help us celebrate what makes Barchester exceptional.
Hybrid working, with one day in the office a week located in Finsbury Square, London.
NEED TO DO:- Develop and deliver PR content that highlight the quality of our care services
- Create self-serve PR tools and guidance to help homes generate positive local coverage
- Manage positive media queries and coordinate filming opportunities
- Celebrate and amplify great press coverage across the business
- Maintain and optimise intranet content to support an intuitive user experience
- Promote care ratings, awards, business successes, brand initiatives, and our Charitable Foundation
- Leverage content that showcases what we want to be known for including our care services, Care & Life Enrichment framework, dining experience, and life enrichment
- Support PR activity for homes under construction or refurbishment
- Work with internal stakeholders to share content across multiple channels
- Collate and distribute daily press cuttings to key stakeholders
- Track and report on weekly and monthly coverage
- Maintain monthly trackers to keep Operations informed
- Analyse trends to identify successes and areas needing additional focus
- Strong written and verbal communication skills
- High attention to detail
- A customer-focused mindset
- Ability to work at pace and manage multiple priorities
- A passion for storytelling and brand reputation
- Access to a range of retail and leisure discounts
- Access to a range of wellbeing support and Best Doctors Service
- Opportunity to develop within a hugely supportive team
Barchester have proudly been awarded a two-star outstanding rating by Best Companies, ranked 11th in the top 20 Best Health & Social Care Companies to work for and 14th in the Top 25 Best Big Companies to Work For in the UK. If you are looking to develop a career with an employer that is supportive and offers progression opportunities, Barchester is an empowering and rewarding place to be.
Public Relations Executive Manager in London employer: Barchester Healthcare
Barchester is an exceptional employer that prioritises employee growth and well-being, offering a supportive work culture where creativity and proactive contributions are celebrated. With a hybrid working model based in the vibrant Finsbury Square, London, employees enjoy access to a range of retail and leisure discounts, comprehensive wellbeing support, and opportunities for career development within a highly regarded team. Join us to be part of a company recognised for its outstanding workplace environment and commitment to making a positive impact in local communities.
StudySmarter Expert Advice🤫
We think this is how you could land Public Relations Executive Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with Barchester employees on LinkedIn. Building relationships can open doors that applications alone can't.
✨Tip Number 2
Show off your creativity! When you get the chance to chat with someone from Barchester, share your ideas for PR campaigns or content. This will demonstrate your proactive approach and passion for storytelling.
✨Tip Number 3
Prepare for interviews by researching Barchester's recent press coverage and community initiatives. Being knowledgeable about their brand will help you stand out and show that you're genuinely interested in the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the Barchester team.
We think you need these skills to ace Public Relations Executive Manager in London
Some tips for your application 🫡
Show Off Your Writing Skills:As a PR Executive, your writing will be your superpower! Make sure your application showcases your ability to create compelling content. Use clear, engaging language that reflects your personality and aligns with Barchester's brand voice.
Tailor Your Application:Don’t just send a generic CV and cover letter. Take the time to tailor your application to highlight how your skills and experiences match the job description. Show us why you’re the perfect fit for the role and how you can contribute to our mission.
Be Creative!:We love creativity at StudySmarter! Think outside the box when presenting your application. Whether it’s through a unique format or an engaging story about your experiences, let your creativity shine through to grab our attention.
Apply Through Our Website:Make sure to apply through our website for the best chance of being noticed. It’s the easiest way for us to keep track of your application and ensures you’re considered for this exciting opportunity with Barchester!
How to prepare for a job interview at Barchester Healthcare
✨Know Your Story
Before the interview, think about your own experiences and how they relate to Barchester's mission. Be ready to share specific examples of how you've created compelling PR content or managed media opportunities in the past. This will show your passion for storytelling and your understanding of their brand.
✨Research the Brand
Dive deep into Barchester's values, recent news, and their care services. Understanding their reputation and what makes them exceptional will help you tailor your answers and demonstrate your genuine interest in the role. Plus, it’ll give you a solid foundation for asking insightful questions.
✨Showcase Your Communication Skills
As a PR Executive, strong communication is key. During the interview, focus on articulating your thoughts clearly and confidently. Practice answering common interview questions out loud to refine your delivery and ensure you highlight your attention to detail and customer-focused mindset.
✨Prepare for Scenario Questions
Expect to be asked how you would handle specific PR scenarios, such as managing a media query or creating a self-serve PR tool. Think through potential challenges and how you would approach them, showcasing your ability to work at pace and manage multiple priorities effectively.
